Extraordinary Genius

Aimed at 10 billion yen, at AIWA's profit margin now, didn't you say that AIWA's sales will reach hundreds of billions of yen next year? And the sales volume, it takes tens of millions.

“Oh? How do you get there?” Feng Yu is curious, Liu Shengzhao means, how many units will be produced next year and how many will be sold? Is this possible?

Normally, production is slightly higher than sales, but not too high, resulting in a backlog of goods. Product supply and demand are not sufficient, which means that production must be expanded, otherwise competitors will take over the market. Yield = Sales volume, and there is no room in the market, that is Tianfang Night Tan.

“I am ready to advertise in the global market, with celebrity endorsements. ”

“So who are you going to speak for? Are our products focused on the youth market, idol singers?” Feng Yu frowned slightly, this is not a good phenomenon, singer, how can you spell Sony?

Sony will soon have the highest-ranked super big coffee spokesperson in history, Michael Jackson, who made this record about Colombia, which Sony bought, and the future Michael Jackson will go straight to Sony, and even if he dies, he will still be a super rocking tree.

“Whitney Houston. I've approached her and she seems to be moving, but asking too much will increase our costs a lot. But the effect should also be obvious. She's the hottest singer of all time! ”

Feng Yu shook his head: “Although I hate to admit it, she's black! In the US and Africa, maybe she's the hottest, but in Asia, Europe, maybe people will listen to her songs, but look at her face, forget it. ”

“What about Madonna? This one will have a higher price, after all her business activities are already very expensive.” Liu Shengzhao now feels that Feng Yu has a point, he forgot to think about skin tone.

Feng Yu still shook his head: “Advertisements don't have to have big stars, we just need to use them as red songs. Or we could ask someone to re-compose the words, make a little new song, not too much, two sentences, ten seconds is enough. And the real advertisers can be young, beautiful female models, or handsome male models. ”

“Model? This will do, as long as the image is good, it should be fine. But what you said about rewriting a little song, that's too hard, two words, how do you highlight our brand?” Liu Sheng Zhao's forehead all wrinkled into a river.

The brand, Feng Yu, lowered his head for half a day and borrowed a very hot advertising slogan from his past life: “How about our advertising slogan called - Ewa, mastering core technology? ”

Edward, master the core technology!

Liu Sheng's eyes are bright, this ad word is wonderful!

In this way, the consumer will be indoctrinated with an idea that AIWA is the best company in the world to produce and listen to! AIWA's sound quality leads Sony at this point, and the new Walkman Listening is just as industrial.

This highlights both AIWA's strength and the opportunity to devalue its opponents. The boss is amazing. This advertising slogan will definitely make AIWA's sales peak again!

“Boss, I know what to do. This ad slogan can be read by a speaker, the speaker's voice, it's better. As for the music you're talking about, we can actually intercept a few lyrics from being a red singer, so it's not expensive and it works well. ”

Liu Shengzhao is also a dead end, there is an advertising word in it, it doesn't matter what song. Now it's time to look for two good models, or you can have two of them with headphones and AIWA walking around on their hips, dancing with the music.

Feng Yu nodded. “Well, you've made up your mind. This is not only an advertising slogan, it is also a requirement that I give you. AIWA, you have to master the most core technology to keep us at the forefront of technology. Now you're using all the latest technology developed by the company, but how do you know that Sony's using all the new technology? ”

Large companies like Sony in the past, for benign development, generally applied the second best technology to new products, because the second best technology could already lead the way. This way, no matter how new products are introduced by peers, they are ready to deal with it, without creating a time-changing technology that will bring down the rest of their peers.

Monopoly, to be fined high!

Unless you're in a hurry, take out the best technology, like right now!

“I understand that our R&D people are absolutely no better than Sony. And there have been a few new directions in recent times, all of which are being tried, and when we succeed, our headphones, speakers, magnetic heads, etc. will all improve again. And what you're saying will be minimal listening, and we're working on it, and we expect to be able to do most of it within a year, and our listening will be much lighter next year. ”

“It is best to make a series, such as one with the best sound quality, which is called an ultra-acoustic system. For example, one with a beautiful appearance can get a few more colors, it can be called a fantasy series, such as a compact model launched in the future, it can be called an ultra-thin series, and so on. In this regard, we need to give our customers more options and show our strength. ”

Feng Yu is a full picture of Sony's way of doing business. I'm afraid it's too late for Sony to think of that. For the time being, listening to the voice is competing with Sony, but AIWA's electronic engineers are not just capable of making listening to the hand.

Feng Yu asks AIWA to start developing CD players and continue its aggression against Sony's traditional market!

……

“President Daga, that Huaxia boss of AIWA, came to Tokyo, is there any conspiracy? ”

Dahe Noriyu waved: “Whatever the plot, we are Sony, the best electronics company in the world, as long as our products are of better quality than they are, with our propaganda skills and sales channels, will we be afraid of the little AIWA? I'm telling you, how's our sound? ”

“With the introduction of BEE technology, we can achieve the same level of sound quality as AIWA. ”

“I don't want anything more than their sound quality! Also, push our new headphones to market and keep the market hot. AIWA will put two new plants into production next year, which will increase production a few times, and they must not be allowed to take the leading position in the market as a whole. On the Asian side, work harder! ”

Asia is Sony's home camp, but I didn't expect it to be broken by AIWA. Sony is still the number one seller in Europe and America, but that's because they have enough products, not because their products are more popular. It's a shame that AIWA has surpassed the sales volume of the island's native China, Huaxia, even Baoshima, Dama, Singapore, and so on!

Huh, little AIWA, trying to turn out the big wind. It's just that we at Sony are temporarily negligent, and as long as we're serious, there's nothing we at Sony can't do! Even the Americans can beat us, not to mention the Huaxians!

Humph, this time we have Michael Jackson as our spokesperson. See you in the market next year!