Extraordinary Genius

The silence lasted only three seconds, and the next minute, the scene was even more messy. Many people were shouting around their necks, this question, that question, Feng Yu couldn't even hear what they were saying.

Feng Yu couldn't stand it this time. He slapped the table and yelled: "Quiet! ”

“Bringing everyone together is about the Alliance for Discussion. The Alliance is going to have a rule. You make noise like this, like this!” Feng Yu was angry.

Everyone was surprised, most of them quiet down, and several people appeared to be obviously dissatisfied, including Asahi Sunrise's general manager.

“President Feng, according to you, the rules of the league are your rules? ”

Feng Yu looked at each other and smiled. “What about my rules? My rules can take care of everyone's interests. If you can do what I say, why don't you do it? ”

Feng Yu hates this kind of person the most. He has no skills and likes to be blind * * * *. You think it's great to be an official? At best, you're a bailiff.

Feng Yu didn't even see it! Even if you mayors and high officials don't want to ignore it, don't worry about it!

Seeing no one talking, Feng Yu continued: “I know many of the executives of large supermarket chains in Europe and America, and can even convince each other that our products have a counter inside their supermarket. Europeans and Americans are used to shopping at supermarkets, which are arguably the most powerful sales terminals, and also have a strong advertising effect. Drinks that cannot enter supermarket chains are doomed to have no future! ”

If the leaders of some of the major companies in Taiwan think about it, they all export products abroad, but they are also limited to Southeast Asia. Even if the so-called export of Europe, it is only a small amount of products entered by the agents on the other side of Europe. Some of them are even a hammer sale. That's what they pay for, and it's for publicity.

We're exporting European products, so what's the quality? Even a lot of products add the words "how many countries in Europe are exporting" to their advertising slogans, because people agree with them.

All foreigners are willing to buy it, that must be good stuff!

The sales experience of these beverage companies in Huaxia cannot be replicated abroad at all. Same goes for Kim Li Bao, who initially sold a lot of ads on the eve of the festival to create a gift for their products!

Wait for a certain foundation before turning these beverages into real beverages, a hobby, a consumer product, and then promote them on a step-by-step basis. The main means is also advertising in Central Taiwan.

In countries such as Europe and the United States, there are more satellite TV stations, and the audience is scattered. Unlike Huaxia, it is a unique Central Taiwan advertisement, even Central Taiwan advertising. There is also a magical effect. Almost as long as the products advertised in Central Taiwan, sales can be greatly increased, which is something that Le Ha, Le Pei Shing and so on experience.

“President Feng, you said so well, are you going to help us promote our products?” Someone asked.

“We are going to invest in advertising in Europe, North America and other regions. This money is definitely higher than domestic advertising costs, but the developed countries in Europe and the United States also have much stronger consumption capacity than our own. Together, we can earn a discounted price, which reduces the cost of advertising for all products. ”

“What does General Feng mean, we all have to pay? What's the focus of the campaign? What's the percentage? ”

“I made it clear that not everyone has to pay, but the selected product to be eligible to pay.” Feng Yu stressed.

The next person looks at each other. What do you mean, you have to choose? If you're not going to help us promote it, then why are you asking us to come? Show how powerful you big companies are?

At this time, Zongqing's pre-arranged nursery came into play. The nursery asked aloud: "President Feng, how do you choose? ”

“It's easy, first of all, to meet the quality testing standards of countries such as the US, Europe, and so on. This doesn't pass, it doesn't work. Secondly, you have to have a certain size. What do you mean, a certain size? is to provide at least one shelf for all supermarkets. I've calculated that there are thousands of supermarkets in North America alone, thousands in Europe, and I'm counting 5,000 supermarkets, and one supermarket has to offer at least a hundred bottles or a hundred cans of beverages, which means you have to have the ability to export half a million bottles or a half a million cans at a time. This is also the minimum standard, with the ability to replenish products at any time if they sell well. ”

This is not a costed option, but a guarantee of capacity. It can't be promoted. The other supermarket wants the product, so you can't offer it? This mistake was made by Jianli Bao in the previous life. After the millennium, the controlling party was replaced and the advertising was spread out. As a result, the dealer asked for the goods and was told no!

Isn't that a waste of advertising money or a complete death act?

This meeting, of course, has this capacity. But if there are so many exports, their domestic markets could be affected. If the battalion is lost for export, it will not be lost.

As soon as this condition is put out, many enterprises have already beaten the drum, but some of Feng Yu's favorite enterprises still look at Feng Yu with great interest, they are confident that they can easily accomplish these tasks, and must pass the quality test of those countries in Europe and the United States.

“And then you'll have enough money to advertise. Even if we advertise on television, we advertise in newspapers, and we give some publicity to those supermarkets, which is not a small amount. But the advantage is that once your product is recognized by consumers, your sales will inevitably go up in a straight line. I suppose we can all understand that, too? ”

“Next is the question of market positioning, our products, depending on their positioning, have to be advertised differently. Similar products, we put together for consumers to choose from. For example, dairy products are placed with dairy products, carbonated drinks are placed with carbonated drinks, tea drinks are placed with tea drinks, and functional drinks are placed with functional drinks. The price of everyone's products here must also be different, even if it is only a centimeter apart. ”

“President Feng, many of our products are at the same price at home, why should there be a difference abroad? ”

“Because we are all new products, they are unfamiliar products, of course, the final price has to be negotiated with the companies, and this price, too, has to meet the requirements, don't think that anything abroad is expensive, like Coca-Cola, the selling price is slightly different in different countries. ”

“There are many more detailed questions, I will not repeat them here. If you think that you meet the above requirements and want to try the overseas market with us, come and get a form. I will send a batch of products to Europe and the United States for testing as soon as possible. Only if the test is passed, can we talk about something else. ”

Most people came to get the form, but Feng Yu estimated that the form would not exceed one-tenth. Only by joining forces can we truly fight the European and American giants in the beverage industry, fighting alone, and none of them will succeed!

……