Almighty Game Designer

Now that the Thunder Game Platform has reached a turning point, a critical step is about to be taken.

And what Chen Jiao is going to do next will make the whole gaming world stare.

……

October 8.

On the first day after the National Day holiday, the vast majority of people have not returned from their holiday dreams.

At noon, many of the working families sorted out the remainder of the work they had accumulated last week, laid out their work plans for the week, and then started preparing for lunch and lunch breaks to soothe their irritability on the first day of work after the festival.

At lunch, many people take out their cell phones and are ready to play mobile games for a while.

Then they got a shocking news.

The message spread in the game circle and in the player community in the first place.

On the front page of the Thunder Game Platform, Chen Jiao announced an extremely important message.

From now on, Thunder Game Platform will become a comprehensive digital game distribution and social platform, unlike before, it will allow any independent game designer to publish games on the platform, provide promotional and referral services for these games, provide them with free user resources, and participate in profit-sharing.

Of course, these games must first be reviewed by the Travel Board to obtain release credentials before they can apply for upload to the Thunder Game Platform.

In short, the Thunder Game Platform will no longer only sell games developed by Chen, but will allow other designers to publish games and use the platform's resources to promote them, just like the Dynasty Game Platform and the Fantasy Game Platform.

And, even more shocking, it's back there.

With regard to the Terms of Sale:

1. After the R&D sells the game on the Thunder Game Platform, it can also be sold on other platforms, but the charge cannot be made inside the game bypassing the Thunder Game Platform.

II. The Thunder Game Platform will give the designer some advice on pricing and marketing strategies, but the ultimate decision lies with the designer himself.

III. In terms of game sharing, the net income of the game, the thunder game platform will only smoke one to 30%, and all other gains are attributable to the designer. Specific percentages depend on the quality of the game, and if the game is recognized, a maximum of nineteen percentages may be obtained (Platform I, Designer IX).

The first two are nothing special, and basically all other gaming platforms have this rule as well.

Although there are some exclusive games abroad, in general, multichannel games are currently mainstream in the country, especially PC and mobile games.

Different gaming platforms also differ in terms of marketing strategy. When faced with designers with little bargaining power, such as the Dynasty Game Platform and the Mirage Game Platform, they tend to force each other to fully implement their marketing strategies and sometimes overspend their game lives to maximize value.

In this regard, Chen Jiao's statement is to tell the designers that he will have some guidance on marketing strategies, but will never interfere with each other's decisions.

The third point is most shocking, especially the exaggerated nineteen-point ratio.

Currently, the country's official app store is divided into 28%, and 20% of the game's profits are withdrawn for the daily operations and work of the Committee. This is already a very low, very low number.

Normal gaming channels tend to adopt a 50-50 share strategy, like the Dynasty gaming platform, only very good games can get 55-50 points. Some rookie designers, if the product is not particularly hard, may only get 20% or 20% of the proceeds on the Dynasty gaming platform, 80% of it is removed by the Dynasty gaming platform.

Of course, for designers, because the Dynasty game platform holds a large number of players, even if 80% of the revenue is withdrawn, the profitability of the game is still remarkable.

So, channel players in the gaming industry still have a very important influence. The R&D ability and Zen entertainment of the Dynasty are almost the same as each other, but they can suppress Zen entertainment for a long time, relying on the Dynasty gaming platform as the killer.

Chen Jiao's dictated split strategy is to lift the table and break the diving rules of the game circle naked.

According to the sharing strategy developed by Chen Jiao, the thunder gaming platform in terms of game revenue can only smoke up to 30%, and if the game is better, it is even likely to drop to 10%.

This will be a huge temptation for some new game designers.

Because thunder gaming platform is already the third largest gaming platform in the country, with a large amount of user resources, there is no doubt about the promotion ability of the game.

And the ultra-low draw ratio could multiply the gains for these new designers, which is much stronger than the Dynasty game platform.

(Of course, the official games market is low, but because there are too many games and the promotion mechanism is cumbersome, new games have to climb step by step from the bottom line of recommendations, so the promotion is not very effective.

……

One stone triggered a thousand layers of waves.

Players, designers, and channel players alike are passionate about this.

Communication group of a designer.

“Did you hear that Chen's Thunder Game Platform is about to open and you can freely upload new games to his Game Platform! ”

“I've heard of it, and it's really low, up to 30%! ”

“Definitely good news for us! I intend to publish a new game on the Thunder Game platform to try the water. ”

“Be careful being pitted. ”

“No, Thunder Game Platform is already the third largest game platform in the country, and Chen Jiao has clearly stated that it is non-exclusive, does not interfere with marketing and pricing strategies, and smokes up to 30%. This is hanging directly on the front page of the platform. Countless people have seen it. How could he possibly regret it? ”

“Yeah, the thunder game platform has grown so well in recent years, it's already a very influential platform in the country. ”

“It's a great opportunity. Independent game designers like us can earn more milk powder. ”

“But what exactly did Chen Jiao think? With such a low proportion, he makes no money, let alone play the face of the Dynasty game platform and the magic game platform. ”

“Yeah, isn't the dive rule for domestic channels up to 55%, and Chen Jiao directly dropped to 37%? Isn't that a good idea? ”

“Chen Jiao is going to offend a lot of people this time. ”

“Yeah, he was a designer and a R&D dealer, though he didn't play against the Emperor before. But now that he's doing this as a channel dealer, he's going to smash all the channel dealers' jobs! ”

“I think Chan has a lot of ambition, he's probably trying to make the Thunder Game platform the biggest game channel in the country, which is a price war! ”