Extraordinary Genius

“Brother Fu, how's it going?” Feng Yu has been back in the US for a week. He stayed in Seattle, went for a stroll around Microsoft when he was happy, and took the time to watch two NBA games. The way Rainman Camp played, it was so spectacular!

But Feng Yu is also perfectly fine, he has been waiting for the good news, windstorm cell phone, landed in the US market. Of course, it is also a commissioned trading company.

Cell phones, arguably electronics, are different from VCDs because the consumer population of a cell phone is an individual, not a household.

The distribution channels paid for on the US side are just some distributors. There are distributors of telecommunications electronics, but none of them are strong enough.

And this side of the country is Motorola's home camp. In the US, at its peak, almost every ten phones, nine of them are Motorola's. Even now, when European and island brands come in, they are still the number one brand with market share, a well-deserved hegemony, more invincible than in other markets.

Distributors who have the ability to sell their phones have put in place an extremely demanding condition, not that they don't pay the family face, after all, they have been working together for many years.

But they all think that there are so many mobile phone brands now, and there's a motorola company on top, a storm phone, no popularity, no strong advertising, no marketing.

They admitted that the Rain Sign phone had a beautiful shape, but was not powerful. And because storm phones are imported, after taxes, they are even disadvantaged in terms of price.

The storm brand, in mobile communications, is still very different from Motorola. Similar functionality, the price is at a disadvantage, definitely can't be sold hot.

Since it is a product that is not destined to sell much, they spend almost the same amount of effort to distribute it, and the natural conditions are higher.

Sitting across from Feng Yu, Shiguang shook his head and sighed: “No, no family condition can be fulfilled unless we sell it at a discounted price. But what good is that? Once Motorola is pissed off, if they start a price war, I'm afraid one of our phones won't sell! ”

As the world's leader in mobile communications, Motorola will never be too hard to snipe any new brand of cell phones at our base camp. Nokia, king of Europe, is not much better in the US than Motorola.

This is different from Feng Yu sniping Motorola in Huaxia. Motorola is also the boss in the Huaxia mobile communications market. Feng Yu grabbed the market with local advantages, plus some networking and lower prices. Where do storm phones have these advantages in the US? These aspects are the disadvantages of storm phones!

“What do they think are our shortcomings?” Feng Yu asked curiously.

“Single product, low brand awareness, low supply, insufficient advertising, no price advantages, etc.” It's also depressing to pay off, he tried it too, storm phone, really good quality. And it's small, it's beautiful, the colors are good, but the shortcomings those dealers say are undisputed facts.

The promotion of a new product is not easy in itself, let alone a new product in a new field, the fame of the storm card can not help much.

If wind and rain cards come out of household appliances, then wind and rain cards are a kind of advertisement, but few people will be willing to choose when they come out of their mobile phones. Without advertising, they will definitely not sell.

The production of rainbow cell phones is not high, there is a domestic supply, and the quantity supplied by the US itself is low. Advertising for this may help with sales, but it is necessarily a loss.

Feng Yu kept his head down and did not speak. He did not know what to do in this dilemma.

"If only we were in a state-owned factory in the US, we could change the shape a little bit, we could get a few different phones, and then the price dropped, we could advertise on a large scale and boost sales. Those dealers won't be on such tough terms then, they'll even contact us on their own initiative. ”

Feng Yu moved to build a factory in Miguo?

This Feng Yu thought about it a long time ago, but he hesitated. The labor cost in the US is much higher than in China, and much higher than in Russia.

And I just talked to Kirilenko, and the cost of getting four electronics manufacturing plants in Eastern Europe is not low. Now the mobile phone market has not emerged, it will be around the millennium before the mobile phone market erupts, and then for 10 consecutive years, the sales of mobile phones are growing rapidly, followed by the era of smartphones.

It's a little early to build a factory, isn't it?

Seeing Feng Yu hesitate, he was curious. Building plants in the US or Canada is one of the most economically efficient ways to do so. Although labor costs are much higher here, it can reduce many taxes, lower freight costs, etc. This market is so large, it is imported from Huaxia, obviously can't supply.

Huaxia factory cover Asia is sufficient, covering the most populated place, Europe and America should still be the best value for money.

If Feng Yu lacks the funds, he definitely doesn't believe it. Speaking of Feng Yu's shares, how much is it worth? You don't need to sell it, you can lend a lot of money with a loan.

He also thought that if Feng Yu bought or built a new factory in the US, he would join in as much as he wanted. Anyway, he believed that he could make money.

“Brother Fu, what's your problem in Brazil?” Feng Yu asked.

Whether to build a factory or choose a developing country would be more cost-effective, as labour costs would be cheaper and labour costs would be one of the main reasons for pulling costs apart.

Fu Guang is shaking his head: “You want to build a factory in Brazil? I do not recommend this. Brazilian labour was indeed inexpensive, but Brazilian workers were inefficient, and the country was too insecure to have the help of local power, which was absolutely at a loss. Don't count on diplomacy. Is Brazil having a bad relationship with Huaxia? ”

It seems that the only way to choose the place that is safe and still affects is the U.S. Wait, it can be in Canada, don't forget that the Lee Superman family has no small influence in Canada.

“Brother Fu, wait a minute. I'll call Brother Fu and ask him if he's in Canada. Should it matter? ”

Feng Yu decided to start a factory in North America and again mortgaged the factory shares. If it were just one or two plants, the financial impact would not be too great. It is important to allow storm phones to penetrate the US market earlier.

In Huaxia, Feng Yu is not afraid of any major world-class company, but because it is Huaxia, the nest is not Feng Yu's style, even in the US, he has to sit in the boss's seat!

Fu Guangzheng's eyes had some disappointment. This was to work with Li Zeyuan. Isn't that all right with him?

……