Global monopoly of technology

Chapter 219 [Tsundere? M&A if not obedient]

The media conference is over, and the news has spread one after another and is gradually fermenting.

The whole people started a new round of heated discussions on the Internet, because Bluestar Technology's entry and Luo Sheng's high-profile platform for e-sports made this topic the hottest topic nowadays.

And Luo Sheng also gained a brand new title-the number one player.

In the mass society, it has caused widespread heated discussion. Luo Sheng's high-profile layout of the e-sports industry also makes the capital circle and its industry have to re-evaluate and examine the industry.

After all, Luo Sheng's vision seems to be really accurate, although there is no data to support that the future of the e-sports industry can be worthy of the investment scale of Bluestar Technology.

One thing is beyond doubt. Luo Sheng’s move to change the domestic e-sports landscape and even the global e-sports landscape is not an exaggeration at all, and this day and this year are unanimously recognized by the industry. It is a new era in the global gaming industry.

WCG has become a thing of the past overnight. The end of an era is also the birth of a new era. The WCG official is still in a state of confusion.

And WRPO has entered a new era with the global e-sports industry. The high-profile entry of Bluestar Technology allows more e-sports practitioners to firmly sway their youth in this field and chase the e-sports dream in their hearts.

Before that, almost every e-sports person was confused, or even fearful, about the future. Once calmed down, he would worry about the future, worrying about the future, and worrying about staying in Internet cafes and eating instant noodles.

But now is different, because Luo Sheng has given them a new and hopeful future, giving them enough reasons to pursue their dreams without worries.

The media conference did not disclose more details, but once WRPO was announced, it has now become an existence in the industry that surpasses WCG. The competition has not been held yet. You must know that WCG has been successfully held for six sessions.

But this is the power of the big group. Although the Korean Samsung also strongly supports it, Microsoft also sponsored WCG last year, but its strength is not comparable to that of the Bluestar Technology Group.

Meaning and form are both essential differences.

The purpose of Samsung's sponsorship of WCG is not to promote the development of the e-sports industry. Its goal is purely to promote its display products.

The Bluestar Technology Group’s announcement to enter the e-sports industry this time is the core of the sword, that is, e-sports itself.

Obviously, this is a fundamental change, and this is why practitioners in the e-sports industry now undoubtedly regard WRPO events directly as the industry benchmark, surpassing the existence of WCG. Before that, they all regarded WCG as the industry. Benchmark.

With a terrorist budget of US$1.5 billion, the global market size of the entire e-sports industry (excluding peripheral radiation benefits) is only about one-third of this number, or even less. To some extent, the amount of investment is directly Determine the gold content and influence of the WRPO event brand.

What people in the e-sports industry care most about is when will the first WRPO event be held?

Which e-sports projects will be selected?

These two issues are of great concern to every e-sports player. After all, these are important events related to their own interests and future, especially professional players. Unfortunately, no further disclosure was made at this media conference. , Now it's all about guessing, not to mention how uncomfortable.

In fact, it is not that Bluestar Technology does not want to disclose, but that it has not yet been negotiated, although the efficiency is already super fast.

...

The next day, Bluestar Technology headquarters.

In a conference room, members of the WPRO organizing committee, Zhang Bowen and Luo Sheng were all present.

"About the selection of the WRPO competition..." Luo Sheng turned to Zhang Bowen in the middle of his words: "Lao Zhang, how about Blizzard's talks?"

"Blizzard is very supportive of us, but our offer to get the authorization of all games under Blizzard's e-sports competition was rejected." Zhang Bowen said.

"If you don't agree...who is in charge of talking to Blizzard? Let him tell the head of Blizzard directly. If you don't agree, I can only buy his company... Don't go anymore, immediately ask someone to go to Vivendi Talk." Luo Sheng said simply and neatly.

As soon as this remark came out, everyone in the meeting couldn't help but slapped their lips secretly. Don't look at the boss's sunny and easy-going young, but he is definitely a ruthless person, who can directly hit the target and will never go to the corners.

"Uh, President Luo, are you serious?" Zhang Bowen said with a moment of stunned.

"Of course I'm serious. I smashed the RMB 11.5 billion into it. Blizzard thought I was advertising the game for them in vain, and I was probably stealing it. How could there be such a good thing?" Luo Shengyun said lightly.

The IP authorization of the project must be in his own hands anyway, otherwise he would rather not play, because he knows that the decline of WCG has a lot to do with the fact that some e-sports games can run their own games.

In the previous life, such as TI events in "DOTA2" and "League of Legends" and other S events, I played more and more popular.

If you don't hold the IP in your own hands, you have spent a lot of thought and financial resources to build this industry, and finally become a martyr, making wedding dresses for others. At that time, Luo Sheng will slap himself a few times.

For the brand of WRPO comprehensive e-sports events, the IP control of the competition must be in place in the early stage. Only when it becomes an authority in e-sports competitions ten or even twenty years later, it is not necessary when it has the same status as the Olympic Games. Too concerned.

Because once the industry's absolute authoritative benchmark is formed, all e-sports projects will be proud of entering WRPO, and only by entering can they be mixed and committed to entering WRPO as the goal.

By that time, WRPO as an event platform will become an evergreen tree, and the event can be metabolized.

"StarCraft" is down, it doesn't matter, the follow-up "League of Legends" is on top, or "League of Legends" is down, it doesn't matter, there will be new e-sports projects on top.

Realize the WRPO of iron and steel, the e-sports project of flowing water.

This is the perfect result Luo Sheng wants.

Because the life cycle of an e-sports event is too short compared to traditional games, it is extremely difficult to be strong for ten years, unlike traditional sports events that can be popular for more than a hundred years or even longer.

The e-sports project will be deeply tied to the life cycle of the game itself. The game is unpopular, and this project will definitely be cool.

But e-sports itself will not be cool, only more and more prosperous.

The meeting soon ended, Zhang Bowen decisively contacted the team that was negotiating with Blizzard in North America, so that they didn't have to talk, and went directly to Blizzard's "dad" Vivendi.

Vivendi is a group whose outright interests are king. As long as Luo Shengkai's price is high enough, he will not hesitate to sell the shares of Blizzard to Bluestar Technology.

...

In mid-September, Blizzard’s founder and then CEO Mike Mohan hurriedly boarded a plane to Sioux City and came to visit Luo Sheng.

Because the negotiations between Bluestar Technology and Vivendi came to Blizzard’s ears, it made Blizzard executives such as Mike Mohan panic and realized that it seemed to be related to the negotiation with the other party some time ago, which seemed to offend the technology giant. .

This is not the key, the key is that they realize that Bluestar Technology is determined to eat Blizzard in order to force WRPO.

"Mr. Mohan, let me first tell you an internal news, don't spread it outside."

At this moment, Luo Sheng was meeting with Blizzard founder Mike Mohan who had come all the way in a company reception room. When the latter heard his opening remarks, a bad premonition suddenly rose in his heart.

Luo Sheng looked at him with a smile and added: “The news is that our people have negotiated with Vivendi Group for a week and a half and finally reached a consensus very quickly. Vivendi Group has agreed to hold All 71% of Blizzard Entertainment’s equity was sold to me, Bluestar Technology Group. I can’t tell you the specific transaction price, but the transaction was completed two days ago, which means that I am now your new boss."

"What?"

Mike Mohan was stunned when he heard the news, because he heard that Bluestar Technology is in contact with Vivendi. There is no news that the transaction has ended. How could it be so fast?

Of course soon.

Bluestar Technology uses the condition that Blizzard Entertainment’s current asset valuation is a 75% premium. Vivendi Group has never thought of promoting the development of the game industry. It is to suck blood, so there is no reason to reject this condition. , And finally reached the deal quickly at a price of $3.176 billion.

From an investment point of view, this transaction is the rhythm of Bluestar Technology's profitability. Of course, Vivendi also feels that he is profitable, and it is indeed not a loser.

Only Blizzard itself was the loser, and it was sold by "Dad" without knowing it, and it seemed a bit miserable.

And the Vivendi Group, which got the money, turned around and focused on Ubisoft. To start with this game company, Bluestar Technology has strong cash flow. Even if it is more than 3 billion US dollars, it can be within half a month. All the money is transferred to Vivendi’s account.

This transaction was settled in cash. It is conceivable that if Vivendi could refuse it, hell.

Of course, Luo Sheng will not use Bluestar Technology's equity for settlement, unless his brain is drawn.

"This is impossible. Blizzard's earnings are very outstanding. Vivendi cannot sell his equity. You must be joking, Mr. Luo." Mike Mohan said quickly.

He was still struggling inside, hoping it was a joke.

...

[Ps: Some readers may wonder why the protagonist always spends money on the acquisition?Quite simply, money is constantly depreciating, and the most important thing the protagonist lacks is money, and BTC stock will appreciate]