Global monopoly of technology

Saturday, September 28.

The Azure-4 National Bank version is the first to be sold in the mainland. The major offline flagship stores on the Côte d'Azur have been in a long queue before they opened. As early as a week ago, consumers became the liver emperor to snap up the purchase.

Such a grand occasion has not appeared for a long time.

It is worth mentioning that the experience area counter in the offline direct store has products from the past generations of the Côte d'Azur, so you can experience it without money.

There are the first generation Azure mobile phones, there are also ieP tablets, and there are ACC hosts.

However, ACC consoles can only be sold abroad, and domestic players can only stare at it, or they can be bought from Hong Kong. This is the real export to domestic sales.

This is because the ban on game consoles in the Mainland has not been lifted, and there are still relatively few domestic players willing to pay for the two to three thousand yuan a game console.

The three products, Azure smart phone, ieP smart education tablet, and ACC host, are commonly referred to by the majority of fans and consumers as the "Côte d’Azur hardware three-piece suit", or simply the “three-piece outfit than the three-piece suit”. If you want to start this “three-piece suit "At least it is the rhythm of tens of thousands of oceans. The average consumer has to touch his wallet to ask if it works.

"Two sets of Azure-4, 64GB version, cream silver and deep sea blue colors, thank you."

"Okay, a total of 13,776 yuan, should I pay by card or cash?"

"Is it okay to make payment?"

"Yes. Please fill out this form and pay at counter 3, then you can take a break in the rest area or play in the experience area, and wait until the system announces that your order number is picked up at the container area can."

"thank you."

"You're welcome."

At this moment, the business hours are straight, and the popularity of the huge offline single direct sales store is extremely hot inside and outside the store.

What I have to say is that the entire direct-sale store is very atmospheric, and the product purchase process gives consumers the feeling that they are working in some large institutions.

After completing the payment, consumers do not have to wait in line and can wander around the spacious sales hall in the store.

The offline single flagship store on the Côte d'Azur has completed a major upgrade before the official launch of the new Azure-4 flagship machine.

The large walls inside the sales hall are actually installed with 4k large screens. 4k large screens are not affordable for ordinary people. Currently, they are basically used by enterprises or rich people to buy and enjoy early.

With the support of the 4k large screen, the entire store can be realized in different styles to create the overall style of the store. It will be transformed with the attributes of holidays, events, etc., which highlights the sense of future technology and convenience, but it is a bit expensive and clean and maintenance. It is more laborious, but there are dozens or even hundreds of employees in an offline single flagship store, and it is not too laborious to distribute and clean and maintain.

The cost is real.

At this moment, most of the areas are showing well-made promotional videos of their own products. In addition, under the current hot sales situation, there is also a 4k large-screen wall with rolling stock numbers.

As long as the customers in the lobby look up, they can see it, so that consumers can estimate when they can pick up the goods with a high probability before the voice broadcast.

Coming to the single flagship store under the blue coastline, the first intuitive feeling for customers is the high-end atmosphere, and the second is the unmanned rhythm of the trench. The cost of such a store decoration design is extremely exaggerated.

Although there are thousands of people gathered in the sales hall and noisy discussions are endless, the order of the scene is maintained very well, and consumers who purchase products are consciously queuing to wait for purchase.

More than 95% of consumers who come here today are for the flagship Azure-4.

In the afternoon, the sales of several offline single flagship stores in Shanghai were still so hot that it was even worse.

Many industry media reporters in each store came to the scene to collect data, and there were also many people sent by friends and business peers in the crowd. As the saying goes, knowing oneself and one another is hard to win...

I saw a reporter who took a few photos and muttered to himself in amazement: "My God, why is the sales enthusiasm so high? Is the national income able to easily support such high consumption?"

At this moment it is already around 17 o'clock in the afternoon, and there is still a long line outside the store. Consumers waiting to buy are lined up in a "Z" shape like snakes. The people in front have already bought the products and left. A steady stream of consumers join the line and queue.

The latest flagship phone from the Riviera, even the basic version has a retail price of RMB 5888. As a mobile phone product, it is definitely not cheap in 2013. Some ordinary workers who have just worked can even buy it with more than two months' salary. Can afford one.

The current hot sales situation undoubtedly surprised those who looked down on Azure sales last week. The consumption power of Volkswagen China refreshed the knowledge of the industry.

Thinking of the profit after an Azure mobile phone is sold, it makes the peers go crazy with envy and jealousy.

When can your own brand have such a group of consumers who are not bad for money?

...

Entering October, followed by a week-long National Day holiday.

Although the media and industry insiders have many doubts and criticisms about Azure-4, after the launch on September 28, the initial market's enthusiasm for new products is still unabated, and Azure-4 is still being shipped continuously.

During this long holiday, major manufacturers and various products are carrying out various preferential activities, such as some friends who buy mobile phones and send rice cookers.

However, the Azure-4 flagship of the Côte d'Azur does not have any promotions, how to sell it on the first day of sale, and continue to sell it now.

On the day of the National Day, the Azure Coast Company announced the first week of Azure-4 sales on its official website. In three days, this flagship new product sold 10 million units in Greater China, setting a record for the first week of Azure smartphones. New high in sales.

When the news was released, the entire industry exploded. On the same day, it triggered competing reports from major media in the industry, financial media and even mainstream media at home and abroad.

The sales myth of more than 10 million units in the first week of the week, this number almost stunned everyone. Not only did it break the first week sales record of Azure products, but more importantly, this number was not because of the new flagship phones. Expensive, the more important point is created by a single consumer market, not the world market.

It is the mythical figure set by the single market in Greater China, and this is the focus of the myth.

As soon as this sales data came out, it was certain that the Greater China market became the world's largest market for Azure smartphones.

The consumer spree detonated by Azure-4 has made companies all over the world aware of the horrible consumption potential of the Greater China market. At this moment, the Greater China market seems to be releasing a magic power that companies all over the world cannot resist. , Attracting them to continue to look eastward.

It can be said that the whole world is obsessed with the consumption potential of this market.

Immediately after the second day, the Blue Coast Company released a second message on its official website. The installed number of AOS7.0 version exceeded 250 million units within three days. Old Azure mobile phone users updated the system as soon as possible. The latest version, which has become the fastest updated software in history.

...

On October 8, the first working day after the end of the National Day holiday, Luo Sheng came to the headquarters of the Cote d'Azur this morning to attend the meeting of the executive board of directors and financial statements.

There were a dozen people sitting in the conference room, and Yao Jianhong was speaking.

"In the past 7 years, Azure has repeatedly created sales myths. The secret of its ever-increasing sales is hidden in the most important elements of the Riviera, innovation, experience, application quantity and quality, as well as the developer ecosystem, offline direct sales Operating retail stores, cooperation with operators, expanding market and brand influence..."

At the same time, while Yao Jianhong was speaking, Luo Shengzheng, who was sitting in the chief position, looked down at a document in his hand without saying a word.

That was the 2013 fiscal year report of Côte d'Azur, and it is still the beginning of the last quarter of 2013. However, Côte d'Azur has passed the audit of this year's fiscal year performance.

There are many ways to audit corporate financial affairs, and the audit method is chosen according to the actual situation of the enterprise itself.

"Old Yao, please stand up first, don't be too busy bragging." At this moment, Luo Sheng closed the financial report document and interrupted Yao Jianhong's words. The conference room suddenly became quiet, and all the participants looked at together. After the big boss, they found that Luo Sheng's expression was unabashedly annoying.

Everyone was a little confused, and then what was even more confused was that Luo Sheng struck hard at the financial report file in front of him while looking around everyone angrily and said: "This annual report has a big problem!!!"

As soon as this remark came out, coupled with the unsatisfied tone of voice, you must know that everyone present understands that Luo Sheng rarely gets angry at the meeting.

There is a problem with the annual report audit of such a big giant group enterprise. This can be big or small, and if it is not good, it will be punished with economic crimes and jail time.

The executive in charge of the financial audit who was present at the meeting was not only dumbfounded, but in his heart, Ju Hou was so frightened that he almost broke the rhythm.

...

(Ps: Something was delayed today, Chapter 2 will be updated in the evening)