Global monopoly of technology

Chapter 222 [Club Alliance Solution]

"FIFA 2007 is willing to join the WRPO system, and every year 3% of the game product revenue is injected into the organizing committee's fund pool until it exits the WRPO system."

Finally, the first person in the real sense appeared.

As for Blizzard's statement that it is not in Luo Sheng's calculation range, this is all its own industry.

This was a good beginning. Luo Sheng looked at the person in charge of other projects. After a while, everyone began to express their opinions.

In the 12 game projects participated this time, only one party opted out, and the other 11 all agreed.

Let’s try the quality first. If it’s impossible, you can choose to quit. The risk is not high. It is Bluestar Technology that bears the biggest risk. After all, to build the WRPO, a comprehensive event brand, a $1.5 billion terrorist budget has been invested.

As for the profit method of WRPO, today's meeting is considered to have reached a consensus. The profit method is through the income of peripheral products, ticket income, and most importantly, the sponsorship income of advertisers.

The first WRPO event has not started yet, but two advertising sponsorship contracts have already begun. The first sponsor is Samsung Group. They want to promote their displays at the WRPO event. This is also the starting point for Samsung Group to sponsor WCG.

The second sponsor is Intel, whose purpose is to promote their processors on WRPO.

Everyone is rushing to benefit. Luo Sheng’s e-sports brand is a bit bigger, and the attention in the industry has surpassed WCG anyway. This also allows sponsors to have a standard of measurement. Just benchmark it. The WCG that has been held for many times can be judged.

Another profit point is the game developer where the e-sports project is located. This is the solution given by Luo Sheng, which is to use special items in the game to bind professional players with each other, and then deeply link with players and fans.

For the first time, concepts such as avatars and skins were put forward, which made many game developers shine.

It is a way of imagining space.

Game developers quickly understood the purpose of this solution given by Luo Sheng. This is a highlight of competitive competition. Professional players are the link that directly connects with players or audiences.

In order to support the player in their minds, the audience or fans will spend money to buy the player's avatar in the game. Most of the proceeds will go to the game company, and a small part to the club and the player.

In this way, e-sports players also have more sources of income, and for game companies also have further commercial value development.

WRPO will not share the income from it, because the income generated from it is already included in the 3% dues.

With a series of guarantees and reliable executable plans, coupled with the professional operation of the organizing committee and the club, the players can play the game with peace of mind.

The launch of a series of solutions from the WRPO Organizing Committee has shown that all parties have a lot of room for imagination. If this brand succeeds, it will be as vital as a traditional sports event. Just make the cake bigger together. , Everyone can eat more.

What makes all participants more assured is that the name Bluestar Technology is a big group after all.

All aspects of the guarantee are very complete. A series of entry and exit have corresponding agreements and legal regulations, including developers, clubs, players, etc.

There are rules to follow.

In fact, it is to formulate a series of norms and standards, and the WRPO brand is endorsed by a large company like Bluestar Technology Group, which is quite authoritative and credible in itself.

More than an hour later, the responsible persons sent by the major game developers all left one after another. Only the WRPO organizing committee and Luo Sheng were left in the meeting room.

The meeting focused on another core part of WRPO-the club.

The entire e-sports club ecosystem is a core part and the key to alliances.

The manager in charge of the club immediately said: "Currently, e-sports clubs are mainly concentrated in three regions, the mainland, South Korea, Europe and the United States. Let’s talk about South Korea first. South Korean e-sports clubs are all products of the StarCraft league. Inside the system and outside the system, the clubs within the system are the clubs under KeSAP, which have been around for a long time, and they are backed by several large Korean companies, such as Samsung Club, KT, CJ, SKT and so on."

"Furthermore, European and American clubs mostly originated in the "Half-Life" period, and the most representative clubs are Fnatic and SK. They have survived longer. European and American clubs generally have several characteristics. First, the player management is relatively more. Looseness. Second, the commercialization is relatively mature, and it is easier to be recognized by sponsors relative to the mainland. However, the consumption power of Europeans and Americans is stronger than that of the mainland because of the environment. Third, the awareness of serving fans is stronger, especially for powerful clubs. The official website is even an independent media. Fifth, the brand is relatively stable and the club will not be dissolved easily."

Luo Sheng nodded while holding his chin and said: "There are a lot of essences in the operation of clubs in Europe. The club I want to form can refer to these successful clubs in the advanced operation and management model...The domestic What?"

The manager immediately replied: "The domestic club concept originated in "StarCraft" and formed in "Half-Life". Frankly speaking, the situation in the mainland is very chaotic. Sometimes you can't tell whether it is a club or a club. A team is just a few young people who randomly form a team or a club, and it is born, and it may disappear in a few days."

"However, there are still a few clubs or teams that are remarkable, the most representative of which is wNv. This is one of the few clubs in the history of domestic e-sports that has relatively high performance and commercialization. In addition, It is the EHOME club, which was established in 2005, and the WE, which was established in the same month of the same year. These are the basic e-sports clubs in the Mainland that can be known."

"As for now, WE, the home appliance competition club, should be the most successful nowadays, but it is focused on the "Warcraft" project. The club has double world champions like Sky, and it is rarely the only club in the mainland that has its own new talents. Director. Long, I think we can quickly pull up our club by acquiring WE and integrating it."

"No! No!" Luo Sheng shook his head and shook his fingers and said: "The acquisition of WE's own club will definitely be able to get up quickly, but there is one less powerful and potential club in the mainland. It's too small. The big market I am doing is the big market in the global e-sports industry."

The club manager said: "But the chairman, the e-sports environment in the mainland is in chaos, and the club alliance under the WRPO system, no club in the mainland can afford to buy a WRPO seat."

Regarding the construction of club alliances, an e-sports club needs to get a seat under the WRPO system. The amount of money in different competition areas is different. The mainland is the least, but it also needs to pay several million "guarantees."

Some teams or clubs are very famous, but in fact they are not even workshops. They live in a rental house. Several young people eat bubbles and soak in Internet cafes to train. There is no decent training place. .

Let’s just talk about the seemingly successful clubs of WE now. They can maintain the expenses to ensure the training of players. Thank goodness for the minimum wage. WE’s main source of income is still maintained by game bonuses, and more is to use love to generate electricity.

This is the current status of the domestic e-sports ecology in this era, and it is basically the case.

Therefore, people who are currently engaged in the e-sports industry in China are envious of South Korea's mature e-sports ecosystem.

"I gave WRPO a budget of 11.5 billion yuan for nothing? We are the integrators and rule-makers of the entire industry in the big market. Only when the big market is done can ecological health go further." Luo Sheng said: " Clubs like WE must find a way to get them into the WRPO alliance system. They will definitely die when singing a one-man show, but the rules cannot be changed and the deposit must be paid."

But people have no money!

The manager at the meeting slandered in his heart, but he did not dare to confront the ultimate boss.

Under normal circumstances, the current meeting should be hosted by a senior manager of a department of Bluestar Technology Group. In fact, Luo Sheng was present, which shows that he attaches great importance to the e-sports industry. In fact, it is them. The results are happy to see.

"Don't they have no money now? Then use money to solve it, but you can't just give it directly, give it for nothing, but indirectly support it through capital operation." Luo Sheng stared at the other party and said:

"For example, Bluestar Technology can sponsor these e-sports clubs, but this is not good. Then it will be all our advertisements, which is not conducive to the construction of the entire ecology. In this way, the organizing committee will send people to talk to related manufacturers. Let’s talk, talk to them about mouse, computer brands, etc., and help these clubs raise sponsorship fees. Those sponsors pay 30%, and we allocate 70%. Those manufacturers should have no reason to refuse, that’s it. do."

In this way, through this indirect capital operation to support these poor e-sports clubs, they will have the money to pay the "guarantee" to enter the league system to play games after they receive the sponsorship.

Of course, Luo Sheng is not a good gentleman. The environment is so declining, it will be difficult for you to get up without support. Then the plate of WRPO Greater China cannot be bigger.

Although money is being thrown everywhere now, as long as the entire ecology is up and running, Bluestar Technology is undoubtedly the biggest beneficiary, and this is reasonable, because the largest investor is also Bluestar Technology.

For the Greater China region, Luo Sheng gave the organizing committee a hard target. 12~15 clubs must be gathered into the WRPO alliance system by the end of the year, and the things that the organizing committee secretly supports must be kept secret.

Wait a few years to decrypt it.

Luo Sheng is actually very optimistic about the future of the domestic e-sports ecology. He pulled up the plate by himself, and soon more rich second generations will enter the e-sports industry with funds.

In Luo Sheng’s previous life, it is no exaggeration to say that the e-sports ecology in the mainland has surpassed the Korean e-sports industry from chaos to the final level of prosperity. There was no big capital entering the game in the early stage, and it was completely dependent on a group of young rich men. Supported by the generation, turned the chaotic e-sports ecology around.

The follow-up plate was bigger. The rise of emerging e-sports projects represented by "League of Legends" and "DOTA2" pushed the entire e-sports ecosystem to new heights before all kinds of capital entered the market. Sponsored by corporate capital, clubs with good money have sprung up.

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