Extraordinary Genius

“Eh, you know, Kim Wang Jelly was removed from the shelf and replaced with a jelly called Happy Jelly, which I've never heard of before. ”

“Ah? Why, Kiwang Jelly Market is selling well, how did you replace it with a new brand? Is this a big brand? Imported?”

“What kind of imports are made by a small factory in Nanyue, but I hear there are some doorways of joy in this house, as if it has something to do with Lehaha. ”

“So, all the Lehaha products sold well, and the first company to sign a big contract with Taihua Supermarket, but how did I hear that Kim Wang refused to give Taihua Supermarket a lower wholesale price? ”

“Hiss ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ ~ That joy, that's just a substitute? ”

“There's a real possibility. Didn't Taihua Supermarket notify us that they all signed new contracts and had to lower their supply prices? We're all dragging each other. Is this going to kill chickens for the monkeys? ”

Some supplier representatives from Taihua supermarket sat together to discuss it. Today they were asked to talk, and they were going to keep dragging it. Now it seems that we can't drag it any longer.

If one item is deactivated, then a second item may be deactivated. Their products, they're not the only ones, they're not without alternatives. If they make it look like pro bono jelly, their company loses a lot.

Although a new offer from Taihua Supermarket would make them much less profitable, low profits are also profitable. If it were removed, it would be completely unprofitable. And they all expanded their production capacity because of the rise in sales in Taihua Supermarket. If they were suddenly taken off the shelf, without such a large sales channel, their products would not have to backlog.

If you don't want to backlog, you can only sell at reduced prices. It would be better to sign a contract directly with Taihua Supermarket. After all, this is more secure and will enhance their brand value.

……

“President Guo, you gave too low a quote, I know, you said the quote from the other family should be true, but can their product quality be compared to ours? In terms of packaging, taste and quality, we are one step behind us, and our costs are higher than they are, and your prices are a little too tight. ”

“It's not that I'm going to push it so hard, but we've calculated that figure, and it's probably your cost, right? We've given you this price, and we've considered your profit. Think about it. How much has your sales increased since you partnered with us at Taihua Supermarket? Market share also increased, right? It's not part of our Taihua supermarket. The other sales are better than the first half of the year, right? How dare you say it has nothing to do with the operation of our Taihua supermarket?” President Guo held his arms and talked.

“But President Guo, do you want to open up the supermarket products too? Our products, compared to them, can be sold at a higher price, can't we give customers more options? ”

“You don't need to think about this, we will think about it, and it's not about the two of you making it, there are several other brands that want to go into our Taihua supermarket.” President Guo was arrogant.

Of course, the grade needs to be reflected. Different brands of products will definitely sell at different prices, but a wider range of products will give customers more choice. Only two grades are enough. It takes more than five grades to best capture all groups of consumers.

“President Guo, if you add a little more to the price, one by ten dollars, I'll sign it right away. ”

President Guo looked at the people next to him and the two of them discussed it. "One for you plus five dollars, that's the bottom line. If you don't sign this product, we will no longer work with your company after the sale. ”

“Sign, I sign! ”

……

“President Fu, I heard you went south for a while. When did you come back? ”

“Isn't this the Taihua supermarket that's going to switch contracts with suppliers again? We don't have enough people, we're all back. Here's my new contract offer for you, take a look.” Paying all the money is handing over the documents.

“Chief Fu, this contract is not right, why is the price so bad? ”

“This is our new offer, you accept it, we sign it, we don't accept it, forget it.” Paying light is faint, "he said.

“What do you mean, if we don't take it, you're not going to get in our stuff? ”

“You can understand that. ”

“The contract is blank and signed for a year, you are in breach of contract! ”

“Look at clause 3, item 4, it is clear that if the price is unaffordable, the contract can be terminated early. This article was also explained to you in the beginning, as if I explained it to you personally?” Business is all about making money. You're expensive. People are expensive. Why are we selling your products?

“President Fu, if you say so, it doesn't matter how good our products are, don't you need me to say more? In terms of market share, we are the second largest in the country. ”

“As you said, you're just the second in the country, the first in the country has signed a contract with us, and you're no different. ”

The second largest product in the country, many of our supermarket products are the world's largest selling brand!

“Don't regret it! ”

“So you're not going to sign it? So I'm sorry, but tomorrow is the last day your product will be sold at our Taihua supermarket to send customers. Send President Wang of Dafa Company in. ”

……

In the past few days, the suppliers of Taihua Supermarket have seen the strength of Taihua Supermarket, and the prices are very low, because people are buying more themselves than any of their channels. If you agree, then there will naturally be some corresponding terms and conditions.

If you disagree, it's not inconclusive. But if you flip your face, then I'm sorry, the leader of the Taihua supermarket flips faster!

Especially the one named Feng, who flips his face faster than the book, and absolutely doesn't bargain. If he says what the price is, he has to sign it at whatever price. If you don't sign it, he'll just tell you to go away. Typical customer cheats.

This is the case now. There are too many brands that want to enter the Taihua supermarket, and the Taihua supermarket still has to choose. Not all brands can sign contracts and not so many shelves.

Conditions are put out, if you are willing to sign, you can continue to cooperate, if you are unwilling to sign, the next day your product will be promoted, then sold out, removed, the next day you will see, that location has been changed to another brand product of the same kind. Both quality and price are equally competitive.

Even if the brand is not well known, but as long as it is sold in Taihua supermarket, others will believe it is good. Didn't Taihua supermarket promise to compensate ten times the loss if there are expired products and poor quality products?

Under such a powerful means of replacing the new contract, it took only a week to complete, while nearly one-tenth of the original Taihua supermarket goods disappeared, and more brands were added, giving consumers more choice.