Extraordinary Genius

“Boss, President Zong and President Liu both believe that our electronic product renewal is too slow, foreign electronic consumer goods giant enterprises, their product renewal is fast, which will make us look a little old-fashioned.” Wu Zhigang said.

Feng Yu smiled. “Oh? So what do they think? ”

“Our company's technological reserves are sufficient to enable many of our electronics to be upgraded to a higher level, completely distancing ourselves from the products of other companies and laying the groupwork for our first group. ”

“Now that we have a reputation, we are also in the middle of nowhere with other electronic giants, who are likely to overtake us at any moment. ”

“Small products like our MP3, USB drive, pen, etc., they think it's time to design a few small styles that showcase our unique, high-end route. ”

“As for notebooks, phones and other products, what they mean is that we continue to accelerate the launch of new products, which are too slow every month and should be a new product in every series within a month. ”

“Our e-books, for example, have not launched any new products yet. Yuni and other companies, but new products have emerged, robbing many of our markets. ”

“Ringko, think about it, not all products are suitable for quick launch of new products. Cell phones, for example, say that our Windstorm S3 + is a simple upgrade on the S3, but it sells very well, doesn't it? It has even gradually become synonymous with smartphones. ”

“And what would the user think if we said we were launching a fourth generation product? It hasn't changed much, so how come it's the fourth generation? ”

“Each of our generations needs a revolutionary change, either an evolution of functionality, or an evolution of configuration, not a simple upgrade. This gives consumers an eye-catching feeling that they can't help but want to buy. ”

“Look at the PS console of Shuni and our G-BOX, it won't take years to launch a generation. Has anyone said this is behind? But when new products are launched, not only will there be new consumers, but there will also be some original consumers, and they will be updated. ”

“So when we launch our products, we should not just target potential new consumers, but also maintain our existing users so that they can continue to support our products. ”

“And think about it, why are many of our products so slow? Because we sold them before, didn't we? Once you cut the price quickly, the person who bought it before will have a loss of mind. ”

“We position ourselves as high-end products, and you and consumers think so, don't you? Since it's a high-end product, just like those luxury products, as long as the performance is outdated, you don't have to rush to launch a new product, which will make consumers unable to remember our products. ”

“What's to worry about when you say we still have more than half of the market share when you say we've launched a new e-book, such as Ni? ”

“You think they're gonna take over our market? Markets are unlikely to give a company a complete monopoly, and Microsoft was so powerful that it didn't do it. Perhaps they can grab a little, but when our new product is launched, we will take back all the lost market share, not to mention allow consumers to be more loyal to our product, our brand, by comparing product performance. ”

“As for what you're saying about introducing a few small styles, high-end routes, think for yourself, how high-end can MP3 be? AIWA stands for the best MP3 in the world, and although it's not part of our Taihua Holdings Group, there's also an agreement with our technology license, right? ”

“As for the flash drive, haven't we launched the high-end one? It sells at a high price and focuses on the secure encryption performance of our USB drive, not the good looks. I ask you, when you use a flash drive, will you refuse to use it as long as it doesn't look particularly ugly? But as long as the performance is near, the exterior is even nicer. Would you like to use it? ”

“And pens and stuff like that, they're all about performance, not appearance. While I have always stressed that our products must be appealing in appearance, we cannot afford to be too beautiful and luxurious in pursuit of appearance. ”

This nice-looking electronic product is sure to make money, but it's best to create a sub-brand. And design and everything has to stand out, but the most important thing is performance. Humble, then smash the brand.

Feng Yu also knew that several new products of the subsidiary had been crushed by him. This made both Zongqing Xian and Liu Xianzhi a little dissatisfied. This clearly contradicts the company's previous development route. I'm afraid the two of them thought Feng Yu was too managerial.

But Feng Yu pressed down on a new product, a new smartphone, a new e-book, a new super MP3, and a tablet that had been designed, but Feng Yu didn't let it produce.

Lenovo Group has finally completed the design of the tablet, and in order to develop the product requested by Feng Yu, they have spent huge R&D costs, not to mention delaying the R&D of other Lenovo Group products.

However, this is nothing. After the research and development, Liu Legend read it and thought it was a good product and had some selling points. Even if it performs slightly worse than the average computer, it won't sell worse with even thinking about the Group's brand.

At least Ben, they're sure.

But now that Feng Yu is holding back production, that's not quite right. How can you invest so much money and not want to make it back?

Feng Yu is the richest man in the world. It's not just the company that's damaged. Those product R&D people aren't satisfied. Products don't make money, where do their bonuses come from? There's no such thing as a long effort?

Look at the staff who research and develop other products. How much did you get for the bonus? What about us, spending so much money, being told by so many colleagues is a waste, not only do we not get the bonus that we should get after hard work, but we don't even give ourselves the chance to prove our research and development success?

Can't those R&D guys complain? These complaints must be taken seriously by Liu Xiaozhi. Moreover, Liu Xianzhi is under a lot of pressure. After all, Taihua Holding Group is not even the controlling party of the group, but only the participating party.

Even if the group not only has state-owned capital, but also shares of their employees, it is also in everyone's interest.

Another Lenovo Group is a listed company. According to this statement, if the R&D costs are so high, the profits will become very low. After publication, the share price will definitely be affected, which is to the detriment of all shareholders.

Liu Xianzhi and the others guessed that Feng Yu would have his thoughts if he so requested, but he had to explain them to everyone.

Feng Yu thought about it and said to Wu Zhigang: “Notify me. We will convene a temporary board of directors of Taihua Holding Group tomorrow. There are some things that we should also tell you about. ”