Extraordinary Genius

Huaxia is hosting the '08 Olympic Games, which gives many businesses interested in opening up the Huaxia market an opportunity. For example, some island electronics companies, two music companies in the US, some other businesses, etc.

However, the electronic enterprises of the island countries and the two Le companies of the US have a similar relationship with Huaxia Zheng Axe. They feel that it is better to talk directly to Huaxia about sponsorship. After all, the so-called TOP sponsorship was decided by the IOC and forcibly placed in the right to broadcast.

The likes of Taste, Delicious, and VISA all sponsored the Multilateral Olympics and found it very affordable. At the Sydney 2000 Olympics, for example, their sponsorship boosted their product sales a lot.

When they were able to rise so quickly, they had a lot to do with opening up the Huaxia market. Unconsciously, their share in the Huaxia market became smaller and smaller, and is now squeezed out.

How large the Huaxia market is, they know too well that it is arguably the most important emerging market in the world. If the Huaxia market can be opened again, then the profits will surely rise again.

Few people have heard of VISA before Huaxia, they also want to open Huaxia market, after all, their credit cards are more convenient and usable in many countries.

Savory enough, I entered the Huaxia market early, and although I wasn't kicked out, I couldn't get my sales up. Especially that big league of drinks in Huaxia, which seems to be targeting them just as well.

The best media ads were robbed, dealers were robbed, advertising spokespersons were robbed, even the filling factory they wanted to acquire.

Cute is the boss of the beverage industry in many countries around the world, but in Huaxia, especially after so many years, you can't even get into the first five!

Most depressing of all, many people in Huaxia now think that Lehaha's refreshing Coke is authentic. They imitate it. God knows this Coke was invented by their Coca-Cola company!

Their delicious recipe is heavenly.

This is a fantastic opportunity, Coca-Cola believes that they can take advantage of the opportunity to promote, Lehaha Coca-Cola, is the imitator, they can fight a tumbling battle!

……

“What? Are you right? Why have TOP sponsors increased their advertising fees so much? I thought you said you could start at $5 million.” The delicious Vice President of Advertising shouted.

Just kidding, it's not the first time they've sponsored the Olympics, they've been a loyal sponsor of the Olympics and the longest sponsor in Olympic history, and this record, they're going to keep going.

No one knows the Olympic sponsorship price better than their delicious company. Even if it is the US Olympic Games, the sponsorship fee is not as expensive. Why is the sponsorship fee heavenly in Huaxia, a developing country!

“Jim, don't worry, it's not about your cute company. We can talk about the sponsorship fee in '04, but in' 08, that price is definitely not working! ”

“Why? There will be a certain increase in sponsorship fees every year, which we have considered, and our offer is absolutely reasonable. But you've improved so much all of a sudden. Based on what? You mean, in '08, Huaxia would become a developed country? Even in developed countries, sponsorship fees can't be so outrageous!” Jim was furious.

He wanted to negotiate with the IOC in advance the TOP sponsorship in '08, which was an advance, but it wasn't a loss. After all, if the contract was signed in the near future, the price would definitely increase a lot.

Of course, Huaxia will not lose, and they will get the money earlier to invest in the Olympic Games. This model, they are familiar with the Gate Road.

The sooner they sponsor, the better off they will be, because the sooner they can put Olympic symbols on their products, especially to boost sales in the host countries, the better.

Products like the Olympic Memorial Bottle, for example, can boost sales and profitability. Even after the Olympic Games, it can bring them sustained attention for some time.

But this time, like the International Olympic Committee, the lion wants to talk big. Does that mean Huaxiao organizers?

“Jim, I'll show you a form and you'll see. This is the official sponsor of the '08 Olympics, and look at the amount of their sponsorship. ”

Jim, open your eyes. It's impossible!

Top 10 sponsors, the amount of sponsorship exceeds 200 million dollars, the first place is 500 million dollars, how can there be such a high price!

They sponsored Olympic Games 04, but $50 million, originally thought the Olympic Games would be almost $60 million, after all it would have to be paid in '04.

But looking at the price the IOC gave them, it would have cost them 200 million dollars, and they thought it was a big talk from a lion, and now it doesn't look like it.

How can the sponsorship amount of your TOP sponsor not be lower than that of someone's official sponsor?

But $200 million, it's too expensive! They don't have more than 80 million dollars in their hearts. It's just a TOP sponsor qualification, plus other ad inputs.

If this alone costs 200 million dollars, then the total investment of this Olympic Games will definitely exceed 300 million dollars, so much money they won't necessarily be able to make back.

“Has anyone signed the contract?” Jim asked.

“Not yet, but more than ten companies have come to know, and everyone says to think about it, I suggest you think about it too. After all, you have sponsored so many Olympic Games, it would be a shame if they were interrupted. ”

Jim scolded you, of course, hoping that we would agree, so that your earnings would increase by a great deal. But at such a high cost, he really doesn't dare decide.

Goddamn it, where did all those Huaxia sponsors come from?

Windstorm Electronics, Windstorm Electronics, Ewa Electronics, Ewa Electronics, Taihua Supermarket Group, Ewa Xiaobao Wang, Taihua Consulting Company, Lehaha Group, Windstorm Consulting, Windstorm Holding Group.

After seeing Feng Yu Holding Group and Tai Hua Holding Group, Ke Kou Company knew what was going on. Isn't that the company that Hua Xia Shou Fu Feng Yu held?

This Feng Yu, wasn't it a choice? You're sponsoring so much money for this Olympic Games, will you make it back? And you sponsored so much money, and those other shareholders, they agreed?

Feng Yu personally took out the funds to sponsor the company and promote it. Others also took advantage of it. Of course, they would not object. After all, this will create the Olympic sponsorship history, and they will always be remembered. This will greatly benefit the company and brand promotion.

And they're all Huaxians, sponsoring their own country, and they won't be soft. To be honest, the shareholders of these companies are not bad money! For the company, it's also quite publicity spending.

Jim leaves depressed. How do I explain this to the company? Before I came here, I made such a big variable. What is this Feng Yu doing?

……