Extraordinary Genius

Chapter 552: Another Year

The final exams of Xiangjiang University are much easier than those of domestic universities, mainly depending on how the usual practice is completed, theoretical knowledge is simple.

The practice of Feng Yu was easily completed, just because the time of this theoretical exam was in conflict with the tender for the Central Taiwan advertisement, let Wu Zhigang and Li Mingde bid themselves. Of course, Feng Yu also called Chief Jia in advance.

Director Jia also gave face, except for the advertisement in front of the news broadcast, other times can concede, that is, if the price difference is not great and Feng Yu is willing to make up the difference, then the winning bid is Feng Yu's enterprise.

Although the advertising space with the highest rating cannot be operated in a dark box, Feng Yu also made Wu Zhigang report a high price of 16 million. This price is much higher than last year. Should be able to take it? If you can't, it means someone's crazier.

Anyway, Feng Yu's company doesn't have any new products. Guaranteeing a certain advertising exposure is sufficient. There is no need to argue too much about the position of the bidder. With this money, it's enough to take three golden hours of advertising in two sets, and it's not that bad.

Ultimately, Feng Yu Holdings or participating enterprises took down 24 ad slots in Central Taiwan for a total price of more than 73 million, and the prices are not cheap, but the time slots are also very good.

As a result, the king was finally captured by Kongfujia liquor at a high price of 20.30 million, which completely kicked off the era of the white liquor monopoly of the central Taiwanese liquor.

When Feng Yu found out about this news, he remembered, as if in the next few years, it had been taken over by the liquor industry and built one sales legend after another.

But these white wineries, they burn fast, they collapse fast. Because they couldn't keep up with production, the salesmen were struggling to sell orders, forcing them to acquire small distilleries and expand rapidly.

This leads to a reduction in the taste of the wine, some of which are not even enough degrees at all. Another problem, of course, is that when a brand is too hot and easy to imitate, counterfeit products come out like rain shoots and blossom everywhere.

Especially when it comes to winemaking, it doesn't need any big factories, small workshops can produce it, bottles are just like you, like the logo, don't open it, how do you know it's fake?

After advertising, the price of Kongfu liquor rose over and over again. Can others not look at it? The outsiders don't know what the cost of Kongfujia wine is, and they can probably estimate all these winemakers. Can't we split a cup for your high margin?

That's why Zhang Ruiqiang asked Feng Yu to join the Ice City White Winery, and Feng Yu refused. Baijiu is something anyone can make, Feng Yu can quickly fry it up and make it famous. But Feng Yu didn't believe that the city could withstand this profit and not expand.

And blind expansion, with consequence, is inevitable defeat. At that time, Feng Yu had the certainty to retreat, but this pitted the Ice City government ~ the government, and even the Ice City people. Feng Yu could not abandon the man who made money from his hometown.

Besides, Feng Yu can only fire up the fame of white wine. He doesn't like white wine. He doesn't know whether it is tasty or not. If one gets angry, then his reputation loses again. Didn't he also break Feng Yu's signature?

Another change in Central Taiwan's advertising this year is that there are no more advertisements for health products, and there are only three advertisements for nutrition products, all of which are state enterprises.

Although the health care industry has been hit hard, the nutritional products have not failed. Feng Yu's subhealth concept has deepened into the people's hearts. The sales volume of the book "Subhealth" constantly refreshes the various records. Now the old lady can say some subhealth characteristics, which prompts people to still like to make up for it.

But now people have a choice, not to buy anything that comes from small factories, but to choose big factories and pharmaceutical factories. The preferred, naturally or the world champion, is the Iceland Pharmaceutical Group's nutritional products, mainly golden vitamins, rehydrating oral solutions, zinc gluconate and calcium gluconate.

It's inexpensive, has a good reputation, and works well. And with it, Ice City Pharmaceuticals' other medicines are also recognized by the people. Many people go to the pharmacy to buy medicines, similar products. Ask whether it is Ice City Pharmaceuticals. You can see Ice City Pharmaceuticals' brand, it has slowly become deeply popular.

And this has also been noticed by other pharmacies. Why can't Iceland Pharmaceuticals produce nutrients? Look at Ice City Pharmaceuticals. That product is exported to Europe and America. Is it difficult to produce that medicine? We can also produce it by studying it here. You have a patent, let's adjust the content.

You're 20 vitamins in one, aren't you? We're 21. It's different, isn't it?

So while the health products were launched, the nutrients came back to life. Especially the nutritional products produced by the pharmaceutical factory have begun to be advertised on local platforms.

People always feel comfortable with what the pharmacy produces, but they don't know that some pharmacies also have informal products.

The boss of Ice City Pharmaceuticals spoke to Feng Yu, didn't he look for a relationship, hit the nutritional drugs produced by these pharmacies again, too much business robbery.

However, it is also concentrated in the south-eastern coastal provinces, which are rare in the north, so that it can be seen that those who produce these things are also in the south-eastern region.

Feng Yu let the owner of Ice City Pharmaceuticals report it himself, he is not the bad guy. The last time I made this supplement, it was because Zhonghua Zhengjing was really too exasperating, but I can't always use it to report it.

Central Taiwan's exposure is even more unlikely. Chief Jia has helped Feng Yu a lot in advertising, and Feng Yu can't take people too seriously.

Relationships can only be sustained if they are connected. For example, Zhang Ruiqiang, Feng Yu helped Zhang Ruiqiang to brush his political performance, but Feng Yu's business in Iceland is definitely not worried about any other officials daring to think about it. Zhang is still standing. Including the provincial leaders, Zhang is holding up.

Businesses are rich. There are more units that want to be converted. If it weren't for Zhang Ruiqiang's public platform a few times, cow ghost snake gods from all departments would have come up.

Zhang Ruiqiang gave a lot of money for Feng Yu. Many didn't tell Feng Yu, but Feng Yu also knew. There are a number of departments in the province that want to get donations from Taihua Trading Co., Ltd., and want to find Iceland Machinery Co., Ltd., but they are all held up by Zhang Ruiqiang. These companies have donated a lot of money to Iceland, don't even think about it. Even if people want to donate again, it is also donated to our Ice City government ~ government, it has nothing to do with your province.

And the units in the city came and said, "How can you just donate money to education and not to us?" Zhang Ruiqiang will criticize them again. Education is a centennial plan of the country. President Feng has already donated so much money, you still let others donate? Why don't you donate your salary? Don't look at other people's money, you're blushing!

Fortunately, Feng Xingtai lived on a farm, a small farm, and Wende Guangguang was there. No one dared to seek Feng Xingtai's trouble. Besides, Feng Xingtai's reputation on the farm, donated primary school to secondary school, who doesn't have children, school tuition and miscellaneous fees are not charged, don't you know? Anyone who dares to say bad things about Feng Xingtai can be drowned with spit!

After the theoretical examination, Feng Yu and Fu Guangzheng sat together again to discuss plans to acquire the hotel.