Global monopoly of technology

Chapter 354 [Redefining Azure]

At the press conference, after Luo Sheng actively suppressed the gesture, the audience gradually became quiet.

Luo Sheng faced the audience, but for a moment, his voice spread throughout the audience again.

"Next we will introduce Azure-3. The appearance is quite skinny and slim, and it has more than 150 new features. There is definitely no time to expand on site, so we will focus on a few new core features."

Speaking of this, Luo Sheng pressed the small remote control in his hand, the breakthrough of the big screen displayed the words "Azure-3", and no pictures of the product appeared.

Luo Sheng looked around the audience of thousands of visitors: "First of all, it is a brand new industrial design. I believe you have never seen it before. You have to witness it with your own eyes to realize that this is the most beautiful consumer electronics design you have ever seen."

As soon as this remark came out, the consumer audience at the scene was most looking forward to it.

Huaqiangbei felt that it was a new template.

Well, the industrial design is OK, but the next second is my Huaqiangbei.

At the scene, Luo Sheng pressed the remote control in his hand again after brewing for a while, and the appearance of the next picture immediately triggered enthusiastic applause and screams.

A consumer subconsciously exclaimed when he saw the product picture on the big screen: "Fuck, I was really amazed in an instant. It redefines my understanding of the appearance of mobile phones. I love it!"

"Oh~~~!"

The appearance of a picture caused a sensation in the audience, and industry professionals and friends and businessmen were also very surprised. Many people took the case and exclaimed, which can be called astonishing the level of industrial design.

People can't help but think of Luo Sheng's words: Azure-3 will redefine Azure. This is really true. The industrial design of the new product has changed dramatically compared with the previous two generations.

Luo Sheng said with a faint smile: "There is no doubt that this is the most exquisite and beautiful industrial design we have been able to do so far. The glass covers the front and back sides of the phone, and the sides are stainless steel metal bands. His level of sophistication surpasses all the consumer electronics products we have seen before. Its tightly assembled assembly is like a beautiful old-fashioned Leica camera. It is unprecedented in today's consumer electronics market."

Consumers in the audience strongly agree with this. Just looking at the beautiful industrial design, many mobile phone users have already moved.

With that, Luo Sheng pressed the small remote control, and the side view of Azure-3 immediately appeared on the big screen.

"Let’s take a look at the appearance of Azure-3. First of all, the ultra-thin body is only 8.8 mm thick, which is 18.51% thinner than the original one. In an electronic product that you think cannot be thinner, Azure-3 is still Shrinked by 18.51%, it is undoubtedly the thinnest smartphone in the world, and there is no one at the moment."

Luo Sheng watched the introduction on the big screen while pressing the small remote control: "The left side is the volume control, increase or decrease and mute; the right side has a miniature SIM card slot; there is a front camera, earpiece and return. Desktop button; the back is equipped with a camera and LED flash; the bottom is a microphone, speaker and data charging interface; the top is a headphone jack and auxiliary microphone used to eliminate background noise, and a wake-up button on and off."

"When you see the metal frame of the mobile phone, you may be wondering. What the hell is this? Believe me, the space of an Azure mobile phone is very expensive, and there will never be any extra ornamental modules. It is the whole organization of this mobile phone. The key component, the metal frame is actually divided into three independent components. This is an industrial design that is similar to a genius. Their functions are an antenna system for mobile phones and one for Bluetooth, WIFI, and satellite navigation. For positioning, the last piece is used for mobile phone signals, and a stronger signal is obtained in the overall structure."

There was a clap at the scene, and enthusiastic applause resounded again.

Friends and businessmen who followed the conference were shocked. Can they still design like this?

Some R&D engineers completely admired it. Such a design can save the space inside the phone as much as possible. Why didn't you think of it?

Why can't I think of such a creative design?

At the same time, Luo Sheng on the stage said: "This kind of industrial design has never been done before, so we have these brand new designs, and more importantly, the patent is ours."

This remark immediately caused the audience to laugh and laugh, and the smiles of the friends were mixed with complex envy.

Luo Sheng continued: "I emphasize once again, I don't think any other consumer electronics products can match it. When you hold Azure-3 in your hand, you will feel... you suddenly hold the whole world. ."

"Oh~~!!!"

There was another thunderous applause, and the fans were super excited and so cool and domineering.

The press conference continued, and as the applause ended, Luo Sheng pressed the remote control again.

"Azure-3 is driven by the'L3 chip', which is the'Blue Core' series of chips. This is a chip developed and designed by our own team of engineers. It uses a 45-nanometer process. If the back cover of the phone is removed..."

While talking, Luo Sheng pressed the button of the remote control again, and the audience saw the inside of Azure-3 on the big screen.

There are dense micro-components inside, and its spatial layout uses the limited space as much as possible. It is difficult for many Chinese consumers and industry professionals to believe that this is made in China.

No, it is hard to believe that this is a product created by Chinese people.

Because, before this, no one in the world has done this.

Luo Sheng looked at the graphic information on the big screen and said: "You will find that the internal space is an inch of gold, so many modules are squeezed into this small space, and the L3 chip is here, very, very small, so small It’s the size of a fingernail, and it integrates multiple chip modules."

"Look at the other modules, the micro SIM card slot." At this point, Luo Sheng turned to the audience to explain further: "We made the SIM card smaller because we need that part of the space, even if it is very small. Many upgrades can be achieved with use. But even so, we still support dual card slots, although we know that doing so will reduce the sales of mobile phones by more than 30%, and will make a lot of money, but we have already made a lot of money. We have never been a company whose first driving force is the pursuit of profit. We hope to save consumers reasonable money."

The audience gave a warm applause here, it is really conscience, the first generation of products is a single card slot, this has been complained by many users, it is super inconvenient.

But at that time the Côte d’Azur did need more sales to dilute the cost of R&D investment, because it had to earn more money to invest in the next generation of product research and development, and it had to pay the bank’s debt, and another product at the time had not been opened The popularity is due to various reasons.

And now since the third generation of products, it will always support dual card slots. At this time, the strategy of the company has focused on brand image and reputation.

When a company grows to a certain extent, brand value and reputation are more important. It must establish a good comprehensive image in the minds of consumers and can harvest a large number of die-hard fans, which can drive sales more.

On the stage, Luo Sheng once again set his sights on the big screen and introduced: "In addition, such as the communication module, interface, and the largest module component is the battery, we hope to maximize the battery life as much as possible, plus the excellent power management capabilities of the L3 chip. , Our new product has increased the overall battery life by about 40%."

This remark won the applause of the audience again. It is only the performance that is now announced, which makes some colleagues with ambitions to surpass the Côte d'Azur feel deeply powerless and frustrated.

Azure-3's lead is almost all-round.

At the same time, I saw Luo Sheng pacing back and forth on the stage: "Environmental protection is a focus of our great concern, so Azure-3 is also remarkable in terms of environmental protection. It contains no arsenic and no bromine. Chemical flame retardants, no mercury, no vinyl, metal tape and peeling are all highly recyclable materials."

Then Luo Sheng added: "We cooperated with Samsung's supply chain partners for the blue core series of'L3 chips'. They have a storage capacity of up to 64GB, support quad-band HSDPAHSUPA, and download speeds up to 7.9Mb per second and upload speeds per second. 6.1Mb, of course, this is theoretical data, because now the global operators have not kept up, but they should be resolved soon."

Next, Luo Sheng personally introduced the ten new core functions of Azure-3 at the press conference, which made colleagues feel how terrifying the technical strength of the blue coast.

It is really more than five years ahead in all aspects, and this may even be a conservative estimate.

This has caused countless friends and business colleagues to almost give up trying to challenge the dominance of the Côte d'Azur in the smart mobile terminal market, because the cost and risk are too large, and the risk index of bankruptcy is difficult to predict.

Unknowingly, the press conference has lasted for nearly an hour and has come to an end. What Luo Sheng said next attracted the most attention of the audience.

"...So, how to determine the price and release date of such a brand-new product?"