Extraordinary Genius

Chapter 1316: Business from the Program

Masahiro Tortoise played a small way to get all the Windstorm Holders to watch this "Windstorm — Wilderness Survival" show at that time as long as they received the Discovery Channel. After all, there are still a lot of factories under the Windstorm Holding Group, and the number of people is also very large, which can always improve some viewership rate.

A group of cyber sailors were then hired to build momentum for the show in advance, while promoting the brands embedded in the show.

While this raises the cost of the programme considerably, the effect is also evident.

Just a week after the show, the people on the Discovery Channel actively contacted Masahiro Tortoida and said that they wanted the first broadcast of the show!

At this time, Masahiro Tortoise began to raise the price. I didn't know how hot the show was. Now I know that the price would naturally increase a little.

Especially Masahiro Tortoise also requested that advertisements be made for Windstorm phones and Windstorm DVs before and after the show, which is most difficult to talk about.

The Discovery Channel buys a good show, mainly by selling ads for money. Now that you've stolen the two best ad slots, how can we make money? They disagreed with Masahiro Kameda's request, but the price could be raised again appropriately.

This time, however, Masahiro Tortoise refused directly. There is no need to increase the price of broadcasting rights, but advertising must be available. Not now, so it's okay to insert two pieces in the show.

The ads on the show are even more golden, and the Discovery Channel is even less likely to say yes. But they also saw that the show was perfect for the Discovery Channel, and it did make money for them.

“Mr. Tortoise, you have a great show, but the most suitable channel to play is our Discovery Channel and work with us to ensure that your show has the greatest impact. And our channel also wants to make money. How else do we make money if you want to bundle ads? ”

“Thomas, we just have to spend the next fifteen seconds on advertising, which, by the way, is not much time. And the Discovery Channel is good, but there's actually an easier way to make the show influential. Do you know who the producer of this show is? ”

Thomas frowned: “Who? Mr. Jeff or Mr. Jason? ”

Thomas said the name of a gold medal producer, but saw Masahiro Tortoida's face, as if they were not worthy of being compared to the producer he spoke of.

“Or Spielberg?” Thomas grinned.

“Spielberg? My boss would like to give him a chance to meet. This show was made by my boss. You should know who my boss is, right? ”

“Are you the chairman of the wind and rain holding group, Mr. Feng Yu, the world's richest man?!” Thomas opened his eyes.

If this show is made by Feng Yu, then grabbing this selling spot when promoting it will definitely attract more interest. Look at Donald. He's the big New York real estate agent. He's so popular.

In exchange for the richest Feng Woo in the world, Bill? Gates stepped on the cowman's foot, how appealing that should be!

Masao Tortada nodded slightly with arrogance: "Now, which TV channel do you think our show is on, it will lack viewership? ”

“Will Mr. Feng Yu personally promote the show?” Thomas asked excitedly.

“Of course not, don't say that the production cost of this show is not top notch. Even if it were a billion dollars, my boss wouldn't be interested in promoting it personally. His time is too precious. Who do you think can afford him to do it? But the producer of this show, he can call my boss by his name, which my boss has agreed to. I think you know better than I do, don't you?” Masahiro Tortoise leaned against the couch and lifted Erlang's leg.

When that condition was thrown, he did not believe that the other party could still refuse. If it wasn't for the boss who said he had to spend the advertising period in the future of the festival, then Masahiro Kamada would be able to talk about the price of the first broadcast by another 50%!

Masao Takeda is not only selling this program, but is actually more focused on advertising products, including direct advertising and implantable advertising.

“This… are we going to discuss the price again? ”

“Prices can't go down any more, and the quality of our show is here. And I can give you some other terms and conditions that you'll be happy with. ”

“The show was made, developed around, and left to you. Products developed, profits divided between us, we accounted for 60%, this perimeter includes books, mobile apps, games, clothing, etc. ”

The peripheral development of a product can also yield extremely high profits. This routine is too common for Masao Kamada in the US and island countries. Moreover, Feng Yu deliberately emphasized this point.

“Perimeter development to us? But we have our own clothing brand, which is different from what you've planted. ”

“This cannot be negotiated, clothing must promote us, but the agency for overseas clothing processing and sales can be entrusted to you. You have no need to worry about the design and quality of our clothing. And game development, sales, we can help, and it doesn't affect the profit sharing between us. ”

“Amazon's major shareholders are also our group, so we have the most say in book sales and online sales. The other dolls, models, etc. are up to you, but you're all responsible for the promotion of all these peripheral products, and they're free. ”

Masahiro Tortoise made it clear that we have the right to publish, develop, produce and sell part of it, and that you are also responsible for promoting, developing, producing and selling it, so that we can split the profits.

Mainly because the show is playing on the Discovery Channel, so it's best to advertise on the Discovery Channel around here, and they would have had similar development experience, otherwise Masao Takeda wouldn't have talked about it.

“This is very expensive for us to advertise, aren't you also appropriately providing some publicity? For example, bundle ads for these peripheral products on a webcast? ”

Masahiro Tortoise did not hesitate to say yes, although it would reduce some of their broadcast rights, but should be able to earn back on the surrounding products.

Feng Yu originally wanted to sell DV, highlighting the convenience of carrying this DV product, clear shooting, inexpensive and other features, so he made this kind of show.

Instead, we are now relying on the show to develop an industrial chain that will shift to higher profits.

The world's top consortiums, their industries are not just one, but a complete chain of industries, or circles of industries, to ensure that they are not at one point or another.

And now, Feng Yu is about to start building his industry circle.

……