Hollywood legendary director

October 10 is a very good time.

After all, it is not a battleground for military strategists like Christmas files and summer files. There will be no major productions by big companies if they choose to be released in October.

At the same time, the ones that could compete head-on with "Chain Saw" were all similar small production films.

For example, Miramax’s "Kill Bill", another masterpiece by the geek director Quentin; for example, Bowei Pictures’ "The Legend of the Bear", okay, let’s skip it, it’s a cartoon , The audience does not stand up at all.

There is also "Mystic River" by Warner Pictures, directed by Clint Eastwood, which is also his 24th work, starring Sean Penn and Tim Robbins, but , Is the line of literary and artistic awards, theoretically it does not pose any threat.

With this calculation, it seems that only "Kill Bill" needs attention.

that's the truth.

On the evening of October 11, in an office in the AMC headquarters office building, Braden-Wyatt was listening to the director's report.

As the largest chain theater chain in the United States, AMC's film schedule and the arrangement of screening theaters are almost all arranged based on detailed real-time market data.

"Boss, Miramax’s "Kill Bill" has started the first round of screenings. According to the aggregated data, the theater has the highest attendance rate of 80%, and the average attendance rate of the entire theater is in 100%. Of 56."

"Is it not bad?" Braden Wyatt laughed: "The average attendance rate is more than half, which has reached the screening expectations."

"Their publicity is done well, and Quentin's sign is still loud, so there was such a good attendance on the first day of the show. If the word of mouth can be achieved, it is estimated to increase in the future. Boss, I suggest tomorrow Add a few more theaters and replay their films to further expand the market capacity." The supervisor suggested.

"Don't worry, wait a minute," Braden-Wyatt asked. "Where is Paramount? The "Chain Saw" that they pushed also premiered yesterday, right? How is this film going?"

Main channel: "The data hasn't been aggregated yet. The people below are still calculating. I will ask them to get the call here later."

In the office, both of them waited silently for news.At the same time, not only AMC cinemas are doing this, but other large and small chain cinemas are also doing a new round of market research.

You must know that screening is also a business, and timely adjustments, arranging theaters based on real-time feedback, and squeezing the most profitable profit are the most basic operations of each theater.

They are not philanthropists. Of course, whoever makes money will show more movies.

"Jingle Bell......"

The phone rang, and the supervisor abruptly stood up from the sofa, answered the phone, and asked, "How's it going? How is the theater line?"

"Director Charles, the several theaters in New York are almost full."

"Full?"

"Yes, the attendance rate is above 90%. The directors of the theaters hope that we can add a few more shows to give "Chain Saw" more film volume."

Two minutes later, another phone called: "Director Charles, the Los Angeles theaters requested additional screenings. Fans are still waiting in line for the show, hoping to add a theater."

"Director Charles, there is news from the Chicago theater asking for additional screenings."

"..."

Calling one by one, Charles's hands were soft.After sorting it out a bit, Hui reported: "Of our 56 theaters, 30% are full, 40% have an attendance rate of 70% or more, and most of the rest are close to the average... Fire."

Although the US film market is the largest in the world, the base of certain audience groups is there. Your works are more attractive to the audience, so the number of viewers of other film works is definitely not much higher.This is competition.Attendance is a data that the theaters pay more attention to, and the effect is more intuitive when one goes up and down.

At least Braden Wyatt, after hearing such data performance, couldn't wait to ask: "What about the box office? Has it been aggregated?"

"I'm going to remind you." Charles also said very much, and immediately called the marketing department.

After a while, the office door was pushed open.

The marketing department, that is, the assistant to the head of Charles, walked in and said with joy: "Supervisor, President, good news, the market has responded very enthusiastically."

"Oh," Charles felt happy in his heart and immediately took over the report.

After a few glances, he put the form on Braden’s desk and said: “Yesterday’s midnight show and the first day of the first day’s box office have been counted. 56 theaters have shown a total of 5 shows. A total of 1.123 million US dollars."

On the first day, the box office can exceed one million, or the number of theaters is not too many movies, this market performance is very impressive.

Braden Wyatt thought, and asked, "What is the box office of "Kill Bill"?"

Charles replied again: "According to our screening situation, the box office has accumulated 867,400 US dollars."

Originally, the October schedule has always been a relatively deserted movie market.

But I didn't expect two sharks to come at once-"Kill Bill"'s data performance is also very good, although not as good as "Chain Saw", but it is definitely worthy of praise.

You must know that this is only the box office statistics of the AMC theaters. There are five or six large theater chains in the United States, and the rest of the small agents are countless.

According to a little estimation of the results, the first day's box office plus midnight show for these two films will not be less than 3 million US dollars.

It's just that those are not about AMC.

They just want to occupy their own market share and maximize their interests.

Braden Wyatt asked again: "How did the audience and the media react?"

Charles replied: "Most film critics don't like "Saw Cry". After all, it is not a subject that film critics would like. However, it is estimated that Paramount Pictures has made a secret effort, and most of the reviews are positive. Audience? It’s even more extreme. There are those who want to watch it again after watching them, and there are those who can’t stand leaving the scene after seeing the first half. As for "Kill Bill", it’s the same Quentin style as before, film critic’s. The evaluation is slightly higher, and most of the audience is also very positive, but the real performance, the data can't be wrong."

Braden Wyatt laughed: "Nowadays, film critics are becoming less and less popular. We don’t have to pay too much attention to them. A group of guys who take money and do things. Who expects them to be really pertinent. The audience’s influence is getting smaller and smaller. So that’s it. Mingsky has 30 theaters, 20 for "Chain Saw", and 10 for "Kill Bill". As for what will happen next, we will Re-arrange."

"Okay, I will do it right away."

......