Extraordinary Genius

Chapter 1193 Counterfeit Electric Vehicles

At May 1, Feng Yu and Li Na went back to Iceland together, one being a provincial relative, and the other, Feng Yu was also going to Iceland Machinery Manufacturing Group to see.

Group companies have grown rapidly in recent years, especially electric vehicles. Including electric bicycles and electric motorcycles, as for electric sedans, this has not yet started.

In fact, electric cars have emerged as early as the last century, dating back to around 1834, but have since undergone decades of stagnation as a result of the massive exploitation of oil and the continuous improvement of the technology of internal combustion engines.

It was not until around 1990 that the study of electric vehicles was resumed, when the price of oil was constantly rising and the atmospheric environment was increasingly polluted.

The earliest people who studied electric bicycles were either others or Magic's long-duration bicycle factory, but for technical reasons, electric bicycles could not be sold.

As for electric motorcycles, they don't work.

Ice City Machinery Manufacturing Group was able to manufacture electric bicycles in '97, but for the same reason, battery technology was negligible, and some other related technologies were lagging behind. At that time, the sales of motorcycles were in the blast phase, so they had not been produced.

Today, there is a pilot provision for motorcycle restriction, which, although not formally implemented, has been heralded, and the restriction of motorcycles has begun in large numbers.

The peak period of motorcycles in the previous life was in '07, and then it was said that because of the Olympic Games and environmental engineering, the restrictions on motorcycles were very severe, and all major cities nationwide began to implement them, and the sales of motorcycles fell year by year, and the sales of electric vehicles grew year by year.

And now, Huaxia is also an Olympic application approved, and the first thing that starts to hit is the front-line cities and provincial capitals.

Three years ago, there were just about 50,000 electric bicycles in the country, including imported products. And last year, the nation's electric bicycles had surpassed half a million, and this year there has been a sharp upward trend.

From last year onwards, when Songjiang brand electric cars were launched, they quickly became the boss of Huaxia electric bicycle market, thanks to dense advertising, celebrity endorsement, bigger brands and other factors, and electric motorcycles, too, easily became the faucet.

When it comes to waiting for a factory to make an electric bike earlier, you can only stare dry. The Songjiang brand is far ahead in terms of brand, technology, publicity and channels.

It's been a long time since I thought, with what they did earlier, that when electric car sales surged, they should also be in a period of sharp increases in profits. To that end, they have also expanded their factory capacity with a view to continuing to occupy the throne of the market leader.

How do you know that Songjiang electric bicycles will explode into the market once they are launched? Brands, promotions, channels, they all recognize it, but technically, Songjiang brand is better.

Those imported electric bicycles abroad suddenly became unwanted because Songjiang electric bikes did a performance comparison test on TV, and Songjiang electric bikes ended up exploding those imported products.

It's not that there are no better products abroad, it's just that they sell to Huaxia, which is a backward product in itself. When they knew that Songjiang electric bicycles had appeared, they quickly occupied the market, and they began to push better products to the Huaxia market.

But after the last contrast, consumers in Huaxia have questioned their brand, not believing that their electric bikes are better.

Songjiang brand, old brand, trustworthy quality.

Just one ad phrase for everyone to remember.

It's been a long time since I felt the most unhappy. When did Matsue become an old brand? How many years have we been using it? You're only a few years old!

Your product quality is trustworthy and our quality is no longer trustworthy?

Long-term technology was okay and cost control was good, but when Songjiang electric bicycles went on the market, long-term selling prices were forced to rise, which was also the main reason for the long market share and severe decline.

Why? Because it's an electric bike for a long time, it's also a Taihua battery. They had previously signed a three-year battery supply contract, which had to be renegotiated just last year.

This time, the Taihua battery suddenly went up!

Long-term electric bicycles are forced to increase prices, resulting in them losing their competitiveness in terms of prices. Longer-term factories are less expensive than Songjiang, and they are higher in terms of shipping, so that Songjiang electric bicycles sell at an average price of about 200 yuan lower than the longer-term ones.

Two hundred dollars is not much compared to an electric bike, but don't forget, people who buy electric bicycles are not rich people, and two hundred dollars is still a lot for them.

This year, electric bicycles are expected to produce more than one million and electric motorcycles to produce more than half a million. In the electric bicycle market, the Songjiang brand accounts for more than 70 percent, and in the electric motorcycle market, the Songjiang brand accounts for more than 80 percent.

As the electric car market gets hotter and hotter, small factories continue to flourish everywhere. They completely misappropriated the patented technology of Songjiang electric bicycles and thought they were merely imitations.

These small plants, the technology is average, but Sheng doesn't need to run a brand, doesn't need to do technology research and development, the advertising cost is low, and the material use is poor, so the average cost is actually lower than that of Songjiang brand.

This is nothing, imitation is imitation, Li Mingde means, there is no need to pursue, anyway, they do not pose any threat to Songjiang brand electric bicycles, especially electric motorcycle engines, those small factories can not build, this profit is the highest.

But never, never, those little factories, they actually put on the trademark of Songjiang Electric Bicycles, which completely changed the nature.

Counterfeiting and counterfeiting are two different concepts, and if they are, they can't be compared to you, but they can't be counterfeit.

The quality of the electric bicycles produced by these small plants is poor in itself, and even worse, poses safety risks in itself.

A few days ago, a consumer bought a Songjiang electric bike and it took less than a week for the battery to burn and then pushed it to the after-sales point of the Songjiang electric bike for repair.

This is what the company discovered, there are counterfeit products on the market!

Li Mingde attaches great importance to this, which is serious if it is filled with counterfeit products, affects the reputation of Songjiang Electric Bicycles, and even the reputation and reputation of Songjiang, Ice City Machinery Manufacturing Group.

Their reputation and reputation for trying to run a business must not be destroyed by them.

Reporting to Feng Yu, Li Mingde would like to invite Feng Yu to come forward and ask him to face it for a strict investigation, so that these black-hearted merchants can pay a serious price!

……