Extraordinary Genius

“President Feng, can you really make money this time?” Chief Jia is still unbelievable.

“Rest assured, these lawyers are among the finest in the world, and I dare not speak of turning black and white upside down, but with that in mind, they can speak of it as truth! But this time it was not a small amount of lawyers' fees, and I told them that half of the amount claimed was to be paid to those lawyers. If it hurts, I'll give it to you. ”

“No need, how dare you deduct this money from the claimed amount?” Chief Jia is also clever, so that those lawyers will surely do their best to make the claim even higher.

And there is no reason to let Feng Yu out, let alone take advantage of the cheap, which is the central Taiwan itself. If it weren't for Feng Yu, how could they have earned this kind of income?

“Chief Jia, for the avoidance of doubt, some of the advertising slots that have been exchanged can be sold to others. Next year this advertisement should give us a discounted price.” Feng Yu looked obliquely at Chief Jia.

“Ha ha ha, well, I'll give you a 50% discount on any other advertisements you choose tomorrow besides those for the Golden Hours! ”

Feng Yu put his mouth aside, 50% discount is also embarrassing to ask, and he still looks generous. I don't know if I thought you were discounted 50%. But think about it, this money is not Captain Jia, and it is estimated that he will have such great power, otherwise he will definitely be investigated.

“By the way, when you review ads in the future, you should also use more refreshments. And selling ads doesn't just depend on how much they bid. Didn't I tell you to protect our own brand. They can only rush out of the country if they have a firm foothold in the country. ”

For example, domestic Japanese enterprises can't be pushed up by foreign investment. It doesn't really matter if foreign investment advertising offense, but they have embedded a concept in the country that foreign goods must be better by Huaxia goods, which makes Feng Yu very annoying.

This concept is very serious once it has had a profound impact on the hearts and minds of a generation in particular. In previous life, more than 60% of Huaxia's Japanese products were controlled by foreign merchants, while Huaxia's brands and products were gradually annexed and disappeared.

This situation is already a monopoly. Feng Yu doesn't want this to happen in this world. This is a product that concerns almost everyone's life, but it's better to have it in your own hands.

Chairman Jia also knows, of course, that the above has now begun to support Huaxia's own brands and enterprises. Although there is no clear intention to resist foreign products, it is obvious that this means this.

If he chokes off the way foreign products advertise in Central Taiwan, he can reduce the exposure of the other's products, thus supporting domestic products and enhancing competitiveness.

“Chief Jia, let me tell you something, all the advertising costs are ultimately paid for by consumers. The money you said Central Taiwan earned from those businesses is actually earned from our people. Originally, $15 a bottle of shampoo, after advertising, turned into 24, which not only earned the advertising fee back, but doubled it back. ”

Chief Jia only figured out that he earned a lot of advertising expenses for those companies, but it seemed like he really earned his own people's money and, by the way, let the foreigners make more money from foreign countries.

But Chief Jia did not know before that the price of the product could be increased so much after CCTV advertised.

They get a so-called new formula, and then they use the old brand, the new packaging, and the price is completely different. The so-called upgrading of the formula is probably a little more foam, a little more fragrance, and you don't necessarily feel it anyway.

A lot of people buy products from this TV advert, which is to show each other a reputation, and think that something from this big brand must be good. The brands that advertised, are there not many problems? In fact, there are many small brands of products that are also very good, but I just don't have the money to advertise.

If you restrict the way those brands are advertised that are foreign-controlled, and then advertise the brands in those countries, the advantage will be reversed.

Once everyone has developed a habit and recognized the quality of the product, there will be no more obvious misconceptions that the "foreign moon is rounded”.

“I'll talk to the people below about this later, and be sure to review the company's qualifications when selling ads. While it is not clear that they will not be advertised, it is easy to keep them from winning the bid in the dark. ”

Jia Taichang glanced proudly at Feng Yu. Of course, this technique was also learned from Feng Yu. Um, there was some shame in it, but the benefits were also obvious.

Let's see if the two Le companies still have the same, Kang Shuanfu or something. At the time, the momentum was going up. Suddenly, the best channels of publicity were missing. Now the development is getting worse. Although sales, etc. are still growing, the opportunity to become the market owner has been completely lost, and even the top 5 of Huaxia Market cannot be done.

Just a Rahaha completely suppressed them. Even Kang Kai-fu and the same most traditional advantageous industry convenience aspects have been surpassed by Lehaha. Then the second is the instant noodles under the North Great Barn flag, the third is Huaxia Food Group, and then there are two private enterprises below, on a purely low-cost route, one packet of instant noodles, for only one dollar.

Previous generations scolded Huaxia's businesses, in this world, so suppressed by death. The fragrance is also afraid of the deep alley, and the brand value of these companies is constantly decreasing.

Can the value of the brand with the highest market share be the same as the value of the brand with the seventh market share? While sales have increased somewhat, growth is slower and slower, easily surpassed by other brands, which naturally diminishes brand value.

As brand value decreases, brand added value decreases, and profit naturally decreases and falls.

“Chief Jia, the revitalization of the national brand, you are also a key part. In order to improve the quality of the product and cooperate with the publicity, we can truly achieve hot sales. Your contribution is also enormous. ”

“Still no better than you. That Taihua supermarket took all those products off the shelf. Things got pretty messy, didn't they have a lot of impact on you Taihua supermarkets?” Chief Jia asked with a smile.

“The impact is certainly there, but it is also our opportunity. We can build up the values of our supermarket. And we are prepared to make claims based on their false propaganda. Our market in Taihua Supermarket is also very large, and the amount of this claim will not be lower. We at Taihua Supermarket will also start suing claims once online companies have filed a joint complaint against them. ”

Forced disengagement does upset a lot of people, but now public opinion on the Internet is overwhelming support for Hua Xia, scolding those foreigners. Anyone who dares to help the foreigners say a word will be scolded as a traitor!

As a result, instead of changing their reputation, Taihua Supermarket became a representative of conscientious enterprises because they said they wanted to increase the cost to Taihua Supermarket, but they were still rejected because Taihua Supermarket did not sell the products of such a con man enterprise!

Three days later, the case commenced.

……