Hollywood Hunter

The TV version of the fourth Victoria's Secret Show was broadcast on November 16.

Still choose ABC television network as a matter of course.

Due to the popularity of the topic at the national level, although it is the fourth time, the popularity of the Victoria's Secret Show has not shown any signs of fading, but has become more and more popular.

The biggest difference this year is that there is no Simon himself to provide BGM himself. However, due to several consecutive successes, just like the Super Bowl midfield show performance is more popular with singers after Michael Jackson, many musicians will also be Show provides music as an excellent promotional opportunity.

Therefore, this year's six themes, the background music used are the first songs specially selected or composed for Victoria Secret by backstreet boys, guns and roses and other famous singer groups.

Top singer plus supermodel.

Strong union.

As a result, on the air that evening, the final show average number of viewers reached 38.3 million, and the highest number of viewers exceeded 46.1 million.

Both figures surpassed the third session last year.

Because of the upward trend in viewing data last year compared to the previous two sessions, many advertisers are also very optimistic about the fourth session. This year's Wei Mi show has a new high in-stream advertising price, reaching an average of 1.65 million every 30 seconds.

The production budget for the 4th Victoria's Secret Show was the same as last year, at US$30 million, and the cost of advertising was maintained at 20 million.

Last year’s advertising revenue of $51 million was basically equal to exactly offsetting the production and advertising budget.This time, with the same budget investment, US$56 million in advertising revenue, it was realized that US$6 million in revenue.

Of course, follow-up videotape sales.

Last year, because Simon personally provided several songs, the sales volume of the third Victorian Secret Show tape was about 16 million boxes a year. The fourth edition will basically maintain the corresponding sales. After all, many Victoria Secret Shows Fans have regarded collecting big show videos as a habit.

Occasionally seeing these data, Simon himself will inevitably have the idea of ​​not coming in the Internet age. After all, the open Internet will inevitably make it easier for the public to get free videos of the big show.

In fact, online piracy resources have already appeared.

It's just that it hasn't formed a scale that threatens the genuine.

Simon also understands more why Warren Buffett, who favors investing in media assets, publicly misses the era when the United States has only three major public television networks.

At this stage, although the market share of the public television network in the television field has dropped to 60%, it is still relatively strong. This is also for the viewing of the Victoria's Secret Show to be comparable to the Oscars.Twenty years later, when the popularity of Wei Mi Show was at its peak, the audience rating was only over ten million.

If Simon came from the era of the monopoly of the public television network, he might have become a stubborn old man.

Just like now, looking at the phenomenal sales of the Wei Mi show's videos, the bleakness of the home entertainment market after a decade or two, Simon can't wait for time to stop.

Of course, time cannot stop.

So we can only move forward.

Adapt to the times.

The fourth Wei Mi show was broadcast on November 16, and the next day, November 17, the Thanksgiving season at the end of North America officially opened.

This year's Thanksgiving Day is November 23.

From November 17 to November 23, it happened to be a complete box office week.

Prior to this, "The Soul 2", which was drawn on Halloween in the North American Film City, had been released for three weeks.

In the same period when no strong competitors were encountered, after the first week of "Zhao Hun 2" $46.13 million was credited, the box office drop in the following week remained fairly good at 31%, and it received another $31.83 million.Just from November 10 to November 16, in the third week, the decline of "Zhao Hun 2" expanded to 47%, and the amount was 16.77 million US dollars.

Over the course of three weeks, the cumulative box office of this film, which had an investment of only US$25 million, reached US$94.77 million.

Breaking 100 million is imminent.

Even if we cannot escape the strong impact of the new film of Thanksgiving, it will not be a problem to recover another $30 million at the box office.The final box office, as expected after the first week of data was released, is equivalent to the total local box office of $129 million in the first "Zhao Hun", which is about $130 million.

On Thanksgiving Day, which opened on November 17, a total of three major new films were opened in North American Film Market. They were Pixar's 3D animated film "Beauty and the Beast" released by Daenerys Pictures, and "The Beast" released by Paramount Pictures. Cut Throat Island and The White House Poem by Sony Pictures.

The production cost of "Beauty and the Beast" is US$70 million, the advertising cost is US$30 million, and there are 2651 screens.

After the "Lion King", another 3D animated film imitating the style of Disney song and dance film. Through the preliminary internal screening, Daenerys Entertainment was confident in this 3D animated film, so the film critic preview was opened in advance. On the day of painting on Friday, media word of mouth directly lifted the ban.

According to preliminary statistics, the film's comprehensive media score reached 9.3.

The absolute classic level does not belong to the 2D animated version that has been nominated for the best Oscar nomination.

Hollywood's authoritative "Variety" magazine praised "Beauty and the Beast"'Perfect interpretation of a fantastic love fairy tale with an unparalleled 3D animation technology', which has become the evaluation tone of most other media, and is actually the creation of Pixar Core, technology and story.

In the past history, 3D animation technology has just attracted strong attention this year with a "Toy Story".

This time, Simon bought Pixar studio seven years in advance and spared no effort to invest money. Now Pixar's technical level has reached at least the original level of 2000 in time and space. This "Beauty and the Beast" is for the biggest The degree ensures the smoothness of the action of the live-action character. It also introduces the motion capture technology in advance, and many fragments of the animated character are derived from the live-action.

The 3D version of "Beauty and the Beast" was finally created with stunning visual effects.

In terms of the plot of the film, Simon personally checked it, basically referring to the first version of the 1991 Oscar-winning best film with a cartoon theme in memory.

The combination of many, the classic was born.

In recent years, although Pixar has risen ahead of time, it has also driven other Hollywood studios to pay attention to animated films. However, under the quiet promotion of Daenerys Entertainment, Oscar has never opened the award for the "Best Feature Film Animation". It allowed the "Lion King" two years ago to be nominated for the best Oscar for the first time on the subject of animation.

This year's Oscar still has no'Best Feature Film Animation' project.

With the popularity of "Beauty and the Beast", it is very promising to become the second animated film nominated for the best Oscar. Of course, the best film is no longer expected. After all, "Brave Heart" and "Apollo 13" Beads are ahead.

In addition to "Beauty and the Beast", Paramount and Carlock Pictures jointly produced the "Cut Throat Island" discovered by Paramount. The production cost is $100 million. Paramount's budget for this project is also 30 million US dollars.

This already shows some anomalies.

According to the agreement signed between Carlock and Paramount, the screen size of the film reached 2505.

Unlike "Beauty and the Beast", the film critics previewed the film in advance and opened the word of mouth, Paramount has been holding "Cutting Throat Island" tightly to the day of the show.

In fact, there is never any secret in the Hollywood circle.

So many people have received the news in advance: Martin Campbell messed up this time.

The former "Cutting Throat Island", the main creators are Renee Haring and Gina Davis. The failure of the project can also be described as tragic, directly making Reini Haring career promoted to the first-line director with "Tiger Dragon" After falling to the bottom, the huge loss of the project was also included in the Guinness record.

This time, under the influence of Simon’s big butterfly, the director of "Cut Throat Island" was replaced by Martin Campbell. The Hollywood director had just directed two sales of "Wonder Woman" and "Life and Death". The film is at its best, although there are contractual restrictions with Daenerys Entertainment, but the interval before the launch of "Wonder Woman 2" does not delay a big job with a generous salary.

Moreover, compared to the DC film universe project under the personal control of Simon himself, because of the large increase in coffee, whether it is the main investor Carlock Pictures or Paramount, they have signed a contract with "Cut Throat Island" and In the preparatory process of the project, Martin Campbell was given the greatest authority, not only let Campbell act as the director, but also the first producer in power.

Simon got news in advance that Martin Campbell was actually ambitious this time in order to get rid of certain labels and plans to create an epic pirate movie.

The ambition is too big, naturally want to keep improving everything.

Then, the filming process inevitably overruns overtime.

It just happens to have a lesson from Warner Bros. "Future Water World". Neither Carlock Pictures nor Paramount would like to repeat the same mistakes. Therefore, one and a half months after the project started, Martin Campbell found that he had a sprouting path towards Kevin Costner’s old road. Paramount and Carlock, who had been arbitrarily decentralized, began to be impatient, constantly urging Campbell to speed up the filming process, and began to violate the original agreement to strengthen control and interference with the project.

The result is a disaster.

Although the production cost of Cut Throat Island was successfully controlled at US$100 million, it was finally made into a film, because Martin Campbell almost torn the face with the producer. It is difficult for the two parties to coordinate and cooperate in the later stage, and the quality can be imagined. know.

Therefore, on the day the painting was started, even if it was covered in advance, it would not prevent the word-of-mouth of "Cut Throat Island" from breaking down directly.

The main line of the story is fragmented, the character creation lacks a center of gravity, and the plot rhythm is inexplicable.

This is the feedback that many film critics gave on the Internet platform for the first time.

Some people even misunderstood that this is an Internet platform under the control of Westeros deliberately suppressing competitors.

But the quality of the film itself is actually the case.

According to preliminary statistics, the comprehensive media score of "Cutting Throat Island" is probably only about 2 pitiful points.

Simon roughly browsed the copy of "Cut Throat Island" at the Malibu Studios on Friday, only to feel that the film is far inferior to the Renee Haring version in memory.In the former Renee Harlem version of "Cutting Throat Island", there were still many fans who reversed it, thinking that the quality was actually not that bad, and many details in the film were also imitated by the later "Pirates of the Caribbean" series.

Now this "Cut Throat Island" directed by Martin Campbell, probably no one will reverse the case for him.

The last "White House Pocahontas" of the same period is also quite typical.

This is a political comedy love comedy produced by Sony Pictures, created by Rob Lena, Alan Sorkin and Michael Douglas. It is obviously a CAA package team. The film is about the starring Michael Douglas. US President Andrew temporarily hired a lady as her female companion. Obviously, the president was a single king and then the president was attracted by the lady. The prince and the princess lived happily together.

The perfect American political fairy tale and love fairy tale.

Because the three main creators are the ace of CAA, and there are big guests such as Anita Bening, Martin Xin, etc., although it is just a love film without any special effects scene of burning money, the production of "White House Pocahontas" The budget still reached $62 million.

Obviously, only Sony has repeatedly defeated and defeated in Hollywood.

Simon also saw this script.

Even with the strength of Daenerys Entertainment, there is no need to accept the packaging of CAA. If he is willing to take over, the budget cost can be controlled within 50 million US dollars. He still rejected the project for the first time.

It's still too expensive.

Moreover, Rob Leiner also began to appear suspected of eating old books.

Simon did not condone the habit of Hollywood's veteran big coffee eaters.

After investing a huge amount of US$62 million, Sony may have also reminisced. Not only did it give a budget of US$20 million for the announcement, but the number of screens for the film was only 1677.

Therefore, between the best "Beauty and the Beast" and the worst "Cut Throat Island", the existence of "White House Pocahontas" is very weak.Even though the media’s word of mouth is actually pretty good, with a comprehensive media score of 7.1, but it’s not popular, and it’s unlikely to gain too much at the box office.

The box office in the following days also proved this tendency.

Early in the morning on Saturday, the box office on Friday, which was closely watched by many people, immediately detonated public opinion.

However, the key to the crowd's focus this time was the tragic failure of "Cut Throat Island". As for the success of "Beauty and the Beast", this is a matter of course.As for "White House Pocahontas," um, oh, it turned out to be Douglas's film.

Then the attention shifted again.

November 17.

On the first day of the opening of the Thanksgiving in 1995, Da Ni Lisi Entertainment's "Beauty and the Beast" won the single-day box office championship without suspense. The receipt of the day of the painting was 15.91 million US dollars, and the first weekend box office is expected to be 45 million US dollars. Around the box office is expected to reach $70 million in the first week.

Completely expected.

Daenerys Entertainment also started to nominate for the best Oscar nomination for "Beauty and the Beast" on Saturday.

Afterwards, "White House Pocahontas" directed by Rob Leiner, screenplay by Alan Saukin and starring Michael Douglas, had a box office of $2.97 million on the first day, which was quite different from "Beauty and the Beast".It is estimated that the first three days of the weekend will receive about 10 million US dollars, and the first seven days of the week will be around 13 million US dollars.

If the follow-up is stable enough, such a start is not an absolute failure.

The last is "Cutting Throat Island".

At the box office on the first day, $970,000.

That's right, not 9.7 million US dollars, but 970,000 US dollars.

The American film market is already very mature. Obviously, the audience does not have the habit of indulging in bad movies, even if they cost $100 million.

So, burning 100 million US dollars, the first day of "Cutting Throat Island" box office was only a pitiful 970,000 US dollars.