Extraordinary Genius

AIWA's Huaxia channel was closed to Nintendo before the machine was launched into the market due to a partnership agreement with AIWA.

Huaxia has allowed the importation of game consoles. Nintendo helped AIWA to build a number of learning machines in advance in order to enter the mainland market in Huaxia one day earlier in order to prevent Sega from taking over the market. On the other hand, the cassette tape of the learning machine is entirely manufactured by the factory in Huaxia. There are mainly idioms to connect dragons, word interpretation, English learning and several other types.

So at the end of May, the Edward Learning Machine landed early in the mainland market. Feng Yu gave the market a retail price of 3,288 yuan and a wholesale price of 3,000 yuan. His production cost is actually only about 1,500 yuan. This is still Nintendo agency. There are also import duties and transportation costs. If it is manufactured in a factory in the interior, a thousand yuan may be enough.

Nintendo offers several different game consoles, ranging in price from over 1,000 to over 3,000, to dominate the mainland market. Saika has also launched several gaming consoles at different prices against Nintendo.

They didn't even see the Edward learning machine and the Little Hopper console in their eyes, believing that with their fun games, prettier consoles, and better quality, they would take over Warsaw's gaming market in a short time, just like they did in Europe and America.

Nintendo is fine, AIWA channels are shared, and dealers want to try and see if Nintendo consoles are selling and making money. But I really just tried it, and it didn't come in very many products. Saeka is even more tragic. Nobody wants to go into their console at all. The reason is that nobody has heard of this brand at all. It's still so expensive, it's definitely not easy to sell!

Saeka's head of Huaxia, hearing these reasons, almost didn't cry out. We used to be the bosses of the game market, even now, but second? What happened to our brand made you say it as if it was worthless, our products sold well in Europe and America!

At this time, Sega and Nintendo discovered that the Huaxia market was full of all kinds of low-cost consoles, and they bought some research and found that many of them used their patented technology, even imitating their appearance, but they didn't receive a patent license fee!

These game machine makers, they stole their technology!

They began to complain to the government of Huaxia, demanding that sales of those products be banned and that they be compensated for their losses. The government is of course looking to its own people, and what kind of patent is this? Did you apply for it in Huaxia? You applied in Asia? But Huaxia doesn't know.

Unlike Europe and the United States, Asia has a number of economic contracts that these countries adhere to, including patented technology applications. So patent protection in Europe and the United States is much better than in Asia, especially Southeast Asia, where you have to apply for a patent again in many countries, like island countries, which doesn't apply in Huaxia.

While Sega, Nintendo and Huaxia were peeling, the ads for the Edward brand learning machine were also officially broadcast on the central stage.

Or the advertising actor hired for this learning machine, or Kim Wan-jun, Hua Xia's child star at this time, nothing is more hot than her. Even so, her endorsement fees are not high.

The idea of the ad was still from Feng Yu. Kim Wan-jun was at home, on a table, with a TV, and connected to the Edward learning machine.

On TV, some birds with English words on them were dancing, and Kim Wan-jun knocked on the keyboard with skill, and those birds fell like bullets.

A middle-aged woman walked over and handed Kim Wan-jun an apple: "Baby, what does the apple say in English? ”

“A-P-P-L-E, Apple! So, easy!” Kim Wan-jun also made an OK gesture.

At this time, the woman held Kim Wan-jun in one hand, pointing her finger at the Edward learning machine next to her, and said: "Since I bought this Edward learning machine for my child, I don't have to worry about his learning anymore. ”

The lens locks the Edward learning machine on the table, while Kin Wanjun shouts: "Edward learning machine, love to learn easily! ”

The image turns into an AEWA learning machine, the following line of Chinese: AEWA Appliances, I love AEWA!

……

“Honey, why don't we buy the kid this Edward learning machine too? You can't compare our children's English scores to those of the old Zhang family next door! ”

“Fine, go to the mall tomorrow, we can also save some time. Every time I have a parenting meeting, I can't get my head up! ”

……

“Mom, I want that Edward learning machine. ”

“What do you want with that? You don't learn English. ”

“There are idioms on this. I'm going to learn idioms. Besides, this can learn to type, our teacher said, in the future, everyone will use a microcomputer to type! ”

“Then you go talk to Daddy and Daddy says yes, and Mommy will buy it for you. ”

……

“Dad, I went to Ming's house. He bought an Edward machine and I went to study with him. ”

“With that, can the grades really go up? ”

“Better than nothing. ”

“Then go, on the weekends, let's go to the mall and buy one back, and then you can learn it at home. ”

……

“Eh, your dad bought you an Edward machine? You studied at home this weekend? ”

“Shh ~ ~ ~ This learning machine can plug into the cassette tape of the console. I'm playing Soul Fight at home! ”

“What, this learning machine, can play as a console? ”

“No. My dad never bought me a console, and this time they bought it for me. My dad's on a business trip tonight. My mom works nights. You come to my house to play games? ”

“Okay, I'll tell my mother to study at your house! ”

……

Central Taiwan's advertising performance is unparalleled, especially since the VCD is not yet available, and Feng Yu bought the advertising slot to play the advertisement. In just three days, distributors called and asked Taihua to collect the goods.

The first batch of EWA learning machines, only 10,000, can be divided into 3500 machines by one of their dealerships, which, according to current sales, can be sold out in a week!

Wu Zhigang immediately contacted Guangzheng Fu, Aihua learning machine, also imported into the country through Xiangjiang Aihua company, so the tax is low. And Xiangjiang Aihua also tried to push learning machines to places like Baoshima, Dama, etc.

Fortunately, AIWA's factory has been expanding for two years, and when Feng Yu said they were going to get on the horse learning machine, they urgently bought two more off-the-shelf production lines, both in the island country, and now they can start production, not to mention Nintendo agents.

The second batch of 20,000 learning machines soon entered the Huaxia market, and other markets in South-East Asia began to have a slight response.

This learning machine is a 486 processor that can do a lot of things on a microcomputer, but only sells $600! Edward's technology is amazing. It's no wonder Edward listens to Bisoni on his own. It also seems to make sense. The power of technology is here!

Liu Shengzhao didn't really like the learning machine at first, but Feng Yu insisted on doing it, even letting him pay Nintendo agents to produce it. But from the current sales situation, President Feng is right. If this learning machine is made by someone else, how much profit will they miss?

Besides, he wanted to enter the microcomputer market one day, and now this learning machine can test the technical skills of technicians!

Especially with the eruption of the AEWA learning machine, AEWA's sales volume in Southeast Asia has also increased again, which is the brand's benefit! As long as there is a successful product, other products will also be chosen by the brand's supporters!

Edward, the learning machine, it worked!