Global monopoly of technology

The most valuable IP under Bluestar Pictures is undoubtedly Marvel Pictures, but Luo Sheng is not satisfied with it. The Marvel series of movies can only be a money-making tool, and it is a typical American culture.

In terms of cultural output, even Marvel movies have become more popular, but the more they help the United States export American culture.

And Bluestar Pictures, a subsidiary of Bluestar Technology, can be said to be the only domestic film and television culture company that can compete with Hollywood movie giants and Netflix.

When an enterprise grows to a certain extent, it will inevitably take on the specific mission and tasks given to it by the times. This is the fundamental element for obtaining state support and the enterprise can go further.

Occupying the most resources and positions, if it goes against the will of the country, the country will inevitably step in to smooth the road. If the enterprise is not aware of this, it will go from prosperity to decline.

Bluestar Pictures and even the Bluestar Technology Group want to go to the next level, obviously playing an important role in the field of cultural output.

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At the moment, the Spring Festival file has started a hot movie watching boom, and the science fiction disaster film "Wandering Earth" is released simultaneously with several other New Year movies.

Because of the existence of Bluestar technology in this world, the film "Wandering Earth" not only does not need "Empty Glove Wolf Warriors" to fill the shortage of funds, but it also ranks first in the spring season in terms of film volume, with 21% of the films being released on the first day The proportion is nearly double that of 11.4% in Luo Sheng's previous life.

The production cost has also reached 700 million yuan, more than doubled, but the "wolf war" is still included, but it is no longer empty gloves. After all, the first-line reputation is there, and there is no Ask for sky-high pay.

With a production cost of 700 million yuan, the total remuneration of all actors in the film accounts for less than 10% of the total budget. Compared with the remuneration of some traffic stars, which accounts for as much as 70%, the judgment is high.

All actors in the entire crew paid about 70 million yuan, and the most expensive "Wolf Warrior" only took 8.5 million yuan of it.

Despite the strong support of Bluestar Films, the film itself has first-class craftsmanship, which is higher than the level of the previous generation, but because domestic science fiction films are really hard to describe in a word, most people in the industry think that "Wandering Earth" is a hit on the street. The probability is greater than the explosion.

However, on the first day of the Spring Festival on February 5, 467 million were directly gained. On the same day, "Crazy Aliens" was 273 million, "Speeding Life" was 198 million, and "The King of New Comedy" was 162 million.

The premiere performance of "Wandering Earth" showed a trend of overwhelming competitors. This result directly surprised the film and television circles. The entire Spring Festival stall was detonated by the "small ball" and the lines became popular throughout the Internet.

Fans can't believe this is a domestic science fiction disaster film.

The next step was to break records all the way.

On February 6, the proportion of "Wandering Earth" did not drop but rose, reaching a rate of 30%. On that day, the box office won US$511 million; the day after its release was a dominance, which made the competitors miserable during the same period. , The lineup was robbed by "Wandering Earth", and the subsequent box office credits declined significantly.

But there is no way, the movie theater can ignore these, and the higher the attendance rate of the film will definitely be more.

On February 7th, it achieved a box office score of 477 million with a 33% ratio. On February 8, it gained 492 million. On February 9, it broke 500 million and set a new record. The specific result was 522 million.

At this time, almost all the major theaters in the country are this movie, and the proportion of the film has reached 67%.

On February 10, it broke another 400 million, and the cumulative box office of "Wandering Earth" hit 2.869 billion yuan, becoming an absolute phenomenon-level movie at the moment.

On a global scale, due to the efforts of Bluestar Pictures, it has achieved a higher rate of filming than Luo Sheng's last life. In addition, as a domestic company, Bluestar Technology has also carried out vigorous announcements on its major social media platforms. , Attracting more foreign audiences to watch.

The North American box office won US$4.85 million in the first week, and "Wandering Earth" took advantage of the terrifying performance of the Greater China market to win the global box office this week with a result of US$447 million.

On March 2, the domestic cumulative box office officially exceeded 5 billion, becoming the second domestic film with a box office score of more than 5 billion US dollars, and it also ranked second in the domestic movie history box office.

By this time, everyone knows that no one can stop the "small break" from reaching the top of the domestic film history. There is only a gap of more than 600 million yuan from the top box office, and the film has not yet arrived.

What is certain is that at least one month's extension key will inevitably be obtained.

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On March 4, the technology complex building, video conference.

"From the perspective of Hollywood's tacit cooperation and deliberate suppression of "Wandering Earth", we still need to control our own theater resources, otherwise this kind of thing will still happen, and cultural output will not be discussed." Zhang Bowen on the screen said in a deep voice. If it weren't for being treated unfairly, the overseas box office is completely expected to exceed 20 million US dollars.

Film and television content is undoubtedly the strongest and most influential cultural output method. It allows the public to subtly accept the values ​​in film and television content. Old and American Hollywood movies are popular all over the world. While earning box office in major markets, they also We are constantly exporting American values, and some overseas audiences admire and yearn for it.

Sitting in the private office, Luo Sheng leaned on the boss chair and said helplessly: "No way, Lao Wang, his teammate is not strong."

The attendees Zhang Bowen and other executives understood what BOSS was referring to in a moment. Wan Ting bought AMC Cinemas for US$2.6 billion six years ago. This is the largest theater chain in North America, with 1,000 stores worldwide. cinema.

However, what is embarrassing is that AMC has never sought funding from Wan Peng in any acquisition, and has never received any financing commitment from a bank headquartered in China, regardless of the purpose, including the acquisition.

The funds used for the four acquisitions completed by AMC last year were loans from a North American syndicate and AMC's own cash reserves.

In addition to having three seats on the company's board of directors, Wan Ping Investment AMC did not actively participate in the daily operations of AMC. The direct point is that there is no right to speak. Active participation in the game can be said to be given by the old white.

Adam Allen, CEO of AMC, once said: "AMC is a North American company headquartered in Leawood, Kansas. It is operated by our management teams in North America and Europe."

While the video conference was still in progress, an executive at the meeting said: "Mr. Luo, should Bluestar Technology merge and integrate a global departmental company?"

Isn't it money?

Luo Sheng directly refused and said: "No, we can't get involved in the cinema company, otherwise we will definitely be killed by Lao Mei. This is for nothing. Don't be stupid."

Zhang Bowen said to the executive who spoke: “Bluestar Pictures is a production and distribution company. The theater chain was originally split from several Hollywood giant groups due to anti-monopoly. If we merge the theater company, Lao Mei It must be waiting for you to sign the contract, and you will be split at the corner.

Luo Sheng smiled and said: “Let’s find people who have nothing to do with us on the theater chain. One is that Lao Zhang has already said very clearly, and the second is that cultural output must first be content output, so we can only do film production. Distribution, underneath is the single theater market, the profit is not as good as the production and distribution, and the profit is relatively small. Don't forget that Bluestar Pictures also has a Netflix on the Internet."

All the executives attending the meeting were all in the same meeting room. Everyone looked at each other when they heard this. No matter how they heard it, they felt that BOSS was the rhythm of the work.

Sure enough, Luo Sheng said a decision that stunned everyone.

"When we acquired Marvel (Marvel) back then, Disney came out to mess with the people. This time we not only want to add trouble to Disney, but also do our best to grab the meat that he likes."

Disney?

Zhang Bowen thought about it for a while, and immediately said, "Mr. Luo, what do you mean, you want to compete with Disney for the 21st Century Fox Film Company?"

Luo Sheng nodded and replied affirmatively: "Yes, this is also very difficult. It cannot be solved if the money is in place, but we must do our best to win. As long as the merger and acquisition of Fox succeeds, we will be able to quickly stand firm in Hollywood."

Do it step by step by yourself, and it takes a long time to get up. At this time, capital operation, mergers and acquisitions and restructuring are the most fragrant and time-saving operations.

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