Hollywood legendary director

May 18, the fifth day of "Troy".

Roberts-Deney walked into the company expressionlessly, nodding coldly to the employees who greeted him on the left and right, without saying much.

As one of the senior executives of Warner's distribution department, "Troy" cannot escape responsibility anyway.

Push the door and walk into the company's meeting room.

As soon as I saw Barry Meyer sitting at the top of the conference table, he did not seem to have been affected by the unfavorable news in recent days. He still seemed calm and relaxed, smiling and raising his hand to signal him to sit down.

"President?"

Roberts Deney was about to speak, but was interrupted by Barry Meyer, "Now everyone is here, let's talk."

In the conference room, in addition to these two people, there are several other department executives.

"Propaganda funds are no longer invested. Now major newspapers and media are reporting negative news about movies."

Well, at the beginning, I promised to invest 50 million yuan for publicity. It cost more than 20 million yuan in advance, but seeing that the situation is wrong, the remaining 30 million yuan will naturally not continue to be invested.

Can the loss be recovered in time? This is also the reason why the media side is down.Warner gave up all by himself.

"What about the transfer of public opinion?"

"Pitt, CAA and others are more anxious than us, they have already taken action." Another executive reported.

"Well, since we have missed this time, we can't lose too much profit." Barry Meyer continued: "Overseas, hurry up and release the film, and the offline market also, the more you drag it, the worse the impact."

"Relax, our people are already making arrangements."

"That's it. In addition, let Lehman know that the "Million Dollar Baby" project also needs planning."

"Cannes?"

"Yeah." Barry Meyer had planned for a long time. "First participate in a few film festivals to accumulate reputation. At the end of December, they will be screened in North America. They will successfully fight for the awards season, compete for Oscars, and finally have a large-scale release."

This is also a very common operating method in the industry. As for why Cannes was chosen, it is also because of Lehman's identity.

If he is not French, he might choose the Venice Film Festival.

Several people discussed the small meeting again, and the meeting ended.

For a huge platform like Warner, they are also experienced in dealing with project failures.

What's more, although the publisher of "Troy" is theirs, the source of funds for the producer is diverse.

Wall Street investment banks, foundations, and even studios such as Plan B Pictures are the big money.

Regarding the loss, they are also the biggest, and even Warner only paid for channels and some time and energy.

Of course, if the project originally conceived failed to succeed, it must have had an impact, but it was not as serious as expected.

Distribution, as the upstream of the entire film industry, is not so simple to generalize.

Take this incident as an example.

No matter how much the final box office is, and how much the investment in the comparison project is lost, it is necessary to make up for the loss of Warner first, and then other investors.

This is the issuance condition written in the issuance terms.

Even the projects that Lehman cooperated with Paramount and Europa.

If the box office is 100 million, 40 million will be allocated to the theater, and the remaining 60 million will be calculated by the issuer first, and finally the producer's turn.

This is why sometimes a project is not profitable, but in fact the issuer still does not lose money.

Of course, if you think about it from another angle.

The channel itself is an investment of resources, which is not profitable or even a small loss. From the perspective of the issuer, it is a big loss.

After all, the schedules are limited. Given this movie, other movies have to be moved backwards. You can't make a lot of money from the movies with a fixed schedule. The delayed movies or the waste of the schedule itself must also be integrated. Calculate inside.

The same goes for "Troy".

On the surface, after the situation was difficult to recover, Warner tried its best to reduce investment, and even stopped spending the promised follow-up propaganda funds. As everyone knows, this is also a helpless method.

Participate in such a lucrative market during the summer vacation, but can't get much box office results.Warner itself is also very heartbroken.

But things have happened, and this "failure" is clearly not Warner's most affected.

Yes, channels are also resources, but compared to the more miserable producers and the crying investors, looking at Warner again, such a comparison seems to be passable.

They bear the smallest production risk, and the situation is really bleak, and they also have the largest compensation, which makes people feel overbearing.

It's a pity that Hollywood operates like this.Especially for the film and television predators like Warner, who are used to risk and make money, it is almost normal to no longer normal.

Even for its own projects, Warner rarely undertakes the production risks independently.

Why, is there not enough liquidity?

In fact, for film and television companies like Warner, never losing money is more important than making big profits.

It needs to maintain such a situation, and even come up with the best annual financial report to stabilize the hearts of shareholders, and even maintain the stability of the stock market.

Therefore, as early as after the movie was released, through the data collection of the screening and the forecast of the audience's market, after knowing that it could not be done, they withdrew faster than anyone else.

It is also the earliest to give up.

Even those who are behind the scenes, the focus of shifting their gaze is initiated by others, and they can just follow the flow.

Otherwise, it is the same for actors and directors who bear the responsibility, as long as Warner's sense of existence is downplayed and the goal is achieved.

Sure enough, this time the actors united and wanted the director to be the focus.

Each has its own calculations, but Warner is not stable.

In the entertainment industry, stars are different from directors. This kind of infamy is really uncontaminated to someone who wants to eat with the impression.

Brokerage companies such as CAA are also unable to do so. If they can smoothly minimize the negative impact, who is willing to spend money to divert their attention?

Really, the money comes from the wind.

But if you don’t do this, Brad Pitt, Orlando Bloom and other starring actors will lose more in their acting careers, and they are also idol stars. They can’t re-prove themselves with acting skills like the powerful, which means that they will eat the audience more. Good impression.

Temporary investment can only comfort me and say that I can recover more in the future.

Of course, if you really want to give up, there is no value in training, and the brokerage company is not a shantang.

Don’t you see, Tom Cruise, Brad Pitt, Angelina Jolie and others have more black material, what kind of belief problems, cheating problems, and the junior high position plus things that should not be touched. As far as the average actors are concerned, the Stone Hammer news is deadly and even directly ruined the actor's path. It has been crushed and uninterrupted.

For example, Angelina Jolie was scolded in a mess and turned to the "charity route" of the UN refugee agency.

If nothing happens, send supplies to the Middle East and call for anti-violence and anti-war. You see, will everyone keep their eyes on the scandal on her?

There are always people who don’t know and will forget.

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