Chicago 1990

The group left the underground nightclub, Song Ya followed the big A into his studio.

At the end of the forty-minute live interview, he felt good, but Big A angrily took off his headset, "Are you here to engage me? This is a radio interview, not a press conference!"

"Sorry, I'm a little stricter, but it's always right to be careful."

Song Ya shrugged. The host had complained with similar words the last time he participated in an interview in Detroit. He would rather be boring than say something wrong anyway.

"You can't do that, APLUS."

Big A asked the little brother to stand up, and he pulled Song Ya out of the studio, walked into his small office, closed the door, "What do you think DJs care about most?" he asked.

"Money?" Song Ya will invest 20,000 dollars in New York and New Jersey this time, 10,000 in Chicago, and 5,000 in Detroit, all of which will be used as a'thank you' to small and medium-sized black DJs. They can get it once during the promotion period. It ranges from five hundred to one or two hundred dollars. Since Columbia Records is unwilling to pay the money, all the expenses are paid by Song Ya.

"NO!"

Although the big A also got Song Ya's money, he still objected loudly, "Everyone is short of money, but our DJ values ​​the listening rate most! Do you understand the listening rate? No one listens to music stations, let's Black DJs who are illiterate are not farts. They are not far from being fired or going bankrupt. What's the use of your little favor? And without the listening rate, would you still invest money on them?"

"Emmm..."

Song Ya thought for a while, and it seemed to be the reason, "In other words, if there is a listening rate, they can get the promotion money from the record company, but with the promotion money, their listening rate will drop, so even this little money Can't get it?"

"Uh, don't go around when you talk, I'm a little dizzy."

Big A said: "I'll say it bluntly and use money to help promote it. This is nothing, but one: the promoted songs must not be of poor quality, otherwise excessive praise will lead to audience loss and lower listening rates. Two: you must be able to accept interviews Cooperate and make the interview content interesting. This will help the DJ retain the audience. Otherwise, the listening rate of an interview with you will drop by two points. No matter which DJ, even if you take your money this time, he will stay away from you next time. "

"I understand."

Song Ya understands that although the talk show is intended to promote songs, as the interviewee, he also has the responsibility not to make the show too boring.All in all, the program is interesting, the listening rate has risen, the radio DJ has collected the money and done things well. Everyone is happy and win-win.On the contrary, it is a lose-lose situation. It will be unlucky for the other party's listening rate to drop, and he will not dare to collect his own money to help promote it in the future.

"but……"

Song Ya thought about it again, and felt that there was a big problem. "Most small and medium-sized black DJs are full-mouthed characters, not to mention that some people have the purpose of inducing me to say the wrong thing and make big news. I just passed At sixteen, I can’t handle it."

Big A sighed, "Then you can just reduce the number of interviews and let the DJ help you push the song. Don't say it's good, don't say it, don't make mistakes."

"Incisive! Simple and effective!"

Song Ya feels more and more that this big A is a personal talent. He was very busy at first and didn't have the energy to deal with the language traps of various styles of DJs from all over the country. Many "stalkers" can't handle it. Simply, I will take the money to do things. If you can help me make it to the bulletin board singles chart, as for the interview, I won’t.

Song Ya, who accepted the big A's advice, changed the follow-up itinerary, with the top goal as the first goal, and other interviews and other details were promoted to save energy. Everyone saves trouble.

On the 27th, a major radio station in Chicago, the host DJ of a well-known music program came to the studio, saw the vinyl record on the table, picked it up, and put the stack of twenty dollars pressed underneath in his pocket. Putting on the headphones and asked: "Whose song?"

"APLUS, Columbia Records.

"The APLUS that writes about second-hand stores?"

After getting a positive answer, he picked up the vinyl record and studied it. When the show started, "Hey! Ladies and gentlemen, we met again..." After a little joke, "Today we come to listen to a new song from Second-hand shop and songwriter APLUS to De Klerk! This kid is also from Chicago and has a bright future. Let me tell you..."

When I feel it coming started playing, he muttered, "Why is this broken song so MJ..."

When Mai returned to him, he immediately changed his tone, "Wow oh oh oh oh oh... It's a very novel song. It uses a lot of electronic music. I believe it was influenced by the recent popular house music in Chicago, and based on it. Going one step further, adding..."

Later, on another small radio station, Al stood outside the broadcasting room and fisted with a DJ to say goodbye. Soon after he left, there was a strong black accent from inside, "I didn’t say anything. APLUS is the same as Lori. I’m my own person, just listen to it, I feel it coming~I feel it coming~I feel it coming, baby......"

In New York, the big-name white host who put down Steven’s phone mumbled, “It’s weird that Atlantic Records wants me to take care of the singers at Columbia Records.”

The black guest next to him subconsciously pressed the pocket of five hundred dollars in his pants, "I feel it coming? I have heard this song. It is of good quality, and there is nothing wrong with it."

"Then push it." The host stretched his hand to the turntable and found that the vinyl record I feel it coming had already been placed on it.

In New Jersey, at night, a DJ walked downstairs to the radio station and smiled at the car parked outside: "Hey! Boss! I heard you changed your name to NAS, haven't you? Hahaha...what, you are still doing it Errands?"

"Close your beak."

NAS raised his middle finger at him, and then flew a boxed CD over.

The other party caught it and opened the plastic cover of the CD box. A few green rice knives came into view, "Boy, you are sensible lately!" The other party closed the lid with satisfaction, "No problem, wrap it around me."

NAS started the car and rushed to the next station.

Detroit, a late night song on demand show.

"Hey, I want to order a song for my girlfriend..." The black cleaner temporarily hired by A+ Records said while sitting in front of the phone, holding his throat.

"Hello, which song do you want to order?" The female DJ's voice was gentle and emotional.

"Um...I want something, I want something...I feel..."

"I feel it coming, right?"

"Huh? Right, how do you know!?"

"I changed someone to click N to return one night, don't I know!" DJ finally didn't restrain his emotions and shouted.

On the 27th, a regular meeting, "How's the result of my new single?" Song Ya asked.

"It has only been a day since the Quanmi Audiovisual Store was on the shelves."

The head of Columbia Records' promotion laughed: "We are not in the film industry, so we can calculate the box office for the premiere the next day."

"What about the bulletin board list?"

"Then wait until the new weekly list on the 29th is released."

"Well, we will go to Detroit tomorrow and fly to Los Angeles the day after tomorrow." Song Ya briefly confessed the itinerary before the meeting ended.

After the meeting, the person in charge of publicity called the acquaintance of Columbia Records sales department alone, "Hey, what is the estimated sales volume in the first week?"

"Less than 100,000? That's a bit bad."

"I can't help it, APLUS doesn't want to hype in depth. Many interviews can be pushed and pushed, and they try to avoid live singing and sing... Then the kid doesn't really sing very much..."

"All right, I will follow up again."

"Wait, what data did you say is upside down?"

"Really? The bulletin board singles chart is going so hard? How hard is it?"