Global monopoly of technology

[Thanks and rewards and more for the rudder of "Little Book Mystery Emperor"!]

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Shanghai, the Bund.

Since more than two hundred days ago, there has been groundbreaking for a building here, with a total budget of 65.82 million yuan, which was delivered and ready for use last week.

This building is the first offline monolithic flagship store directly operated by the Cote d'Azur in this fashionable and modern city.

In the Bund, this directly-operated store is not a landmark building, nor is it a high-rise building.

But it is definitely a unique and highly recognizable building in the local area. The first impression to passers-by is that this building is very tall, full and full of technology.

This building is a design plan provided by a firm called Spark Architects. It uses light steel, stone but most of it is a crystalline geometric facade designed by glass materials, and a complex external geometric structure of the building is carefully designed. The continuous changes of the solid structure and transparent glass settings have completely changed the facade of the original building along the street, forming a visual connection with the surrounding environment but it is highly recognizable.

Luo Sheng is obsessed with spatial geometric design. The direct-operated franchise stores of Côte d'Azur have three categories, namely, single flagship stores, mall stores with separate facades, and mall stores.

The single flagship store adopts different styles of geometric design. This single flagship store on the Bund has a bright appearance, a large indoor area of ​​white and a gray metal color of the supporting structure. This color scheme best reflects the technology Sense.

The so-called first-class color scheme can tell customers the brand's concept; the second-rate color scheme can tell the customer what kind of product they are selling; the third-rate color scheme is unclear and does not help brand products.

As the flagship store, it undoubtedly represents the corporate image and product image of the Blue Coast Company.

The space design is also completely different from the design of supermarkets and restaurants. Perhaps customers who enter the flagship store will not pay attention to many details like designers, but it is the detailed design of the craftsman spirit, which is formed by all aspects of details, color coordination, and interior layout. The overall space of a flagship store is full of technological atmosphere.

Of course, the ultimate pursuit is to issue more tickets to pay for the bill. Fortunately, Luo Sheng now lacks tickets most.

In the early hours of the night yesterday, the first batch of prototypes were shipped to the flagship store on the Bund in Shanghai. The employees in the store completed all the layouts in the middle of the night. The flagship store has a total of 59 employees.

The door opened on time at 9 o'clock this morning, and it was officially open to consumers to experience the store. There was no need to say anything about advertising. The advertising budget of 1.5 billion was allocated.

The publicity budget of Shanghai City alone is 40-50 million. The subway, plaza, skyscraper, etc. are all advertising campaigns on the Côte d’Azur. At night, the Pearl Tower will continue to show advertisements.

There is an endless stream of people passing by the flagship store. Many people have their eyes on this tall building, and the employees in the store welcome consumers with the best spirit.

But as time passed bit by bit, there was a feeling of something wrong, because most of the pedestrians in the past stayed outside the store to check out, and then left, no one came in.

This situation has also been encountered in Pengcheng.

Manager Liao of the Bund flagship store saw the situation and realized something was wrong. By ten o'clock in the morning, the store was empty and there were more employees than customers, which was embarrassing.

"Little Liu, come here."

Manager Liao, who stood at the entrance of the flagship store for a while, returned to the store and immediately beckoned to an employee. After the other party came over, he confessed and said: "You bring more than half of the employees in the store to change clothes immediately, Pretend to be a consumer, go in and out from the store, experience, and set the atmosphere! Hurry up! Hurry up!"

After ordering the matter, Manager Liao couldn't help but sigh inwardly: It's too lofty...

It is indeed too high-end and high-end. Many ordinary young consumers actually want to see it in their hearts, but they are a little embarrassed and discouraged and a little courageous.

This is a relatively common phenomenon, and the factors that cause this are also various. One is the public psychology, and the other is the environmental factors of this era.

And Manager Liao’s move soon had a substantial effect after half an hour. Half of the employees put on a suit and walked in and out of the flagship store, and stayed in the most obvious position, creating a popular atmosphere.

At about 10:40 in the morning, the situation changed. Consumers entered the store in groups, mostly young people, but few entered the store alone.

Fortunately, there are a lot of employees in the store. Otherwise, it would be embarrassing to open the door to customers on the first day.

However, the situation soon ushered in a reversal. More and more consumers entered the store to experience the experience, and employees who originally pretended to be customers also quietly left, because other employees in the store were under increasing work pressure Because there are more and more people.

There are more than one hundred prototypes at the counter on the spot for consumers to play and experience at will. Of course, each prototype is fixed with an elastic rope to the back of the machine, so even if the popularity is popular, many people don’t have to worry about being caught. People steal away quietly, and there are surveillance videos to monitor the whole process.

People who do this kind of thing do not say that there is absolutely no, but the probability is certainly not high.

By about 11:30 in the morning, there were already hundreds of people in the flagship store. The space in the store was very large. Even with so many people, there was still not much crowding. The distance between each prototype on the long counter was wide enough.

If according to the housing prices in Shanghai 15 years later, the flagship store may be worth two to three billion yuan at that time.

The shop is very popular, and people who come in basically have to wait a long time before leaving.

"This button is to switch the machine, press it to wake up the screen, or press the button directly below the screen to wake it up, then touch it with your finger and slide it over to unlock it." An employee is working for a consumer Introduce and demonstrate the operation.

"Hey, I've watched the press conference on the Internet. I heard that you can log in to Blue Space on this phone, right?" the young consumer asked.

"Of course, you can click on the blue space application icon, just log in. Not only the blue space, but also the blue star video, blue star music, cloud song search can run on the phone, and there are special adaptations The mobile phone APP application, when you click on the browser, the speed of surfing the Internet is the same as on the computer. The websites you can visit on the computer can be realized on the mobile phone, not the wap text version..." The salesman next to him immediately Introduce him.

At present, there are very few APP applications in the AOS application store, only the "family bucket" of Bluestar Technology.

The Blue Coast company is actively communicating with major domestic Internet companies. Tengxun is the first to join as a third-party developer and is stepping up the development of QQ APP applications.

In addition to domestic Internet companies, the company is also actively engaging with foreign Internet companies, such as Google, Yahoo, and Microsoft.

Azure-X mobile phones can’t only have Bluestar Technology’s "Family Bucket" APP, but it is worth mentioning that Bluestar Technology Group’s "Family Bucket" is very important. This is already a relatively complete closed-loop social ecological chain. This is far from enough.

Teng Xun actively joined the developer sequence because they saw the lethality of QQ running on Azure-X mobile phones. The emergence of instant messaging social platforms has had a huge impact on operators’ SMS services, and the advent of Azure-X Enhancing the user experience is undoubtedly another fatal blow.

At this moment, people in the flagship store are all enjoying the experience, and there are too many functions.

Some are experiencing music, some are surfing the Internet, some are watching streaming online videos, some are taking pictures, etc...

It is no exaggeration to say that this electrical product seems to have opened the door to a new world for many Chinese consumers.

For ordinary consumers, they originally thought that the mobile phones of major international manufacturers such as Nokia and Motorola were very fashionable, but after seeing the products of the Blue Coast, their original concept of mobile phones was completely subverted.

Do you like Azure-X phones?

No need to ask, of course I like it. Everyone can’t wait to own one right away. Some girls are immediately attracted by the beautiful appearance of this phone at first sight. Well, the industrial design of Azure-X has conquered every consumer, regardless of This is true for both men and women.

For mobile phone users, if they can afford genuine Motorola, Nokia and other brands of smartphones, they will not hesitate to choose the latter after seeing Azure-X, because the price is really only more expensive than those of other brands A few hundred yuan or so.

Of course, except for cottage machines.

There are two models of Azure-X mobile phones on sale, one is 4GB storage, priced at 3999 yuan, the international version is priced at more than 4800 excluding exchange rate changes, and tariffs on electricity products are not included; the other 16GB storage Yes, the price is RMB 5999. The price of the international version is more than RMB 6,400 excluding exchange rate changes, and the tariffs on electricity products are also not included.

Some European and American consumers, including the media, are also questioning this disparity in prices. The Côte d'Azur's external explanation is that companies facing overseas markets have increased huge operating costs, including transportation costs.

Westerners are just like birds, double-standard playing tricks, if your price is cheaper, he said that you have a dumping strategy.

"Is this machine available for purchase now?" A consumer asked by the way while holding a prototype to experience it.

The salesperson standing next to her politely apologized: "I'm sorry, these devices are not for sale, and will be officially released on December 24."

"Why have to wait so long? Don't you have any products? Why don't you sell them?" She immediately replied, frankly speaking that she now has a feeling of admiration for this beautiful smartphone, and she is able to afford it. .

"This lady, it's not that we don't want to sell, but that the machines in your hand are all prototypes, which means they are not perfect enough. Products that are actually on sale will be more complete and have more functions." Next to her Said the salesperson.

"Is this still a prototype?"

The other party was quite surprised. As soon as he learned that this was not the final product, he immediately decided to wait.

The people next to it were also very surprised when they heard it. In their opinion, this is very perfect, but it is not a finished product, especially for consumers who have a desire to buy, they are more looking forward to this information.

After the flagship store became popular, it has remained high, because there are too many people experiencing it, and there are only a hundred devices, and everyone is not addicted to playing for hours.

For users who are ready to buy, December 24 is already in mind.

...

(Ps: There is still today, guess how many chapters are there today? Hey (*^▽^*))