Extraordinary Genius

“As you expected, President Feng, this week's legend 3 once again had a recharge ~ tide, more than the previous month's recharge, and many large recharges appeared.” Mei Zhiqing, the head of the online billionaire gaming department, said excitedly.

“I'm just giving you guys a shot. If you want to make money from free games, get more people to recharge and do whatever you can to motivate them to recharge. If we don't spend money, what do we make? Also, there can be advertisements in the game, be aware of that. ”

Feng Yu, the homeowner recharge method, is the rhythm with recharge, with recharge.

“Is there an ad in the game? How do I get this?” Mei Zhiqing stunned.

If a game downloads an ad on a website, or a client has an ad or something, it's clear to him. But there's an ad in the game, I've never heard of it.

“Let me give you an example. Let's just say this game has a dart system in it, right? ”

“Yes, players can mail each other items and we charge a fee. This is a Huaxia Martial Arts online tour, darts are still very popular. And there's a riding system, and horseback riding goes a lot faster, and, uh, carriages and boats and stuff. ”

“Why can't this dart station be called the Stormdart Bureau? Darts can also have a big flag at the door with eight words on it: Darts, wind and rain are unobstructed! ”

Mei Zhi winks and winks and winks. It seems like nothing can go wrong. Perhaps a lot of people will find it interesting. This storm dart station, implies storm logistics? The ad slogan seems to be the storm logistics.

“That way, we can get the storm logistics to pay us an advertising fee, they don't do it, don't they have wind or something? There's a riding system. Since there's a carriage, can't there be a LOGO on the carriage? Imprint the logo of Songjiang Automobile. Will Songjiang Automobile not pay advertising fees? ”

“With so many players in our games and hundreds of thousands of players online at the peak of each day, these ads, though not particularly strong, are not weak, charge them some advertising fees, would they disagree? ”

Mei Zhiqing quickly took down the note. President Feng is President Feng. This money-making idea can be easily thought of. So many people in their company, nobody thought of that.

As long as it's not against the peace, then why can't there be an ad in the game? Just let the technician make a patch and change the look.

“And, you see, what's at the heart of our online games? ”

Isn't that the game?

“Although we are games, the core selling points of games are also different. The main thing is that it's fun, it makes people forget their time, it makes them sleep away and forget to eat! ”

Mei Zhiqing suddenly realized, but that's how it is.

“Best of all, you see the first time you laugh, the second time you laugh, the third time you laugh, but dozens of times, hundreds of times, after you can even carry the lines down, will you laugh? ”

“The same goes for games, how do you catch players when fun is diminished? ”

Mei Zhiqing replied: “Develop new maps and add new equipment? ”

Feng Yu nodded. “You're right, but it's not enough. Not just that, but a few other things. For example, let them make games a habit, go live for a fixed amount of time each day, play BOOS with a fixed team, and even people who play games together can be friends in real life. ”

“And just like you said, there are always new ways to play that they can't stop. Regular rebates are also given to attract players to stay. ”

“Don't think that many of our games just make money from paid players, but without free players, there will be a lot fewer games and those paying players won't feel bullied. Why are they paying for it? Why are they paying for it? In online games, PK is something most people like. ”

“Paid games have the advantage of paid games, which is that they are more balanced, and everyone needs to improve their character attributes by relying on action, luck, time, etc. ”

“But right now, a lot of people don't have that much time to soak up online, and even countries are calling for the prevention of obsessive games, and we've responded by launching anti-obsession patches, with limited time to log in each day. ”

“At this point, professional players become more and more, and they use better technology to form a gold group, sell game coins and equipment, or bring down copies to make money. ”

“In fact, it's good for our gaming industry to see people like this, attracting more players to our games. ”

“In the future, we'll roll out more free games, gradually cancel the card, or offset the cost of the card with a coin. Like I said, you can make money without charging. With more players, our ad price will be higher and we won't lose. ”

“One game, most importantly, has players, lots of players. Our games, which are also targeted at different groups of players, such as Internet Billion's own Q-version western games, are very popular with female players and attract many children. ”

“But like legends, warcraft and other games, more people are playing than junior high school students, and many are even working people. ”

“There is also crossing the line of fire, attracting all guns ~ some enthusiasts of the weapon, they instantly resurrect the pattern, so that many players who had previously been particularly poor also like it, without having to come up every time to die, they can only watch others play. ”

“Running a go-kart attracts players who love racing, and not just male players, but also a lot of female players. ”

“So the positioning of different games is different, and the audience that you can attract is naturally different. Speaking of go-karts, you should know that a lot of cars are advertised for companies, right? With their brands, trademarks, they also give us money. ”

Although many gamers don't have much money, when they have money and they want to buy a car, they will probably choose the brand that impresses them the most. So advertising cars in games isn't ineffective.

“So it doesn't matter if a game is charged or not, and in many games we should think of ways to provide benefits to free players and attract them to continue playing. I strongly disagree with those who say that regular players, which are entirely for RMB players, are important. ”

“Admittedly, many games now rely on RMB players to make money, and I've also said that you've missed some other ways to make money. And without a huge player base, where do you get so many RMB players? Those free players are also our potential VIP customers. ”

“Remember, players are always the first productivity of the game, and they need to be player-centric to keep up with the times. All kinds of surveys must be conducted to know what the player likes most and what type of game he wants most. Respect every suggestion and opinion of the player, even if we adjust the content of the game, we can stand undefeated forever! ”

“By the way, remember to put ads in the game.” Feng Yu cautioned again.

……