Global monopoly of technology

Howard also gave Luo Sheng a price. The latter couldn’t help being stunned for a while when he heard the number: “2.8 billion? Haha, with all due respect, Sony is treating me as a fat sheep to kill, and wants to pass on Cell’s shortcomings. For the Côte d’Azur? Sir, I’m afraid this friend can’t be made."

"Then slowly understand, and then see if you can be friends." Howard responded in the same context.

Luo Sheng nodded: "It should be so"

The first meeting between the two parties did not reach any substantive written agreement or pleasant consensus. Sony was already entangled. Luo Sheng really wanted to realize the acquisition as soon as possible, but he did not show it urgently, nor did he have the wealth and high price. M&A.

Otherwise, the quotation is too high and you must show your eagerness. If you don’t say more money, it may make the other party suspicious, and finally decide not to sell it and steal the chicken instead of losing the rice.

Because this will make Sony feel that the Cell processor must have a unique side. Otherwise, how could the Côte d’Azur be so eager to get it, maybe the other party will spy on the Côte d’Azur’s idea of ​​entering the console market... if this is the case Development is not a good thing for Luo Sheng.

The interview lasted about two hours before it ended. Although there was no consensus, Howard did not clearly state that he would not sell. This is a key message.

It also gave Luo Sheng a reason to wait patiently, because once we can't talk about it, we will talk about it next time. It's like doing business.

The arrangement for his trip to Japan this time is about one week, no more than ten days at most, and the arrangement for returning to China is still early.

And Howard soon returned, anyway, I don't know what he discussed with Sony's internal senior management.

On the second day, Howard personally invited Luo Sheng to visit Sony, and at the same time further interviews.

On the same day, Toshiba also came to a vice president, and a global vice president of IBM was also on his way to Tokyo.

Luo Sheng is not surprised at this point. The Cell processor was born under the union of these three companies.

There is no doubt that the Cell processor is a wonderful story told by the Japanese. The Japanese also have a good level of technology research and development. What is helpless is that they can't play the ecology, because small books like to play exclusive operations.

There is nothing wrong with monopolization. What's wrong is that while playing monopolization, your hardware is still so bad. Who will die if you don't die?

Sony’s PS2’s victory was actually due to the software monopoly. At that time, "Final Fantasy" was in full swing, and PS2 monopolized the entire series of the game. In addition, it happened to catch up with the popularity of DVD. The price of PS2 was very high as a game console, but Lower than DVD player.

It is not an exaggeration to say that the great success of Sony's PS2 is based on the victory of third-party game developers. Compared with other consoles of the same generation, the development of PS2 is too difficult.

Sony didn't care about these problems at all. When the PS3 finally overturned, because the developers were arrogant and refused to accompany them.

Its failure also includes that the focus of the game industry has shifted back to the United States, and American game companies do not want to monopolize the game. PS3 does not have a game monopoly. The shortcomings of the hardware are quickly reflected, and the result is of course abandoned by the market. Up.

Another big reason is that in the PS3 era, the way people make games has changed a lot. Developers are beginning to buy mature game engines to develop games, but cross-platform game engines are difficult to be compatible with PS3 in performance. Game console with weird vector processor architecture.

This led to a result. Sony was just silly, and suddenly found that the "peak" performance of PS3 had gone up, but the game developers were all gone.

Developer: Your uncle's labor and capital will not play with you anymore.

The "post-mortem report" given to Luo Sheng by Sony's disastrous defeat is that the winners have more help, while the delinquents are few.

This kind of gameplay is very stupid when it doesn't have the absolute strength to crush it. Instead of making friends, it will fancy to wipe out third parties. It is still at the time when the game engine is popular, and the PS3 is not defeated in the competition.

...

Three days later, in the hotel room.

"According to my country’s current double-digit economic growth rate, compared with Japan’s economic growth rate, it is not surprising that before the first half of 2010, my country’s economic aggregate should surpass Japan and become the world’s second only to the United States. The second largest economy in China, and the total manufacturing volume is likely to surpass the United States next year to become the world’s largest."

The person who said this was Qin Weimu, who was sitting in the living room, since Luo Sheng opened the door of desire.

She broke the bank.

From one extreme to the other extreme.

At this moment, Qin Weimu sat lazily, chatting after some tossing.

Luo Sheng couldn’t help but said: “GDP surpassing is affirmative, but Japan cannot be underestimated. It is a small country, and it is very hidden. It must be guarded. Now regardless of economic quality or scale, it is the current world. Second, it is second only to the United States, and it is impossible to print and distribute it. It can be seen that there is definitely something worth learning."

In the 1980s, Japan once led the world in semiconductors, and it can be said to be in full swing.

Today is the sixth day of Luo Sheng's trip to Japan, especially in the past few days, he has visited the headquarters of Sony and Toshiba, and visited the manufacturing departments of these two companies.

This exchange personally went to the front line to watch, Luo Sheng also had a lot of emotion combined with the memories of his last life, and he also further understood why Sony is in a wavering mentality in dealing with the Cell chip business.

Sony is really resentful.

Many people say that the two decades of Japan’s decline are American intervention. With the signing of the Plaza Agreement, the terms of trade have changed. A large amount of hot money has poured into the island country, which has also pushed up housing prices and stock prices, and the economic bubble has rapidly expanded.

Of course this cannot be denied.

However, the Japanese took the initiative to pierce the real estate bubble in the last century. Although painful, they also effectively bridged the gap between the rich and the poor.

This does require a lot of courage.

The series of actions taken after the bubble is pierced are also remarkable, but for economic development, it is far from enough to pierce the bubble actively. The key point is how to create a new one after it is broken.

The wealth of society always needs new growth points.

The Japanese are good at learning. They studied Chinese in ancient times, Europe in modern times, and the United States in modern times, and they all learned well.They observed that the United States, which pierced the bubble, had a strong economic self-healing ability. After several economic crises broke out, economic growth began to recover momentum within a few years.

The reason is that Americans have mastered the world's high-value-added core technology.

Companies that influence the world, such as IBM, Intel, Google, Apple, Qualcomm, Microsoft, etc., have started a major wave of change in the Internet information age.

The problem that Japan faced at the time was that most of its manufacturing industries were still at the level of producing home appliances. In order to achieve industrial transformation and upgrading, it had to cut down a batch of low-profit manufacturing industries.

Luo Sheng has the memory of his previous life and knows how the Japanese did.

There is a NEC company called NEC. This company is the Japanese manufacturer of the first computer and the first artificial satellite. In the last life of Luo Sheng, during 2011, NEC suddenly decided to abandon its computer business. Ministry, you must know that in 2011, when computers became popular in ordinary households, this decision shocked Japanese society.

The receiver is the domestic Lianxiang company.

Even many Japanese people are surprised, whether the money is not profitable or not enough?

With NEC doing this, a large number of local people will lose their jobs.

But after a few years, the computer industry has entered the sunset industry and the Red Sea industry, and NEC sold a good price at that time.

When Sony, Toshiba, and Fujitsu also figured out and wanted to sell their computer industry, no one took the offer.

From a commercial point of view, Lianxiang received this offer. From a commercial point of view, it cannot be said that it is a loss. It is definitely a profit. Because the performance has been brilliant for a few years, but it is only a few years, and then it has become increasingly difficult.

Especially with the rapid development of smart phones and mobile Internet, on the one hand, the annual shipment of mobile phones worldwide has reached more than one billion units, while the number of computers is only tens of millions. The shipments of mobile phones are increasing, while the number of computers is decreasing.

NEC sold off the computer division. This is actually a representative of Japanese manufacturing and industrial transformation. However, NEC did not throw away its own semiconductor technology. Instead, it continued to increase R&D investment, develop more sophisticated semiconductor technology, and later developed the world's advanced System of fully autonomous vehicles.

Later, Sony and Toshiba also found their goals and new directions. Sony abandoned computers and radios and specialized in high-precision products, cameras such as cmos, oled, and sensors.

Switching to internal parts, Sony's current sensor is basically the best solution in the world.

Toshiba threw away the white goods. It was also the Chinese company that took over and the TV set, or the Chinese company.

Facts have proved that this is correct. With the advent of the Internet, especially the mobile Internet, few people watch TV at home in the future. Even if there is a TV, it is not necessary to turn it on several times, and washing machines and computers cannot be used every year. replace.

As for TV, it seems to be a living room decoration in China.

And the domestic media has a big public opinion, saying that Japan's best industry has basically been bought, and the Japanese manufacturing industry is about to collapse.

As a result, the Japanese realized the way out for transformation and upgrading ten years earlier, so they sold these low-profit industries at the best time and at the best price.

White goods are already a burden to the industry. The chips and sensors in home appliances are high value-added and core technologies.

Only by throwing away the burden of home appliances can they go into battle with light, and then to develop new high-value-added emerging technology industries. This is their transformation concept.

But objectively speaking, it sounds uncomfortable for mainland enterprises to buy these sunset industries, but they are not at a loss. It is exactly what China needs.

Because China has a large population and is a very large country, and it is from backward to strong, the national economy is in a period of rapid rise, and it is not a developed country. Many families even buy a computer must be settled. These additional values ​​are not needed. High-end low-end manufacturing to increase social employment.

It is also impossible for Huaguo to move from producing socks to the ability to produce high-end chips.

The meal is always eaten bit by bite.

But then again, there will always be the day when dividends disappear. When the economy and industry develop to a certain level, they will inevitably face the problem of transitioning from low-end manufacturing to high-end manufacturing with high added value.

However, the Japanese also sometimes missed their eyes, and there are also things that can't be played. They pack lightly on a large scale, throw away more things and throw away some real gold mines.

Smartphones are a typical gold mine that was thrown away by the Japanese themselves. Now I really regret it. It’s just that I’m embarrassed to say it.

And over the years, the Japanese have lost not only the gold mine of smart phone holders, but also the mobile Internet, and they have lost more than that.

In the field of consumer electronics, the Japanese have missed the trend of smartphones, and they have also missed the opportunity to become an Internet power and power, and the semiconductor industry has also been robbed of a large amount of market share by the Koreans, but the Koreans have lost their lives in the semiconductor industry. People are holding it in their hands, and Korean semiconductors are not solid and imaginary.

Japan’s Internet did not give birth to a world-famous giant company like Sony. Although Sun Zhengyi is known as the “Internet emperor”, he seems to be a Japanese “traitor”, and venture capital invests in China next door.

In the IT Internet industry, only Chinese Internet companies can compete with the United States in the world today. At the moment, Bluestar Technology Group is the most capable one. If it is properly organized, the United States will not be able to play it in the future. It must be the first one to block the knife from Bluestar Technology.

Luo Sheng’s business trip to Japan lasted about a week, which gave him a more detailed understanding of the local manufacturing industry, especially the ICT sector and high-end manufacturing representatives. The biggest gain is that the Japanese have gained a lot. But I gave up too much, and some of them were thrown away as garbage.

After so many companies in Japan throw away their mobile phone business, they have left many outstanding mobile phone R&D talents.

Isn't it a good opportunity to recruit these talents?

Luo Sheng thought of this and turned his head to look at Qin Weimu: "We don't seem to have established a corresponding R&D center in Japan yet, right?"

Qin Weimu's words are concise and concise: "Yes, but dispensable. Bluestar Technology has a research institute in Yokohama for the research and development of virtual idol-related technologies."

Luo Sheng made a decision on the spot: "You should remember, and when you go back, you will leave it to Yao Jianhong to deal with it as soon as possible. Then continue to establish a large R&D center in Yokohama, Japan, and include those outstanding Japanese engineers and architectures not limited to mobile phones The teacher is hired with a high salary to help the Cote d'Azur develop products."

For talents, Luo Sheng is never enough, never too much, more is better.

Qin Weimu asked: "What is the estimated scale of the R&D center?"

Luo Sheng thought for a while and said: "It's about 800 to 1,000 engineers."

Qin Weimu thoughtfully: "The budgetary expenditure may be about 450 million to 600 million US dollars."

Luo Sheng smiled and said: "For us, things that can be settled with money are always the simplest things. Then budget 600 million yuan."

Qin Weimu nodded silently, and got up after almost resting, twisting his pretty body and leaving the living room.

Luo Sheng admired this beautiful scenery with great interest. Qin Weimu brought the work computer she carried with her, turned on her own cloud server, and memorized all these things.

Then, the two continued to have in-depth exchanges and discussions on the issue of hobbies, which can be described as a duel.

Japan is really a place with frequent earthquakes.

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