Extraordinary Genius

After the launch of the Junior King Super Learning Machine, the price was cheaper than the Edward Learning Machine, but the reverberation was not as good as forever imagined.

Immediately afterwards, Feng Yongping put forward his idea for a "clapping song” ad, and Feng Yu immediately gave him two ad slots.

“You shoot one, I shoot one, Little Big King out of the learning machine...”

Past life, known as the classic ad case of the Little King clapping song, did not continue the magic of previous life again. In the past, Little Big King was sort of filling the market gap, and there was no competitor on top of the learning machine.

Unlike in this world, the Edward Learning Machine first came out for a month, and in the first month, advertising was very dense, eight ads a day, no company, no brand was comparable.

Although Feng Yu adjusted the advertising after the introduction of the Little Big King Super Learning Machine into the market, the sales volume of the Edward Learning Machine was still better than the Little Big King's Super Learning Machine.

Cut Yongping's analysis should explain the lack of celebrity endorsement. If you get a big star to speak for you, then you can definitely sell up. Not many celebrities are now known to the family, of which he believes that the most famous, even in the world, is Fang Long.

Hang Yongping thought about it, called Feng Yu, told Feng Yu that he wanted Fang Long to speak for Xiao Bi Wang's super learning machine!

Feng Yu almost threw the phone away. Who do you speak for? Dragon?

My grass, Fang Long's past life is called brand endorsement killer. He spoke for what brand, what brand went wrong, and even then the business community passed on a saying, there is a corporate death, called "Fang Long Spokesperson”!

Sponsored Xiao Bi Wang learning machine, Xiao Bi Wang went down; Sponsored Edo VCD, Elder Ado went to jail, business went down; Sponsored Feng Huang Coke, Feng Huang Coke brand disappeared; Sponsored Caidi car, only sold more than 900 cars nationwide, brand disappeared; Sponsored Bi Wang shampoo, which proved that Bi Shampoo was carcinogenic; Sponsored thought of dumplings, missed dumplings were found to contain germs and removed; Sponsored Island Mitsubishi car, which resulted in a recall event...

The first calf in his previous life was the Little Hopper! So as soon as Feng Yuping heard that he wanted Fang Yongping to speak for him, he felt the vascular burst of his forehead.

“President Feng, Fang Long is the hottest Chinese star in the country, all of Asia, and even the world today. Ask him to endorse the star highlighting effect, whether it is domestic or export sales. I called and talked about two years of endorsement, including filming advertisements and print ads for five million RMB, and I talked about four and a half million. ”

Four and a half million, two years, it's actually cheap. Compared to the influence of a house dragon, even if it's just Asia, it's worth more. At this time, however, Fang Long rarely came to the mainland. After all, Xiangjiang has not returned. He has hardly attended any commercial activities in the interior. The commercial value has not yet been fully developed.

His offer to Little Big King may also be a test to test his commercial value in the interior.

To say that Fang Long's death endorsement, in fact, some people in previous life have said that it depends too much on Fang Long's fame. Product sales will skyrocket after Fang Long's endorsement. Everyone loves big stars and buys products he endorses out of trust in big stars. Sales skyrocketed, resulting in failure to keep up, blind expansion, mismanagement, and sales disruption. There is also the product itself that is not good, but blindly trusts the fame of Fang Long.

Most importantly, the tree was a big move, but because of the Fang Long spokesperson, the attention skyrocketed, a little something, was said to be a big deal, which of course also had the result of the competitors' deliberate push.

If Zhang Yongping invites the Fang Long spokesperson, first of all, it must be ensured that the management of Xiao Bi Wang will not be too problematic. In fact, there is no need to worry too much about this. In previous life, Xiao Bi Wang Company, many government ~ government dispatched state enterprise cadres, the accounts are said to be very unclear.

Now that the company has been restructured into a shareholding system, and there are several administrators who are paying for their presence, and not so many fingers and feet, there shouldn't be too many problems.

The only thing that worried Feng Yu was that Xiao Bi Wang's capacity could not keep up. And asking another factory to work on behalf of others, if the quality fails, the impact can be huge.

At this time, there are many factories in Nanyue that manufacture electronic products. In the previous life, Xiaobao Wang was looking for another factory to replace him, and then the quality problems appeared, and eventually went bankrupt.

Feng Yu is considering whether to merge some small factories directly to improve the production capacity of Xiao Bi Wang. Manage it yourself, it's always more reassuring than a surrogate.

“Did you tell President Fu about this, does he agree?” Feng Yu had some headaches.

“I told President Fu that he would ask for your opinion.” Paying Guangzheng also feels that asking Fang Long to speak up is okay, and that the four and a half million spokesperson fee is much cheaper than Fang Long's price in Xiangjiang.

But Fu Guang knew the magic of Feng Yu. Feng Yu seemed to choose the spokesperson and had a more bull-forged view than others. Say that the spokesperson for the leafless fan and humidifier in Europe and America, the two of them who signed it, took advantage of it.

So he thought Fang Long was good, but he didn't say yes. What if Feng Yu had a better option?

“General Zhang, have you considered not, now that Xiao Bi Wang's factory, not only produces Xiao Bi Wang's super learning machine, but also produces Aihua learning machine. The current sales volume is basically the same as the production volume. After Fang Long's endorsement, what if Xiao Bi Wang's sales volume skyrockets and the production capacity fails to keep up? ”

“We have a lot of electronics factories nearby, so we can find someone else to work with. ”

Sure enough, the same old road.

“It would be better to merge some electronics factories and find someone to work with. Talk to Chief Pay about this and come up with a solution. ”

Nima, if you want to speak for the dragon, you can't have a surrogate!

Zhang Yongping and Fu Guangguang were discussing it. With the existing funds of Xiao Bi Wang, the acquisition of a small factory would be fine, but it would be difficult to acquire two factories. However, it is also possible to use the old method of collecting the dealer's funds and then buying the factory, producing the product and selling it to the dealer. Funding is no longer sufficient, and materials can be pressed, even against workers' salaries.

Pressure on workers' salaries? This payment is exactly the same as Feng Yu's, no! Materials dealers and dealers can depress, or even lend, but workers' salaries can't depress!

After the two people discussed it, they contacted Feng Yu. Feng Yu also agreed to pay Guangzheng's solution. Then lend. Xiao Bi Wang's capacity must be expanded.

Huaxia's economic growth will continue at a high rate over the past two years, people will earn more and better, and sales of learning machines will definitely be better, coupled with the endorsement of Fang Long.

Just as the learning machine market became hotter, the storm VCD factory was also built and trial production began. But Feng Yu didn't have time to see it, he was going to take the final exam...