Hollywood legendary director

The founder of Rodrian Films is called David Rodrian White. He is of Mexican descent, but he has never been to Mexico, even if it is next door.

He had only read high school, because the family situation was not so good, and his brothers and sisters were mostly supported by social welfare.Among the six siblings, he ranked third.

After entering society, people are willing to work hard.

Maybe it's because I'm used to living a poor life, and I'm working hard.

First, I started working hard, and then I went to auto repair. After slowly accumulating some experience, I started my own small auto repair factory in partnership with others.

It is said that the United States is a country of automobiles, which is true, but it is not true to say how much money can be made by opening a car repair shop.

He didn't make much money anyway, but he was still a middle class.

The career has never improved, and I am hanging up and down.

Occasionally, he saw the "Titanic" news in the newspaper. That year was the end of 1997, and the movie industry staged a "big ship" miracle.

In 1998, he ran from Chicago to Los Angeles, and then inexplicably crossed the border, preparing a film and television production company called Rodrian.

He doesn't have much culture and doesn't understand the film industry at all, but it does not prevent him from thinking that making movies can make a lot of money.

So at the beginning, he touched many walls. He didn't know that after the movie was made, there would be cases where the theater would not show it, and he didn't know what distribution channels were.

But he is very resilient, so try to know if he doesn't know.

He led people to contact various theaters, but failed, and turned to contact the video tape market next, slowly, as if he succeeded.

His movies have a chance to make money.

In the first year, he made 130,000, but because of the company's internal personnel operations, he lost 50,000.

In the second year, there was finally a profit, not much, only 200,000.But let him see the light.

In the third, fourth, and fifth years that followed, his film career gradually improved.

He also felt that he had accumulated enough experience, so he was eager to make a theater movie.

This time, he took out most of his belongings, a full 1.5 million for filming.

It's a pity, like raindrops sinking into the sea, there was no sound after the screening.

A week later, the theater representative notified them to release the movie.

In the end, this highly anticipated movie only received a box office of 500,000 yuan, which was a heavy loss compared to the cost.

This defeat seems to have taken away David Rodrian White's movie dream, or that his movie dream should have been awakened long ago.

Frustrated, selling the company was his only plan.

He doesn't want to stick to it anymore, he is 45 years old and he is no longer young.

So, as long as the price is right, it doesn't matter if the film company gives it to anyone, he just wants to leave the scene quickly.

Johnson came into contact with him under such circumstances, and the two parties hit it off.

Later, Lehman found an accounting firm to start calculating the company's financial situation and assessing the value of the acquisition.

There are many things to be valued, ranging from the tables, chairs and sofas inside the film company to the film copyrights that Rodrian thinks still have some value, and business relationships related to operations.

It took three days for the accounting firm to consolidate its assets and gave the company a value of about 3 million.

After 6 years of operation, he got back 3 million US dollars. It's better for him to open a car repair shop.

Of course, for this result, Rodrian also accepted his fate.

Determine the acquisition conditions, that is, Lehman will spend 3 million US dollars in a one-time wholly-owned acquisition of the company.

The subsequent negotiations went smoother. Rodrian was eager to let go and didn't want to fight for anything. Under the witness of the relevant lawyer, he quickly signed the transfer contract.

So far, he got 3 million US dollars, and Lehman got 100% equity of "Rodrian Entertainment Company".(The shell studio in France continues to be affiliated to Europa Pictures, and the two parties are financially independent of each other)

On this day of October 29th, Los Angeles was close to the 6th floor of a commercial building near Warner Studios, where the original "Rodrian Entertainment Company" headquarters was located.

Inside the floor, the employees are sitting in their seats, and everyone's eyes are worrisome.

They also all know that their boss is going to sell the company, maybe when they will lose their jobs.

Under this circumstance, everyone has no intention of working, and discussing with each other is all about employment.

"Do you know who is buying?"

"I don't know, the boss didn't say, how would I know."

"God bless, I don't want to lose this job."

"Me too, even if the salary is reduced, I will admit it."

......

It is a pity that the expectations of the employees are of no use. The world of capital has always been cruel, and Lehman never thought of inheriting the company intact.

According to his idea, this company must lay off a group of employees, such as the financial department, such as the personnel department.

In terms of finances, he doesn't have much time to take care of it, and he is not at all that stuff, cumbersome expenditure calculation problems, and more complicated taxes.

This is the United States, from birth to death, all kinds of taxes are inseparable.

Therefore, he directly intends to hire the mainstream accounting companies to help in this area. All kinds of reasonable tax avoidance, people must be clear, and then the audit will be handed over to another accounting firm to reconcile and supervise each other. .

Then, the company's financial department does not need too much manpower.

There is also the personnel department. As an outsider, he does not know the personnel relationship inside, so he simply handles it all together.

As for the remaining production staff, they will not move for the time being, but those who are incapable will definitely be laid off slowly.

Anyway, in a word, those who have the ability, go up, those who are not, go down.

After signing the contract, Johnson also brought some CAA people to temporarily manage the company's daily operations and laid off employees.

Some people have left, and some people still stay.

Lehman didn't interfere too much either, except for those who were laid off, the job changes were not big.

And directly increase the salary by 15% on the original basis to stabilize people's hearts.

Seeing the slow transition, the original "Rodrian Film Company" also officially changed its name to "Firefly Film Company", and the company's logo was specially designed by someone. It was a firefly emitting a faint light, with a line below it. The name of the company.

The color of the whole logo is very soft, partial to comic style, it looks vivid and full of vitality.

After two years of preparation, Lehman finally had the confidence to take this step.

It is ambition, ambition, or the sense of steadiness and foundation that success brings. No matter what, on October 30, 2003, the "Firefly" film company began its journey.