Electronics manufacturer

Chapter 86: Tianyu's Internal Meeting

You can search "electronic manufacturers search novels (www.soxscc.com)" in Baidu to find the latest chapters!The launch of the second generation of Pinnacle mobile phone caused a shock in the entire Chinese mobile phone industry.

The second generation of the pinnacle mobile phone released by Tianyu this time, in terms of comprehensive level, has walked ahead of various domestic manufacturers, and has also reached the strength to challenge international mobile phone manufacturers.

Other mobile phone companies are not so alarmed about the release of the second generation of Pinnacle mobile phones. On the contrary, these domestic manufacturers even feel that the emergence of the second generation of Pinnacle mobile phones will change the original pattern of the entire international mobile phone market.

If the second generation of Pinnacle mobile phones can truly defeat Samsung mobile phones, Tianyu will have the capital and strength to wrestle with international mobile phone giants internationally.

At the same time, it will also promote the development of the domestic mobile phone industry and improve the status of domestic mobile phones in the international market, thereby promoting the prosperity of the entire Chinese mobile phone industry.

Not to mention that this is the second generation of Pinnacle mobile phones. The pricing has exceeded 4,500 yuan. It can be said that the main area of ​​Tianyu is high-end flagship mobile phones.

The second generation of Pinnacle mobile phones, which attacked high-end flagships, will naturally not blend into the market of thousand yuan or even mid-range phones, which also gives other mobile phone companies a chance to compete and survive.

"The second generation of pinnacle mobile phone: domestic light!"

"Tianyu Corporation declares war against international giant Samsung!"

"The black technology of the second-generation pinnacle mobile phone!"

On the second day of Tianyu's press conference, the promotion articles of Pinnacle Mobile II sprung up on various platforms.

And users who browsed on the Internet, after seeing the promotion of these soft articles, also learned that Tianyu has promoted this flagship mobile phone that can rival the international giant Samsung.

Netizens are full of praise for Tianyu's ability to do this.

The second-generation Pinnacle mobile phone released this time can be said to be the most dazzling model in the mobile phone circle in the second half of this year, and it is also a mobile phone that is difficult to match among domestic mobile phones.

Its appearance can be said to have cheered the whole country. After all, this is the pride of China’s domestic mobile phones. After all, the high-end market of mobile phones has been firmly controlled by Samsung and Apple for so many years, so that other domestic mobile phones can’t see anything. Hope.

And now the second generation of Pinnacle mobile phone has completely changed the current decline of domestic mobile phones, allowing Chinese people to see the hope of domestic mobile phones going to the world.

There was a lot of joy in Tianyu. Just last night, the second generation of Pinnacle Mobile launched the pre-sale of mobile phones.

In one night, more than 80 users subscribed to the second generation of Pinnacle Mobile.

This time, the second-generation pinnacle mobile phone has a total inventory of 2 million units, and nearly two-fifths of the amount has been booked this evening. This is a success in itself.

"The second generation of Pinnacle Mobile is the most critical step for Tianyu to establish its brand. Only when this step is done will the company have a broader road to go on!"

After the predetermined amount was measured, Tong Hao immediately called the company's senior executives for a meeting.

This meeting can be said to be an inspiration meeting for the perfect pre-sale results after the release of the second generation of Pinnacle Mobile, and it is also a meeting for the future development of the electronic industry of Tianyu.

"Tianyu Company is an electronic communication company, of course it can't have only one mobile phone product!"

"The pinnacle series is currently the company's main mobile phone series. This series is positioned as a high-end flagship. Since it is positioned as a high-end flagship, its sales can't be compared with the thousand yuan and mid-range phones, and its profit is not enough. Make the company develop faster and better!"

Tong Hao looked at the joy of his company's executives, and he did not forget to sound the alarm to the company's executives.Huaxiu Chinese www.huaxiuzw.com

The pinnacle series is positioned at the high end, and its price is naturally high. As a company that has not been established as long as Samsung and Apple, even if it is better than the two companies in terms of configuration, it cannot make too much brand premium in terms of price. .

After so many years, Apple and Samsung have had many years of brand image management. Naturally, they can achieve brand premiums in mobile phones.

However, Pinnacle Mobile cannot do this, at least in the past few years.

Although Tianyu Company said that it started early in China, it did not grasp the opportunity in the era of smart phones and fell behind other mobile phone manufacturers. Tong Hao took over Tianyu Company to give the company a chance to rise.

It can be said that in the impact of the high-end market, the peak mobile phone series will face competition from other mobile phone brands.

In the face of international mobile phone brands, the pinnacle mobile phone series is now not only a high-end flagship mobile phone, but also cost-effective, so that it has the competitiveness to stabilize the high-end market and gradually establish its own brand image.

Therefore, in Tong Hao’s eyes, the pinnacle mobile phone series can bring the company more than one billion yuan in annual revenue, but the one billion yuan in revenue cannot truly satisfy the development of a company, let alone a company that wants to be international Branded mobile phone manufacturers.

The research and development of mobile phone technology requires money, and the promotion of mobile phones also requires money. Even in the future, Tong Hao plans to invite celebrities to endorse mobile phones. These things require sufficient financial resources.

For the pinnacle mobile phones and Tianyu, which are gradually moving towards the international market, to develop, they may need several billions of investment in this area every year.

"In the future, the comprehensive development of Horizon will not only be limited to the high-end flagship mobile phone market, but also work hard on the thousand yuan phone and the mid-range phone!"

"In addition, in the past two years, we have to promote different series of mobile phones, each with its own characteristics, some of which are focused on taking pictures, some focused on performance, and some focused on cost performance!"

Tong Hao looked at the company executives who were thinking hard and put forward his own development plan for Tianyu.

If Tianyu wants to develop, it can't just rely on a series. After all, the company's development needs money.

At this meeting, Tong Hao only temporarily set the main development route for his company in the future.

Of course, there are still some things that need to be discussed, and we must wait until the second generation of the pinnacle mobile phone is sold.

For example, how to make your own electronic products realize an ecosystem similar to that of Apple and rice, and how to make your company expand into the international market.

In addition, there is also the new operating system architecture currently being developed by our company. When it is to be launched, it should be used in which way to reach users. This is also an issue that needs to be considered and discussed within Tianyu.

These problems are the challenges that our company will face in the future. Of course, if we want to solve these problems, we still have to wait until the second generation of the pinnacle mobile phone defeats Samsung's Samsung S6.

This meeting of Tianyu Company inspires the company's senior management, and also calms down the company's senior management, so as not to get dazzled for a successful sale.

After all, Tianyu is now just ahead of the domestic mobile phone manufacturers, and has no position in the international market.

If you are complacent if you have not succeeded, such success is not considered a real success!

Inside Samsung Electronics, the company’s president, Li Jianxi, was looking at the sales of Samsung’s two mobile phones on the computer with joy.

As one of the world's most powerful mobile phone companies, Samsung has mobile phone sales in countries around the world, and his income can be described as very objective.

Less than ten days after the release of these two phones, Samsung’s global sales have reached 20 million units. Li Jianxi has become accustomed to sales of Samsung phones.