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It is already the end of the year.

There are three generations of pinnacle mobile phones in the online market of Tianyu's mobile phones, and the pioneer generation MAX, which makes users love and hate them, is supporting the popularity.

Although the sales volume of the Dianyan series in the offline market is not as good as before, but with the advantages of advertising and the expansion of Tianyu direct stores, Dianyan mobile phones still have good results.

And Tianyu is also about to finish a five-year period of great significance for the company.

One to five years can be said to be a year of battles in the mobile phone market, and it is also the idea that the pattern of the mobile phone market has begun to become clear.

In one to three years, the mobile phone market is about to usher in the 4G era, and China Coollink’s control of the mobile phone market has gradually come to an end, and a new pattern has gradually begun to take shape.

This year, Tianyu officially fell into the hands of Tong Hao. After the arduous struggle, Tianyu, which was about to go to an end, came back to life and regained its reputation in the mobile phone market.

In one or four years, the era of 4G has finally come, and various mobile phone manufacturers have also begun to fight each other, and the most prominent ones have emerged and gained market recognition.

The era of China Cool Alliance was completely ended, and a new structure and framework gradually appeared in the eyes of everyone.

This year, Tong Hao led the newly improved Tianyu Company through untold hardships, and finally stood out in the battle of various mobile phone manufacturers, and had a place in the mobile phone market.

One to five years is this year, the chaotic mobile phone market has gradually become stable, and with the announcement of the Mobile Phone Alliance, the pattern of the domestic mobile phone market has been fully established.

The six manufacturers of Tianyu, Huawei, Rice, Blue Factory, Green Factory, and Meizu have relied on the efforts of the past two years to stand out among the domestic mobile phone manufacturers, and gradually established the six major manufacturers to carve up the mobile phone market.

One to five years can be said to be a very critical year for Tianyu. This year's Tianyu has achieved a major leap in financing after one and a half years of accumulation.

This year, Tianyu successfully created two other new product lines, which successfully expanded the sales volume of its own company's mobile phones, and will further expand the scope of users.

In the online market, Tianyu relies on the Pioneer series of mobile phones to successfully compete with Huawei and Rice.

In the offline market, the company relied on the Dianyan series and the expansion of offline stores to successfully grab a part of the offline market share from the Blue Factory and Green Factory.

And this year the most worthy of the pride of Tianyu is that the pinnacle mobile phone series of three generations successfully surpassed all Android flagships and reached the top position of this year's Android phone king.

It can be said that this year's pinnacle mobile phone three-generation pro is in his price range, and there is no one that can play.

It is also because of this product that the pinnacle, a series of products that has accumulated for more than two years, has successfully entered the high-end flagship market and has become the top of the market.

And Tong Hao naturally knows that under this circumstance, this series can completely become a new brand, a flagship brand.

Of course, whether this series can be successfully expanded into a brand next year depends on how much Lu Weibing has.

"This year our company has achieved very good results. This is the unified data!"

As the manager in charge of marketing, Wang Min has completely replaced Lu Weibing and has truly become the company's No. 2 figure.

In the eyes of the company's senior executives, Wang Min also announced the company's achievements this year.

As the flagship mobile phone of this year, the pinnacle three-generation series has sold a total of 12 million units since its release. To be honest, this is a very good data.

The pinnacle three-generation series brought a total profit of 5.5 billion yuan after tax to Tianyu this year, and the profit of this series exceeded that of last year.

The mobile phones released by Tianyu last year are mainly cost-effective, and the profit of a mobile phone will not exceed two hundred.

The third-generation Pinnacle mobile phone series released this year is a mobile phone that is completely moving towards high-end flagships, and directly surpasses all the original mobile phones in terms of profit. The profit of a mobile phone can reach about 600.

Coupled with this year's pinnacle mobile phone three-generation series, the reputation in the market is very good, which makes the sales volume rise, and finally the total profit for the company has exceeded the previous.

In the past four years, the revenue of only 1.5 billion yuan, relying on the third generation series of Pinnacle mobile phones to successfully reach an astonishing 5.5 billion in the first five years, it can be said that the profit has directly more than tripled.

Lu Weibing looked at the achievements of the three-generation Pinnacle mobile phone series announced today, and he was extremely proud. After all, he did not expect that one day his own brands would have such high sales and profits.

And the next sales announced are the Pioneer series phones just released this year.

The Pioneer series of mobile phones can be said to be the best-selling mobile phone this year. The total sales of this mobile phone both online and offline have reached a staggering sales of 75 million yuan.

It took a total of half a year from the release of May to the real empty-selling pioneer mobile phone generation on Double Eleven, and the sales of so many mobile phones within this half a year is also very powerful.

The sales data of other mobile phone manufacturers are now being counted. If Tong Hao is right, the number one mobile phone sales in China is basically the pioneer mobile phone generation.

Although the sales of Pioneer mobile phones are very high, the profits he brings are not as high as imagined.

The main focus of this product is cost performance, and the profit of a mobile phone is no more than two hundred. It can be said that the successful release of a mobile phone replaces the peak series to take the cost-effective route.

And this phone has brought the company a total of 12 billion sales.

Although it is said that his profit is more than twice as high as that of the third-generation mobile phone series, the premise is that his sales are five or six times more than the third-generation mobile phone series.

Of course, it is not these two series that bring the most sales to the company this time, but the Dianyan series of mobile phones that have been focusing on offline.

Since its listing, Dianyan has sold more than 35 million units in the offline market. Although the sales volume is far less than the Pioneer generation mobile phone, because this mobile phone has a huge profit margin, his profit is very huge.

The profit of a mobile phone of more than 500, plus the sales of more than 35 million units, the profit after tax has reached more than 16 billion.

Such profits are faster than the sum of the profits of the Shangfeng and Pioneer series, which also proves that the profit margin of the offline market is far beyond Tong Hao's imagination.

And this year's total shipment of Horizon has reached 125 million mobile phones. According to the shipment of nearly 500 million mobile phones in the mobile phone market this year, Horizon has successfully won 25% of domestic shipments this year.

This data has increased four times compared to last year.

"This is the respective shipments of domestic mobile phone manufacturers this year!"

As the manager of the marketing department, Wang Min naturally wants to summarize the situation of the mobile phone market this year, for which she has done a lot of statistical work.

Rice shipments this year are 90 million. Under the impact of Huawei and Tianyu, rice has dropped by 18.1% year-on-year from 110 million last year, with a shipment share of 18%.

Huawei's domestic shipments this year exceeded 90 million, an increase of 12.5% ​​from last year's 80 million, and its shipment share was 18%.

Green Factory and Blue Factory can be said to be the most tragic field this year. Due to the lack of high-end works, coupled with the impact of the Tianyu offline market, both manufacturers are not ideal this year.

Green Factory’s domestic shipments this year are only 68 million, which is a direct drop of 32% compared to more than 100 million last year, and its shipment share is only 13.6%.

Blue Factory’s domestic shipments this year are 3 million less than green tea, which is a direct drop of 27% from last year’s 90 million, while shipments only accounted for 13%.

It can be said that the five major manufacturers together accounted for 34 shipments this year. Of course, this is just shipments, and sales are related to market share.

After all, Apple’s domestic shipments this year are only 45 million units, with a shipment share of only 9%, but the other party’s price and profit are also high, which also leads to the other party’s 9% shipment volume. Win nearly 30% of the market share.

Of course, these data still need to be calculated by specialized agencies at home and abroad, and the results will be finally given. Wang Min is already able to count domestic shipments this year.