Hollywood Hunter
Chapter 486 Heavy Prelude
After the first week of screenings, the "Deadly Weapons 3" opening seven-day box office figure was finally $42.94 million, slightly less than the expected $45 million.
Because of the bias towards action comedy, the production cost of Deadly Weapon 3 is only $35 million.
With a start of $42.94 million, it has completely reached the level of big selling relative to cost.
However, Warner Bros. Pictures’ expectations on this project are due to the share-sharing contracts signed by several major creators such as Mel Gibson, Danny Glover, and director Richard Downer. The income is actually not high.Whether "Fatal Weapon 4" will continue to be produced depends on the game of profit distribution between the producer and the main creator.
In memory, "Fatal Weapon 4" was not released until 1998, largely because of the above reasons.
After the opening on May 15, on May 22, Disney's black comedy "Nun Is Crazy" was released. The budget of the film reached 31 million US dollars, but the number of screens was only 1,430.
The scale of the opening screen was already a large production level a few years ago, but now in 1992, it is an expression that is not optimistic about the prospects of the film box office.Disney is planning to launch three movies this summer, and the other two are not the sequel to "Dear, I Make the Child Smaller", "Dear, I Make the Child Bigger", even if it is a re-run classic 2D animated movie " "Pinocchio" is expected to have more than 1,600 open screens than "Nun Is Crazy".
In addition to "Nun Is Crazy", the film released on the same day also included "The Fire Lover" released by New World Pictures under Daenerys Entertainment.
"The Fire Lover" is directed by the famous French director Louis Mahler, starring Oscar actor Jeremy Irons and the famous French actress Julia Binoche, about a conservative British parliamentarian and his son's girlfriend. Love story.
New World Pictures has positioned "Fire Lover" as a reprint similar to Michael Douglas's leading movie "Fatal Temptation" a few years ago.
However, the actual selling point of this film is only one word: sex.
The mainstream media is a serious analysis of the plot structure of "The Fire Lover". In the media that is relatively gossip, such as the "New York Post" and other media, "The Fire Lover" and the MPAA's "conflict" because of the grading matter are boasting.
Because of the large-scale love scenes in the film, MAPP initially positioned "Fire Lover" at the NC-17 level. After a dispute between the two sides, New World Pictures finally made a considerable concession before the film finally won the R level. Rating.
This conflict of ratings is of course intentional by the New World Pictures team.
Hollywood studios are not aware of the large and small disputes that occur with the MPAA every year. The same is true of Daenerys Entertainment, but most of them are resolved relatively low-key.
Therefore, the occasional publicity in the media with great fanfare is indeed very good.
The opening screen of "The Fire Lover" is 516 blocks. With the unremitting publicity of the New World Films team, the film received a box office of US$5.39 million in the first week of opening, and the museums have exceeded the hot selling standard of US$10,000.
After all, the audience of French directors’ works in North America is limited, and it is also a fiercely competitive summer. It also has the effect of some kind of hunger marketing. New World Pictures has no plans to increase the number of box office screens next week.
However, the opening of the box office of 5.39 million US dollars ensured that the "Fire Blaze" North America's estimated box office receipts of about 15 million US dollars.
Although it was the work of Louis Mahler who directed famous films such as "Atlantic City", but because of the mediocre reputation, the box office during the previous release in Europe was only average. New World Films bought out only with $2 million. The North American omnichannel copyright of "Fire Girl" also announced that the investment was $2 million.
This is actually an adventure. The distribution team initially predicted that the film's North American box office may only have $5 million.
Louis Mahler has never been a box office director.
With a total investment of US$4 million, if we only get US$5 million at the box office in North America, the project can only expect to recover the costs of later videotapes and other channels.
Several European production companies in "Lover the Fire" probably also foresee the possibility that they would sell North American copyrights at once and settle down.In the same way, it is precisely because of the buyout that the "Lot of Fire" can get a good schedule like the summer one.
The total box office forecast of $15 million in North America is sufficient for New World Entertainment to recover all the investment in the early stage of the project and achieve profitability.
Many people in Hollywood did not understand why Daenerys Entertainment, which owns the DC Movie Universe and a large number of other super-sell IPs, is still involved in the field of low-cost independent movies and art films.
It is now gradually discovered that a niche film with a box office of US$10-20 million in North America may earn less than half of the box office in the first week of a blockbuster movie such as "Lethal Weapon 3". However, if there are more than ten similar movies in a year Movies, combined with low-cost advantages, the comprehensive income is very impressive.
Moreover, starting with the projects such as "Luo Shui Dog", "Heroes of the Dancing Country" and "Shuanglong Club" at the beginning of the year, counting the "Fire Lover" just released, New World Pictures and Gaomen Pictures under Daenerys Entertainment The number of low-cost niche projects issued by Jiazi label and accumulated at the box office exceeded 10 million US dollars. The number has reached 9.
Even if each film can only get a net income of two or three million dollars at the box office, but throughout the year, the tightness of the video and television broadcasting channels is enough to contribute more than 100 million dollars in net profit to Daenerys Entertainment. .
This is also limited to low-cost niche projects.
Gaomen Pictures and New World Films also have major projects such as "Ninja Turtles" series, "Fighting Stars", "Piano Love" and other major projects.
Taking into account the net income of these main projects, the profit scale brought by two sub-brands to Daenerys Entertainment will be able to easily reach two or three hundred million dollars or more.In the other seven Hollywood studios, if the year is average, the annual net profit scale is often only two or three hundred million US dollars.
However, even if this is increasingly understood, it is not easy for other studios to catch up with the established Daenerys Entertainment.
Just like other studios in the original space and time, it is difficult to surpass the new line and Miramax in two areas.Moreover, this time New World Pictures and Gaomen Pictures are already subsidiaries of Daenerys Entertainment, and there is no possibility of being acquired by other studios.
Even if the box office in the first week is very good compared to the cost investment, "Fire Lover" is not conspicuous on the box office list of the week.
From May 22 to May 28, "Lethal Weapon 3" continued to lead the single-week box office list at the US$32.31 million box office, with a weekly box office drop of only 24%.
Disney's "Nun Is Crazy" produced an unexpectedly $16.76 million at the box office without paying attention, and the museums all exceeded $11,000.
In the previous week, because of the Disney accident caused by the high-level whipping of the project, it quickly responded, and the screen size of the film was increased to 1742 in the next week.
On May 29th, the North American cinema finally ushered in the first real big budget bombshell in the summer of 1992. It was produced by Columbia Pictures, a subsidiary of Sony Corporation, and produced "Earth Ambitions" with a cost of up to $60 million.
This film about the struggles of Irish immigrants in North America in the late 19th century was directed by Ron Howard and starred by Tom Cruise.
Originally on the timeline, this is actually a'married couple' movie, the heroine is Nicole Kidman.
However, this time, the heroine of "Earth Ambitions" is obviously impossible to be the original version, but it is still Simon's "acquaintance", Catherine Zeta Jones.
An old man killer has parted ways with Columbia Pictures president John Peters, but he also has a good network in Hollywood.In order to ensure their own interests, Tom Cruise's project rarely cooperates with other big coffee actors, especially the heroine, who will usually star in the second and third lines. Catherine Zeta Jones is just right.
In terms of publicity, Columbia Pictures has spared no effort.
The production cost of 60 million US dollars, the budget for announcements has also reached 30 million US dollars, the entire project has invested a large amount of 90 million US dollars, and the size of the opening screen has reached 2791 blocks at the full distribution level.
Tom Cruise has done everything he can to ensure the success of "The Earth Ambitions" at the box office.
Because of the change in the history, Cruise divorced his first wife two years ago. In order to create more topics for this project, these days, mainstream and gossip media have begun to hype the romance of the hero and heroine.
This is because the media propaganda method has almost been used in Hollywood. Of course, the repeated use of the trick definitely has its merits.
The "love" between Tom Cruise and Catherine Zeta Jones has indeed attracted the attention of many fans.
However, no matter how big the investment in production, no matter how much the budget is announced, and no matter how hot the gossip romance, after all, it is impossible to save a project that must be just tepid.
After the release, the media reputation of "Ambition of the Earth" can only be regarded as barely passing. Tom Cruise’s apparent decline in popularity in the past two years and the audience’s lack of interest in the entire story have led to the box office in the first three days of the first three days of the film’s opening. Ten thousand US dollars, less than one-third of what Columbia Pictures expects of this project, was completely splashed with cold water.
Immediately after the working day, the seven-day box office in the first week of "Earth Ambitions" ended up with only 15.62 million US dollars, ranking only third on the weekly box office list.
Warner Bros. Pictures' Deadly Weapon 3 is still the box office champion this week.
In the third week of the release, "Fatal Weapon 3" continued to receive US$20.2 million, and the cumulative box office also reached US$95.28 million, breaking 100 million soon.
Disney's "Nun Is Crazy", just released the next week, the potential of the box office dark horse has been revealed.
Although it was only the runner-up at the weekly box office, after appropriately increasing the number of screens screened, "Nun Is Crazy" opened the box office in the second week and reached 16.29 million US dollars, which was only a negligible 3% drop from the first week.In two weeks, the cumulative box office of the film has exceeded the production cost of 31 million US dollars, reaching 33.05 million US dollars.
If it weren't for "Wonder Woman" to roll over aggressively, "Nun Is Crazy" can definitely get out of a beautiful long line in the original time and space.
What's more, "Earth Ambitions" failed a week before "Wonder Woman" failed to grab the beach, causing more media attention to be transferred to this DC superhero bombshell.
Like the previous "Flash", "Wonder Woman" production costs and announced budget are also 80 million US dollars, the total investment in the early stage of the project reached 160 million US dollars.
Because its own IP is a well-known "first-line big coffee", although there are no heavyweight stars, "Wonder Woman" is still the most concerned movie in this summer.The movie’s previous series of trailers called experience special effects scenes and the high face value of Diana Prince played by Famick Jensen also made countless fans and fans obsessed.
In addition, Daenerys Entertainment's Xuanfa team also properly played the feminist card.
In recent years, there have been quite a few successful women’s movies in Hollywood, which made the senior executives of Daenerys Entertainment basically no longer worry about whether such a female superhero movie can compete with male superheroes before the project starts.The three female directors on the Oscar this year won the nomination for Best Director at the same time, which was also mentioned again in the promotion process.
Diana Prince has already made an initial appearance in "Batman: The Dark Knight", a cross-fusion of the DC movie universe. The previous "Batman: The War Time", "Batman: The Dark Knight" and "The Flash" Successive successes have provided the foundation for the success of "Wonder Woman" far more than many other non-sequel movies.
Out of confidence in the quality of the film itself, the premiere of "Wonder Woman" also chose Wednesday, June 3.
At the same time, the word of mouth of the film was officially lifted the next day.
Under one-sided acclaim, "Wonder Woman" has a comprehensive media score of 9.3, and the plot, special effects, shots, soundtrack, etc. of the film have been unanimously praised by mainstream media.
"Hollywood Reporter" commented on "Wonder Woman"'s one-stop wonderful plot, full of innovative grand special effects, bright and full-bodied characters, cleverly and seamlessly interspersed, "Wonder Woman" officially opened the DC movie The big curtain of the universe'.
"Variety" praises Famick Jensen even more: a superhero who was originally easy to flow into the role of a vase has successfully created a fortitude and a sense of justice under the superb interpretation of the Nordic girl. Powerful female superhero image.
Simon imitated the custom background music set for Diana Prince in the original version and successfully attracted media attention.
The premiere of the film was just over, and a famous critic of Rolling Stone publicly stated that the soundtrack of Wonder Woman will become one of the most collectible records in 1992, and at the same time congratulate Simon The Hollywood super-director will probably be nominated for another Oscar original soundtrack beyond his directorship.