Global monopoly of technology

in the afternoon.

Lens Semiconductor, mobile processor R&D department.

"Mr. Luo, our research team has finally verified a material called HfO2 after trying hundreds of different materials these days." The department director reported to Luo Sheng.

This kind of element material is generally not even heard of by people in the industry. Its Chinese name is "hafnium dioxide". Hafnium is an oxide, which is a white solid under normal temperature and pressure.

There are actually many materials with high-K properties. The so-called K is the relative permittivity relative to silicon dioxide. There are many materials with high-K properties, but they can be used eventually. They must have excellent electrical properties, and The manufacturing process flow and other manufacturing steps of the integrated circuit can be easily integrated.

The process of turning a high-end chip from sand into a CPU requires more than one to two thousand manufacturing processes, so finding such a high-performance insulating material that meets the requirements of semiconductor process manufacturing in all aspects is definitely a great thing. Engineering achievements.

"Good job."

Luo Sheng complimented him affirmatively, but added for a moment: "I will fix the patent issues as soon as possible, and I will work out the process flow chart in two days. Once these issues are finalized, I can put the company into mass production. ."

Lens Semiconductor’s 45-nanometer process chip, its self-developed technology is about 65% more than the previous generation, most of which are innovative technologies, especially system chips. AP processors can be said to be the best of Azure series smartphones. One of the skills, but the baseband chip has to rely on Qualcomm's technology authorization.

Here it depends on Huawei. Huawei is sparing no effort and cost-free baseband chips. Its research and development investment is increasing year by year. It is an extremely important secret research under Huawei.

There are too many chips inside a smart phone, involving system chips, baseband chips, radio frequency chips, and memory, etc. Behind this represents a complex and huge supply chain system.

What this brings is a large number of patent payments. Many patents cannot be avoided. Because of this, Qualcomm simply gave up making mobile terminal equipment by itself, and directly specialized in chips, and then lay down to collect patent fees, saving worry and effort. Hinder making big money.

The third-generation Azure series smartphones owned by the Azure Coast Company cost as much as RMB 1,688 per unit. If the R&D investment is evenly spread down to nearly RMB 2,000, the specific dilution depends on future sales. The higher the sales volume, the greater the R&D costs will be greatly diluted.

The design of mobile chips is now firmly in their own hands. There is currently no SoC chip comparable to the Côte d’Azur in the field of mobile devices.

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While Luo Sheng moved to Lens Semiconductor and the Azure Coast Lab to lead the R&D team to overcome technical problems, the Bluestar Technology Group in mid-May caused a huge sensation in the industry.

Zhang Bowen officially launched the new product service "online translation" at the conference in Paris, France. Jack Stoppelman, the head of the subsidiary BlueSpace, also launched it for foreign Internet users at the conference in Seattle. The tailor-made cross-platform chat application WhatAPP is a brand new social product.

Bluestar Technology is constantly changing the world and is moving towards the highest ideal and mission.

People all over the world have undergone epoch-making changes in their social styles. At the end of the last century, people would still sit together. Perhaps the most luxurious thing is to watch TV together.

At that time, the social conversation was close to nature, not to mention how wonderful.

But the inconvenience is that instant information cannot be transmitted. In many cases, the information that needs to be transmitted quickly is lost bit by bit during the long transmission.

Later, there were mobile phones and phone text messages, which were especially convenient to use. Telephones were essential for young men and women to fall in love.

Later, the Internet era came quietly, and everyone could communicate through the Internet without leaving home, which was more convenient than text messages and phone calls. Sending messages can form chat records.

Today, the mobile Internet is surging, and it has further profoundly changed the way people socialize.

WhatAPP officially launched in Seattle this month is definitely not a simple instant messaging software, but an important piece for Luo Sheng to realize the strategic plan of the Bluestar Technology Group.

In the strategy of the group company, WhatAPP is not only its huge traffic pool and user source, but also an emerging factory for collecting user behavior data. The most important thing is that it also creates revenue for Bluestar Technology.

Commercial service has always been the market Luo Sheng wants Bluestar Technology to enter. He doesn't need any pioneering spirit from the CEO of the subsidiary. It is enough for the executives with this ability to come to the parent company.

As for the person in charge of the subsidiary, he only needs to be someone who can execute the strategy of the parent company meticulously, perfectly and efficiently.

Luo Sheng's strategic plan for this product is very clear, including now and in the future, after the launch of WhatAPP, follow-up plans to launch commercial applications.

This service allows companies to establish official pages on the platform. After qualification verification, they can display their business overview, website, phone number, international version of BlueSpace page and other information, and can also set up automatic responses to interact with users, and even Integrate the page with your own products through the WhatAPP business application program interface to improve the drainage effect and provide users with a variety of services.

The WhatAPP just launched in the early stage insisted not to advertise, nor did it officially launch services such as commercial applications. Everything is basically a user base. First, this APP must be built as the world's most popular instant messaging application to discuss other things.

As the first social software in the instant messaging category under the Bluestar Technology Group, WhatAPP has received huge attention once it was launched and has set off a new wave in the overseas mobile Internet market.

As the dominant global social network, Bluestar Technology Group has an incredible scale. As long as the products launched are not too bad, the market response will not be bad.

And if the product's innovative elements are excellent enough, it is incredible. Once it is launched, it can quickly occupy the market. This is the Matthew effect, the winner is notified, the strong is always strong.

The launch of the WhatAPP application is the best example.

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At the end of May, the headquarters of Bluestar Technology.

"Mr. Luo, WhatAPP has been launched on the market and the response has been great. In one week, we harvested 3.22 million users, and they were well received. It is almost a breeze for us to gain users today." Zhang Bowen said with a smile.

At this moment, Lao Zhang is reporting his recent work in Luo Sheng’s office. Luo Sheng still comes to the company every day, but he rarely intervenes and handles the daily operations of Bluestar Technology Group himself. The focus of recent work has also been placed on the Blue Coast. Development of the third-generation smartphone.

Currently, WhatAPP only has the AOS version, and other platform versions will be launched by the end of the year. The current competitiveness is to transmit messages through the network with a clear goal-to replace SMSMMS.

Up to now, the amount of information processed on the WhatAPP platform has reached an average of 23.74 million pieces per day. At present, more than 3 million users have an average of 7.37 pieces of information posted on WhatAPP every day. Such brilliant results are simply envy of peers.

The team originally wanted to charge each user of WhatAPP an annual service subscription fee of US$9.9, which is not too expensive in foreign countries. It can still be accepted as an annual fee, but this means it becomes a fee-based software.

Luo Sheng denied the management's suggestion without thinking.

Does Bluestar Technology Group lack this money?

The user base is the root of everything. WhatAPP has quickly become the world's most popular instant messaging software for mobile Internet terminals. Isn't it more fragrant?

From the very beginning, Bluestar Technology was not an Internet company eager to cash in and make money. It must be the rhythm of reaping users at a loss, reaping the traffic pool and finally reaping profits.

"Well, the response is good, everything is satisfactory, but it should be noted that we must be alert to causing privacy and security issues and being targeted by spyware, especially privacy issues." Luo Sheng reminded that foreigners are very sensitive to privacy issues, and they are very special. It is easy to be brought into rhythm, which is why FIB likes to investigate.

For Bluestar Technology Group, the greatest value of WhatAPP lies in collecting user behavior data, and data mining is the value.

All of these must let users know what information the software will collect, write clearly on the terms of the user agreement, and agree to get the complete service of WhatAPP.

The future development plan of this instant messaging application on the mobile Internet was clearly arranged last year when the project was approved. The product will be launched in the first half of 2009, and other platform versions will be launched in the second half of the year. Voice messaging will be added in 2010. The read receipt function was added in 2012, you can choose to disable the read receipt, the end-to-end encryption feature was added in 2012, the document sharing function was added in 2013, and the desktop version was provided in 2015.

The broad strategic direction is advanced according to the plan that Luo Sheng has formulated, and the process can be flexibly changed in response to actual market feedback.

The release and launch of WhatAPP has been sought after and praised by the market. Not only has the Bluestar Technology Group's share price soared, but this instant messaging software tailored for foreign users has made domestic Tengxun feel a huge crisis I feel that internal meetings have been held for three days, and they are all meetings around WhatAPP.

Teng Xun was really panicked this time.

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