Hollywood legendary director

After initially determining the release schedule of "Furious", Europa Pictures contacted Paramount Pictures, which owns the North American channel distribution rights and a part of the investment share of the film, to jointly start the pre-screening publicity work of the film.

That is, the day after the two sides communicated well, on September 27, Paramount Pictures first announced this news to the media.

On November 22, "Furious" will officially land on theaters in various states and regions in North America.

At the same time, media and newspapers in France and the United States have also released a series of stills from the shooting process or boasting soft articles.

There are Nicholas Cage standing on the Furious in a tank suit, he and Heath Ledger smoking a cigarette and talking about the war, the Allied commander and the German commander shook hands friendly, etc.; there are more behind the scenes The shooting highlights were also released. The crew has invited the only Tiger tank in the world that can be operated, all firearms have been restored, and the costumes are the characteristics of that era...

In short, as long as there is a topical degree that has a positive effect on the promotion of the film, it will be reprinted by major media or magazines and then told to the audience.

Of course, all of this requires money, not only money, but sometimes also favors.

Nicholas Cage’s fans or Lyman’s personally accumulated fans were in high spirits after receiving the news.

This shows that this year's Thanksgiving will be able to see this new work, there are still some small expectations.

Looking at the tough image of Cage in the stills, this part of the audience is undoubtedly interested.

But there are also people who have questions, especially those Nicholas Cage’s diehard fans or the fans that Lyman has attracted with "Three Fools in Bollywood".

Judging from the official information, "Furious" is undoubtedly a movie about World War II. Will it really be a good movie?

They all know that Lyman was born in a literary and artistic film. Nicholas Cage, who just failed a movie with a similar theme some time ago, was mocked by film critics.

Can it really work?A genre suitable for literary and artistic photography to engage in business, this span is too big.

This doubt is really open for discussion.

But there are doubts. Isn't it also a performance of topicality? It means that someone really pays attention to this movie. This is a good thing.

It's better than the crew's constant shouting without anyone taking care of it.Ignoring is the most terrible question.

What Paramount now thinks is how to turn the audience's attention into a motivation to make them walk into the movie theater to support the movie.

This undoubtedly needs more intensive follow-up propaganda work to move.

Europa Pictures and Paramount Pictures have long reached a consensus on the promotion plan of "Furious".

When Lehman finished editing, the trailer was also announced.

The hard propaganda methods of movies can also start to unfold: movie posters are spread on the advertising spaces of city facilities such as the bulletin boards of bus stations and the bulletin boards of cinemas. One month before the release, the TV stations and the media should be contacted. Stopped to accept a special interview.

Nicholas Cage also teamed up with Heath Ledger and other creative teams to keep running around, or attending charity events, or participating in magazine promotion, or running between radio stations in major regions... even online Paramount Pictures also referred to Lehman's opinions and opened up an official website for "Furious" to regularly update the crew or film news.

But for Paramount Pictures, this is obviously just the beginning.

As the Christmas schedule approaches, the publicity effect will increase, and we will work harder to build momentum for the film.

"Hi, Creman, are you free? Let's have a cup of coffee, how about? Okay, then we will meet at three in the afternoon." In the office of Paramount Pictures, Shirley Lansing put down After switching on the phone, he winked at the assistant next to him, and the other party immediately went to prepare an appointment for the afternoon.

As the chief executive officer of Paramount Pictures, Shirley Lansing made a call just to speak with Kliman, the most senior columnist in the entertainment department of the Los Angeles Times, and the purpose was nothing more than the promotion of "Furious."

Together with the participation in the recording of "The Tonight Show" scheduled for next week, the interviews of its major newspapers and the entertainment headlines of the "Los Angeles Times", it should bring more topics and attention to the film.

Thinking of this, she called Christie, the marketing executive.

"For the premiere, what did Europa Pictures plan for?"

Christie, who was called, replied in a deep voice: "They plan to hold the premiere of the film in Paris, France and Los Angeles, USA, and the two places will be launched simultaneously."

Shirley Lansing thought for a while, and said to Christie: "That's it." Then, she asked the next topic, "What about the company's publicity budget? Judging from the work of these publicity, it can be maintained to the film Is it the day of the show?"

After listening to Christie, there was also a hint of worry between the eyebrows at the right time, "If you look at the situation of the continuous newspaper propaganda articles, it is estimated to be overspend."

I just arranged to be on a talk show again. This is definitely another huge expenditure. With the effect of the reporter's enthusiasm for the show, it would not be too difficult to burn more than one million US dollars after the entire event.

Although Paramount Pictures is a large company, its financial profitability is not very attractive.

Shirley Lansing heard Christie's words and immediately ordered: "Apply for another quota with the Ministry of Finance for publicity. Our work cannot be stopped."

Is it viral?What else can be done is nothing more than spending money.

The more invested in the propaganda stage, the more likely it is to reap the harvest.I hope that all this will be worthwhile, Christy thought silently.

His slightly worried look naturally drew Shirley Lansing's consolation. Like Der Spiegel, she knew what her subordinate was worried about.

"Publicity is originally a costly thing. The more you want to be more powerful, the more money you have to spend. And this time we need a victory that excites shareholders. It will only cost more money. You should Need to understand?"

Of course, Christie understands that her boss is not in a good situation now. Since she took over Paramount Pictures, her annual performance has not shown any upward trend, but this year, it has declined slightly.The shareholders of the board of directors have long been dissatisfied with her, and they also know that she wants to regain a city by relying on "Furious" to bring back a little management confidence in her.

But will this really work?He wanted to ask if it was worth the bet, but he didn't say it.

For her, besides desperately devoting resources to "Furious", is there any other choice?

Not anymore, this year's Paramount Pictures almost missed the most exciting Christmas schedule of the American Film Festival, except for the release of "Furious", which is an option.

Christie politely left, turned around to apply for a new publicity fund, leaving Shirley Lansing, the strong woman in the eyes of outsiders, sitting exhausted in the boss chair, thinking about the next publicity work... ....

On the other hand, Lehman is still doing boring and hard-working post-production work. The only good news is that as the post-production work of the film is steadily completed, the distance to the real film is getting closer and closer.

The film editing was done long ago, followed by the narration recording and the soundtrack.

And because several people don't know anything about music, the editing room also ushered in Hans Zimmer, the industry's well-known sound engineer for film music and the team members behind him.

In the editing room at this time, Lyman was sitting on a chair, and from the moment the majestic orchestral sounded, his attention was all on the tune of the piece being played.

It’s okay to let him do a simple soundtrack insertion by himself, but it’s okay to create a few original soundtracks for the movie. However, he still has a clearer and clearer judgment on whether the original music is suitable or not. Forceful.

This piece is generally good, but it doesn't fit the theme of the movie a bit, it's too tragic.

War will kill people, isn't the opponent dead?There is no absolute justice party, tragic and vigorous, a little deliberate, Lehman doesn't like it.

Once again, his gaze crossed the face of Hans Zimmer, who had a serious face next to him, and he thought: He is not as shining as later generations at this time, and the accumulation of life experience is not enough.

"Not satisfied?" Hans Zimmer asked tentatively after noticing Lehmann's gaze looking at him.

"Almost meaning." Lehman shook his head and thought for a while before saying: "I hope that kind of calmer tune is like the kind of spectator, an indifferent spectator. Who. It doesn’t matter who wins or loses. It’s better to feel the sorrow of the sound effects because of the impermanence and easy disappearance of life.

It's a pity that Lehmann doesn't know how to compose. Otherwise, he can try to write a classic soundtrack by himself, but his melody is really not enough.

Hans-Ji meditated for a long time before playing another tune.

This song is much better than the previous one, but it is not particularly relevant, and I always feel that it is so bad.

But no way, Hans Zimmer said there was nothing else.

Lehman had no choice but to make up for the soundtrack. As for later, he said that he could make adjustments to new creations, but obviously if there is no more outstanding composition, the first version of the soundtrack is undoubtedly already It is confirmed.

After excluding this paragraph, the rest of the work went smoothly.

The main reason is that the requirements for the next soundtrack are not too high. Hans Zimmer has specially prepared the inventory, which is also very easy to complete.

When the soundtrack came to an end, Lehman, who had just had dinner, received a call from CAA that night...

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