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Tong Hao picked up the pen in his hand, and finally obediently signed his name on the planning book under He Li's gaze.

Endorsement fees, variety show naming fees, and TV advertising fees all add up to more than four billion, just to promote this series of mobile phones.

In order for Dianyan mobile phones to succeed in the offline market, Tong Hao can only choose to spend so much money for publicity.

It can be said that this publicity is not just to open the reputation of Dianyan mobile phones and expand the sales of mobile phones.

More is to allow Tianyu to gain a better foothold in the offline market, to facilitate the swallowing of more offline market shares, and to expand sales channels.

When the time comes on the 5th, as a blue factory that didn't make any moves in the first half of this year, it finally released its first mobile phone with a price of more than two thousand this year, the blue factory X6.

X6 is the sixth generation of the X series of Blue Factory mobile phones. The X5 commemorative version of the previous generation can be said to be a very stunning work.

The mobile phone market at the end of last year can be said to shine, especially its light and thin and camera are the strongest mobile phones at the time.

However, the strongest position of the X5 commemorative version was eventually taken away by the current Huawei Nova mobile phone.

And this time X6 can be said to be making a comeback, and it can be described as a very big improvement in configuration.

The X6 uses a full-screen notch that is currently the most popular. The phone's body size is still 5.7 inches the same as the previous generation.

However, the screen has been replaced from the original 2k LCD screen to a 1080p OLED screen. Although the resolution is lower than before, the vividness of the colors has been significantly improved.

And this time, the frame of the mobile phone still uses the most classic metal frame, and the back opening has the function of fingerprint unlocking on the back.

This time the X6 mobile phone is equipped with an eight-core processor. Although the official has not directly stated the model of this processor, Tong Hao obtained the basic information of the processor in the first time period when the mobile phone was released.

This time X6 is a big improvement over the original X5, but the processor uses a relatively low-end processor, the Fire Dragon K600 processor.

The Fire Dragon k600 processor is a processor released by Qualcomm for the low-end mobile phone market. His target is the Lianfake processor, which is rampant in the low-end mobile phone market.

According to Qualcomm's official website, the process technology used by this processor is 18nm, and its performance is generally only enough for daily use, and its running score in weekdays is only more than 50,000 points.

It can be said that in order to save costs this time, the blue factory can only choose Qualcomm's K600 as the processor.

After all, the cost of other aspects of the blue factory can be described as very high, first of all, the screen of the mobile phone, and the camera module, of course, it is indispensable to give the dealers enough profits.

Although this phone is sold for more than two thousand yuan in the market, the cost of this phone is only about 1,700, except for the profits of the dealers and the mobile phone manufacturers themselves have to make a certain profit.

It cost 700 on the screen, plus 500 on the camera module, plus the assembly cost of the foundry and other accessories. It can be said that the cost of the blue factory this time is very tight.

So that the processor used by the blue factory can only choose the Fire Dragon K600 processor, which is only a little more than two hundred.

And this time, in addition to the good screen use of the Blue Factory X6, only the camera and the sound quality of the mobile phone are available.

The Blue Factory X6 still uses the most advanced independent audio speakers this time, which is much better than the previous generation in terms of sound effects.

The most powerful thing about this phone is its camera.

The X6 rear camera is a 40 million main camera plus 8 million wide-angle, plus a 2 million black and white filter camera.

Although the sensors used are made in China, the level is still not weak. Using the unique algorithm and outsole sensor of Blue Factory, the level of taking pictures is still not weak.

However, although the photo taken this time is not weak, it has also been castrated to a certain extent, retaining the 10x digital zoom but sacrificing optical image stabilization.

The X6 front camera also has two, 24 million main portrait cameras, and a 2 million wide-angle lens.

Also use a rotor motor!

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3500 mAh battery!

No infrared, no nfc!

The new mobile phone released by Blue Factory this time can be said to have strengths in some aspects, but in some respects it is a bit horrible.

The mobile phone has outstanding performance in terms of camera and screen, and the 3,500 mAh battery still maintains the weight of the mobile phone body of 148 grams, which can be regarded as a very thin and light mobile phone.

However, the performance of this phone is much weaker than that of phones of the same price, and other aspects are also mediocre. This is a mobile phone mainly sold offline by the blue factory.

This time, Blue Factory has prepared two different storage configurations for X6.

3+32G2299 yuan.

4+64G2699 yuan.

This time, the Blue Factory X6 is mainly aimed at offline users. If this phone is placed online, it will definitely be lifted by the three companies of Rice, Honor and Tianyu.

However, Tong Hao is very concerned about this phone. According to time calculations, Dianyan's new series of mobile phones for female users and offline markets should basically go on sale on the 20th of this month.

It also means that in less than fifteen days, Dianyan mobile phone will compete with the blue factory X6 released this time to compete for the offline mobile phone market.

Tong Hao also understands that this time the competition between the two phones will be very fierce.

Lanchang is deeply entrenched in the offline market, and his dealers and franchise stores are basically everywhere. It is difficult for Tianyu to grab his job.

At present, Tianyu has only one hundred directly-operated stores across the country. Fortunately, these stores are directly operated by the company itself, which can save the additional price increase of middlemen.

Better than performance configuration, better price, better publicity!

Tong Hao can only start from these three aspects now, striving for Dianyan mobile phones to be able to truly turn the blue factory in the offline market, and severely take away the other party and part of the green factory's offline market share.

Blue Factory does have its own strength in the offline market. This phone has just sold 3 million units just a week after it was released.

According to the estimation of the passage of time, the sales volume of this mobile phone of Blue Factory in the second half of this year is more than 40 million, which is a very objective figure.

This is the most important trick for Blue Factory to sell mobile phones.

Just when Lanchang concentrated on selling mobile phones, he didn't expect Tianyu Company to start doing it.

On the morning of the 15th, a poster was also posted on Tianyu's Weibo.

I saw on this poster, an extremely handsome young man dressed in casual clothes, and he was holding a very beautiful mobile phone in his hand.

The person holding the phone is the spokesperson of Dianyan Phone, Lu Han.

And a slogan is written directly below this poster.

Dianyan mobile phone: beautiful machine!People are more beautiful!

At 10 o'clock on August 20th, Tianyu's official website and national Tianyu stores will be on sale simultaneously!

Obviously five days before the mobile phone was released, Tianyu Company began to warm up the new series of mobile phones.

"Lu Han! Lu Han!"

"This phone is so beautiful!"

"I must buy this phone!"

Obviously, Lu Han is worthy of the top traffic star. This Weibo has more than 6,000 comments in less than an hour, and now the comment area is already occupied by Lu Han’s fans.