Extraordinary Genius

Chapter 88 Television Advertising

Feng Yu's meticulous speculation allowed Taihua to select oil in the Ice City fire, but in other parts of Longjiang, the reaction was not so intense.

After all, Taihua's specialty oil is more than twice as expensive as regular bulk bean oil, and the average person doesn't care much. Though the soft paper has had some effect, the television station has made a programme to spread rumours, and the people at the oil mill eat leaching oil, so there is no reason why this oil should be harmful to them.

If there is only one market in Iceland, then Taihua can make money, but Taihua can't make much money selling. He started sending out a lot of oil for free, and the price of picking it up from the Taihua factory was more expensive than regular oil itself.

So Feng Yu intends to increase the advertising offense, so that more people will remember Taihua's select oil. When buying oil, I can't help but think of this oil.

The goods have been distributed throughout the province in small quantities. One third of the products produced these days remain in Ice City, one third have been sent out and one third have been sent to other distributors in Longjiang.

With the exception of Iceland's distributors, which are purchased, distributors in other regions use the consignment model. After all, Feng Yu ordered the price so high, they didn't think they could sell much. It now appears that this is the case, and although the daily newspaper advertises the selected oil, very few people buy it.

……

“Taihua select oil, select premium harmless soybeans, Soviet top equipment process press, no chemical additives, European noble kitchen preferred! ”

A 20-year-old teenager wearing an apron printed with Taihua's specialty oil, scrambled prawns in the kitchen, while a magnetic man recited the advertising slogan and ended up holding a 3-kg bottle of kettle lens in her hand.

Feng Yu is somewhat unfortunate. There are no HD cameras like those from later generations. It would be more effective if they became HD lenses like "Tongue Tip". But even so, Feng Yu thinks it's already good.

The ad also highlights the notion of harmlessness, which nobody understands at least now, but gives a sense of sophistication. In conjunction with another issue of advertising in the newspaper, what is known as harmless food is popularized.

Ten seconds of advertising, three times a day on the provincial platform, once in the afternoon, once in the afternoon and once in the evening. By this time, the TV advertising fee had been fired, but the only thing expensive was central television, and the provincial station was not too expensive.

But that's it, three ads, a year, cost Feng Yu hundreds of thousands of dollars. However, Feng Yu also retained a backhand, and the advertisement content could be replaced. After two days of white sugar production and packaging, he will promote white sugar.

Feng Yu's advertisement will definitely not be broadcast in future generations. The preferred European aristocratic kitchen is obviously dishonest. There is no soybean oil at all. But how many people know? It is now widely accepted that what can be broadcast on television must be true!

Feng Yu's advertisements, the sentences highlight the precious value of selected oils, and it's very impressive to go along with a shot of sautéed vegetables poured in oil.

The person who fried the vegetables was my sister Feng Dan Yingjie, and Feng Yu said to give her a sense of the feeling of a big star. He invited someone from the TV station to wear makeup, but his face is not white and his lips are red now. Instead, at Feng Yu's fingertips, he painted a light makeup. Others didn't know it, but thought it was completely free of makeup.

Feng Danying was already young and beautiful. After such a long time, he was really no worse than the movie star. Li Shiqiang was there that day, his eyes were straight.

The next day after the advertisement aired, Mom called and asked if Sister Feng Yu was the one who cooked the dishes. After getting a positive answer, she was a little unhappy: I can be on TV if I'm good at stir-fried food, I'm not better than your sister?

Feng Yu hastily explained, mainly because time is running out. Next time, please ask your mother.

Advertisements arrive a month later and can be replaced. Middle-aged women stir fry vegetables, which may be more effective. But what I want now is to attract attention, and my sister's image is more appropriate.

……

In the northern city of Chia Cheng, two women in their thirties walked to the supply and marketing agency together after work.

“What are you going to buy? ”

“Tae Wah's specialty oil, what about you? ”

“Me too. This is the top Soviet equipment craftsmanship and it must be delicious. ”

“Not only are they delicious, but there are no harmful foods, no chemical additives. My son only went to elementary school, so he can't eat any gasoline-soybean oil. ”

“No, even if it's expensive, how much more can you spend in a month? The European nobles eat this, and we enjoy the life of nobility! ”

Similar scenarios occur in many cities of Longjiang, unlike Iceland, the recognition level is still low, big barrels are not very good to sell, instead, the small bottles of three kilos are very good to sell, it seems to be a try attitude.

However, Feng Yu believes that as long as this ad goes on every day, making these people accustomed to Taihua's selection of oils, they will definitely continue to buy it. This taste is really better.

Now Taihua factory employs a lot of people as requested by Feng Yu. When the city factories were busy, three shifts went down, but at the Taihua factory, Feng Yu asked for four shifts down.

First of all, these people themselves are farmers, and while the operation of the machine is simple, the concept of safety responsibility is not as good as the workers who have worked in the factory for many years. Another machine is still a little dangerous, like the mouthpiece below, like fire protection or something.

The safety concept of these people is also poor. If there is any omission, there is danger, the compensation is small, and if a person is disabled or even dead, the compensation is useless.

Especially since the entire farm has more than 20,000 people, the fame of the Taihua factory completely stinks once the factory accidents occur and the word gets out.

Feng Yu was going to dig up two management talents in the city. Unfortunately, although the wages had doubled, the valued people still didn't say yes. Good job, Drought and Flood. You want me to work in a small factory on your farm? Don't say twice my salary. I'm not going triple!

Feng Yu was somewhat unfortunate and seemed to have to cultivate himself. He went to the retired factory teacher to take classes at the Taihua factory, spread the knowledge of safe operation and raise the awareness of those people.

During this time, hundreds of tons of yellow beans alone have been produced, and nearly fifteen tons of soybean oil have been produced, and the Taihua plant alone has made more than fifteen thousand dollars.

How long has this been going on? I can't believe I made so much money. Feng Xingtai is excited and difficult to hold on to. According to this calculation, soybean oil alone can earn around 40,000 a month, almost half a million a year!

He now begins to believe that his son said three years and turned $1,000 into $10,000. But at the same time, I was worried that the white sugar had been produced so much, why not take it out? Isn't it hard to sell? If you don't sell the sugar machine and buy another production line for soybean oil, this thing can make money, it can make big money! ~ ~ ~ Thanks for the 100 start coin reward for the fake house, today's update time is messy, thank you