American Fortune Life

Hunting in the hilly forests of more than 10,000 acres of manor, Zema gave Andy a good experience of the so-called English aristocracy.

Running for more than two hours, the mad fox hounds, each resting beneath a big tree with a crooked neck, Viscount Rosmir and Andy handing over the reins to the servant behind them, stood on the hillside to admire the estate's autumn scenery.

“Du Li was founded in 1986 as the smallest national xing newspaper in the UK. In recent years, the market share of Du Li newspaper has been eroded by the rapid development of new media such as television and the Internet. To tell the truth, if no one wants to take over, I have been considering suspending it.

But Du Li also has a weekly newspaper and a website, and once it is suspended, the ensuing layoffs and troubles will be very troubling, at a time when your takeover intentions are sent out, which is undoubtedly a win-win thing.

It just didn't occur to me that if things went down, this stalemate would develop. ”

When I heard Viscount Rosmir's obvious dumping pot, Andy smiled very lightly on his face, but his heart laughed with a cold smile, Nima, a liar! He is not convinced that the negotiating team in the Daily Mail is unaware of the content of the negotiations, much less likely to bypass him to set the terms of the negotiations.

It's just that the Brits feel good about themselves. I really thought Andy was in a hurry to acquire their loss-making newspaper. He wanted to kill the big family, didn't kill it to ruin the game. He could only watch someone else's newspaper make a deal instead.

Now that we want to make up for the death of the sheep, then it is the displacement of the guest master, some things need to be spoken about.

Andy certainly won't give up his chance to take over the Du Li newspaper, whose mainstream position in British society and public hearts is invaluable despite the shrinking volume of Du Li newspaper sales.

This media credibility is not something that a new media can throw out with money, but it takes time to accumulate and persevere, one by one, so Andy values these more for the acquisition of traditional media than he chooses to spend to rebuild a new company.

“When I bought Newsweek for a dollar, the sincerity shown by the Washington Post Group was the key to touching me, and the higher liabilities and losses, which I didn't want or like to ignore, were very risky.

I read Duli's catalogue of assets and financial statements, and to be honest, the reason for the termination of the negotiations is mainly that my think tank and I believe that the risks to be paid and the gains to be made are not proportionate, whether they are liabilities or currently unstoppable losses, let alone cheap contracts signed by Duli News Media Group with some companies and others to reduce losses.

This baggage is too big, and I think in the face of the decline of the paper media, the risks are too great... ”

When I heard Andy, Viscount Rosmir shook his head and laughed with a deep side of his head and Andy Tan's gaze, "Oh, everyone said you had a little stone to stone to gold, and look at The New York Observer, which you initially bought for millions of dollars. Now, it's amazing, from losing years, to losing millions now, to making a profit, and since you first saw The Du Li, I think it must have something you need... ”

Andy just shrugged with a smile and didn't feel comfortable with each other's bragging. It does make people feel comfortable, but it can't be eaten.

“Andy, don't hesitate to say no, this time I was really sincere, hoping to get rid of this baggage, and since the Daily Mail went all the way to the Internet, I've been thinking about slowly selling the physical paper media under the banner, except that there's been different voices and resistance at the board meeting.

So, all those poor contracts we signed, we're responsible for paying compensation for early termination of the contract, so you can take over and get more freedom to engage in business, what do you think? ”

“Oh?” Andy was a little unexpected, with a slight frown wrinkling and a quick calculation of the gains and losses, but thinking about the huge debt that Du Li's two newspapers owe, he shrugged and shook his head slightly: “Sorry, Johnson, the nearly £60 million debt of the two newspapers and the £10 million loss each year really don't give me any hope of making a profit. ”

“ ”Viscount Rosmir's eyebrows also wrinkled slightly, and to be honest, this is what he and another major shareholder, INM, thought was a very sincere concession that he could make, and he could see that the young man in front of him had obviously made some moves, but he refused in the end, and he was inevitably a little depressed.

The hunting time is almost there, approaching noon, and the pedestrians ride slowly to the castle of the estate.

After a brief reflection, Viscount Rosmir's expression was somewhat tangled: “If you are willing to assume all the debts of both newspapers, INM will pay you all the amount of the 2007 loss in the coming October, along with compensation for early termination of the inferior quality contract! ”

Andy hears the promises made, and he looks at each other with some surprise, and he makes this decision, and he has to say, it takes a lot of determination, does a strong man break his arm?

Looks like this British local media tycoon is already trying to clean up bad assets for the transformation of the Daily Mail Group, ready to wear light for the winter in the face of the clouds of the financial crisis.

“ Conditions are sincere, and I agree to restart the negotiations and hope that we can work together to succeed. ”Andy frowned and then stretched his wrinkled expression and made a decision before returning to the castle. Of course, he didn't immediately say yes, and some things had to be confirmed by the rules.

But before lunch, the two of them were able to reach a consensus, which also ensured that the atmosphere of the feast would not end embarrassingly, and of course Andy saw the British cuisine and tasted their proud mashed potatoes and halibut, coughing. Luckily, in order to take care of guests from the United States, lunch is a mix of English and French cuisine. Actually, English food isn't that bad...

By the time Andy gets back to the hotel, it's after 3: 00 p.m., and the lead of the think tank and the previous team responsible for negotiating with the Du Li newspaper is already waiting.

Andy told everyone about the situation and started enjoying English tea and dessert afternoon tea while listening to his people's opinions on the acquisition of Du Li newspaper.

“ If they lose their baggage, they can concentrate on expanding the profitable market. ”

“At the same time, they will be favourably affected, driving up their share prices, and it is perfectly acceptable for them to pay part of the price. ”

“Through extensive data analysis, DU Gazette has been using the slogan“ Free from party political prejudice and ownership "for many years, and in the UK press, liberal thinking, which is considered to be a middle ground, is the main reason why sales have fallen so fast. ”

Hearing the think tank's analysis, Andy, who was tasting black tea, felt fresh and unexpected, "he continued. ”

“Boss, this is the political spectrum of the supporters of the three British islands for the past five years. The British people's position is more obvious and firm. According to the economic recession that will inevitably ensue after each economic crisis, we analyze that for a long time the left party in Western politics has been closing in the middle, leaving a gap that will allow the rise of left-wing populism, then the position camp will be clearer and more obvious, and the middle route will be abandoned by the people! ”

After listening to the analysis, Andy said, combining memories from previous generations: "There has never been a clear political party tendency, and the Du Li newspaper, which represents the voice of British liberalism, is even less marketable, right? ”

“Yes, boss, if you decide to take over the newspaper, change is imperative, first and foremost, to survive. ”

In fact, it's also very understandable that everyone has a supporter, who spends all day drinking water, who cares about an outsider, everyone chooses only one side to support their views, and the middle side can only be marginalized.

Andy nodded, and he agreed that after all, the turmoil caused by the EU-debt crisis in the memory of previous generations had brought various countries to power, and that the media in all directions were no surprise to provoke people's nerves and fought hard to increase sales.