Extraordinary Genius

Kirilenko doesn't understand. Why are we developing payment software and selling it to banks?

Seeing that Kirilenko was a little confused, Feng Yu explained: “Brother Ki, look, we have two different payment models for online stores right now, right? An online payment order that is shipped. One is to place an order, pay on delivery, right? ”

“Yeah, one is a bank transfer, the other is a cash transfer, what's the payment software you're talking about? ”

“I call this payment software a third-party payment platform, which is a credit intermediary. You see, the way we pay now, the way we arrive, the way we are easily returned to each other, and then we lose our shipping costs for nothing, and it's easy to create a backlog of goods, which is an initial way to attract customers and increase our reputation. ”

“Payment is made directly through Internet banking, so once you receive the item, it doesn't match the photo, you can't return it. What can you do? If you want a refund, it's too much trouble and it gives the customer the feeling that they're worried about being cheated and can't get the money back. ”

“At this point, we need a third-party payment platform, that is, the payment software that we have developed ourselves. The buyer paid us and we notified the seller of the shipment. When the buyer receives the goods and confirms, we pay the money into the seller's account, during which time we form a credit guarantee. ”

“If the buyer considers the goods to be defective, a complaint can be made and the funds are not paid to the seller after the website has been verified, the refund will be easier and there will be no situation where the seller relies on the non-payment of the money. This is a payment platform that provides buyers with more protection and can greatly increase the credibility of your site. It also replaces incoming payments and avoids wasted shipping costs. The buyer had to return the goods before he could obtain his own money, thus avoiding the seller's loss. ”

Kirilenko seemed to understand and asked, “Why would anyone believe you? As an intermediary, you also have to have a good credit record so that people can trust you. ”

Feng Yu pointed to Kirilenko and pointed to his nose: “We are credit. Let's guarantee this third-party payment software. You and I are big enough to convince our customers that we won't cheat them, and that their money has been cheated, and we can afford it. ”

“Let's vouch for it?” Kirilenko didn't think of that, but when you think about it, it seems to make sense. Nobody would think that Feng and his clients would cheat on that little bit of money. There is no amount of user traffic today, even if it's a million dollars a day, a thousand dollars a day, that's a billion dollars in transactions. This money, either of them, can easily afford it.

“Isn't that right, Feng, can the bank agree?” Kirilenko came up with a question.

“That's what we're talking about with the banks. We're offering guarantees, no profit, but also a huge increase in the bank's financial flows. Why would they refuse? ”

“Wait, we don't smoke a profit? If we guarantee credit, we need to invest a lot, don't we? Software development, even software operations, are by no means a small sum of money to be spent. We don't smoke a penny, do we? That's not a loss!” Kirilenko looked at Feng Yu's eyes and seemed to think that Feng Yu's brain was caught in the door.

“No, no, no, we won't lose, we'll make more money with this software. This software is ready, and future profits may exceed online stores. ”

“Let me give you two simple examples, very simple financial principles. You see what our average bank looks like, you open an account, the bank keeps the money for you, and then you pay interest on a regular basis. And, of course, banks don't lose, which is to invest in money, like lending, buying funds, making money. ”

“One of the most important things in this is an account. Whether you deposit or spend, you have an account, and that account is the biggest profit. ”

Kirilenko is completely out of his mind this time. His financial knowledge is too far from that of Feng Yu. Feng Yu started to understand everything, but Feng Yu said the best profit, he didn't understand.

What's the profit? It's just a record. Is it worth it? If it's a fraudulent account, then it may be valuable to some people, but the vast majority of it is a real account. What is it worth? How can you make money with this?

“You know rice has a credit record, right? How do they measure credit records? Most importantly, through the bank accounts! Do you understand how much you deposit, how much you inflow each month, how much you outflow, how much you borrow, how timely you repay, etc.? ”

Kirilenko nodded and shook his head again. He understands all of this, but he still doesn't understand what Feng Yu said about making money.

Feng Yu explained patiently: "A monthly influx can tell your income. Monthly outflow to judge your outlook on consumption. And where it's coming from, it's the most important. Through this account, we can clearly see what this person does and what he likes to buy. And here, of course, is a big data analysis, and the most important thing to analyze is a consumption habit. ”

“Through this account, I know your consumption habits, so am I more advantageous in advertising push, can I be more targeted, push you interested in advertising, right? ”

Kirilenko nods his head, which is true, just as he likes to drink, and a lot of people who want to work with him, the first option is to buy him a drink, especially those he hasn't.

A lot of people online in previous life have found that some of the Taobao ads, some of the push ads above, are related to your previous consumption. Even on all the other online shopping sites, the ads that you push are related to this, because those sites, too, use the same third-party payment software.

This is just the buyer, and the seller, too, is of great value.

“And the other thing is, through this account, we know which product sells better, so that it can increase production and reduce costs because of higher production. ”

This is the reason for those explosions on the Internet in previous life, without the support of these big data, who knows which product can be so fire, dare to produce so much? And third-party payment software makes it clear which product is going to explode.

Kirilenko said with some excitement, "So we can increase the consumption of the website, right? That's a good thing! ”

Feng Yu “…”

So you thought about spending more? Didn't you ever think about working with the manufacturers of those explosives? Even if you sell this information, you can make a profit!

……