Hollywood legendary director

"Chain Saw 2".

From the beginning of the release on September 7th, until the end of October 13th.

This work, which is favored by all film investors, does not live up to the market foundation that the previous film has laid out.

The screening of more than a month was considered a relatively qualified answer to Lyman and Paramount Pictures.

"Chain Saw 2" from shooting to publicity, and even later to copy transportation, a total of nearly 35 million US dollars.

In the United States, the box office won more than 73 million yuan in one fell swoop.

Driving high and low, although not very stable, it still draws a very good box office chart.

Of course, if you count it, it will barely recover the cost.

But overseas, as well as offline operations, are pure profits.

In this era, there are not too many movies to feed a film solely on the Hollywood market.

To be able to do this step is completely above the pass line.

In addition, Paramount's promotional resources are incredibly strong, and the requirements cannot be too high compared to a low-cost sequel production.

There is also the word-of-mouth aspect of the film.

This aspect involves the offline operation of movies.

Although the genre of the film is still not loved by film critics, it is enough to gain their support to maintain the excellence of the previous film among certain people.

Therefore, the rating of "Chain Saw 2" is pretty good.

On the two most representative websites on the Internet.

The IMDB score is 7.2, and the freshness of rotten tomatoes is still 67%.No rot.

No matter how you look at it, Paramount has released an above-standard film.

With the cooperation agreement between Firefly Pictures and Paramount, it is undoubtedly the time to share the cake.

At the same time, Paramount also negotiated the first-round TV broadcast copyright of "Chain Saw 2".

A five-year copyright contract was signed with ABC TV for a price of 8 million US dollars.

All peripheral income is closely related to Lehman's Firefly Pictures.

At the box office, after deducting various taxes and fees, Paramount first received a total of more than 34 million North American box office shares from the theaters.

As we all know, this part of the money is not yet profitable.

Paramount will also take away its own issuance commission, 10% of the North American box office, which is more than 7.3 million US dollars, and then a part of the promotion and marketing expenses shared by both parties. For this reason, Paramount has to divide it again More than 6 million.Then there are copy and transportation losses, more than 3 million.

Ever since, Paramount wanted to take more than 16 million US dollars in the entire box office revenue.

The remaining 18 million are fireflies.

But this is not the company's earnings.

Because the main creators of the crew also need some box office incentives.

When the contract was signed, everyone had a similar basic salary plus bonus agreement.

Although others are not as high as Paramount, the total sum of zero and zero is more than 5 million.

In the end, less than 12 million fell into the company's pockets.

In this way, the hard work of making a movie does not make as much money as the distribution company.Of course, this is quite normal in the industry, but in fact, this part is not all the final benefits.

Because of the film and television copyright, it is their production side that takes the bulk.

In Hollywood, the richness of the industry provides too many possibilities.

Most Hollywood movies, if you can't make any money from the box office, such as "Catwoman" that failed to huge losses, there are also dolls, figures, and product licensing that bring income.

It is also a way to make movies in offline markets such as DVD to achieve high returns.

The emergence of the DVD era, to some extent, has saved some major Hollywood studios.

The most typical is Columbia Pictures.

Relying on a piece of "Spider-Man", from the middle of the year to the end of the year, the financial statements are not good.

The same goes for "Spider-Man 2" released this year.

After the summer vacation was over, I immediately started to promote offline sales.

A set of DVDs is also divided into a normal version and a deluxe version.

Comes with a few posters and shooting highlights, and the price is 39 US dollars.

You know, the cost of burning an optical disc is less than 5 cents if there are too many compression costs.One percent of losses are high.

And this made "Spider-Man 2" sold more than 5 million sets in the first week alone, with a burst of more than 120 million U.S. dollars. The sales of the previous one exceeded 10 million, and the gain was more than two billion. .

This is the sales in North America.

Think about European countries such as Britain, Germany, and France. Almost all are pan-English cultural circles, and there is not much cultural exclusion.

In today's era, the huge offline market can still feed a line of blockbusters.

This is also the heritage of Hollywood.

"Chain Saw 2" is undoubtedly caught up with this era.

It won’t take long. With the advancement of online video technology, DVD sales will decline rapidly.

In mid-October, Paramount also officially launched the DVD of "Chain Saw 2" into the North American market.

With Blockbuster and other large offline sites as the main sales carrier, a new round of money-making journey has started.

As for the sales situation, it is not as good as those blockbusters with high box office.

But the sales figures for the week are equally gratifying.

Easily sold more than 1.5 million sets and gained more than 21 million US dollars.

The price of "Chain Saw 2" is not as ridiculous as "Spider-Man". A CD with poster is only $13.

However, this money needs to give the underwriters about 5% of the channel fee and 10% of the promotion fee.

Then came the split between Firefly Pictures and Paramount.

In this meeting, Firefly gets 70% and Paramona gets 30%.

Compared with the box office that has to be exploited by all parties, the benefits brought by the offline market are more friendly to the producers.

This is also the reason why some production companies would rather have all the box office split out and hold on to the copyright.

And this is a long-term business.

DVD rental, selling in the market, eating meat for a few years, and drinking soup for a few years are all normal.

What's more, in today's overseas market, the box office of "Chainsaw 2" has also reached more than 30 million.

Although various countries and regions vary depending on the situation due to policy and tax issues, Europa Films can get different share ratios, but in general, if the announcement is deducted, the share ratio can account for about the overseas box office. 45 percent.

It also contains a copy of Firefly Pictures.

Europa Pictures is still a very good partner.

The markets of both parties are complementary.

On October 22, after PricewaterhouseCoopers helped calculate the profit sharing, Paramount Pictures paid Firefly Pictures the first sum of US$50 million in accordance with the agreement.

The rest will be delivered one after another within two months.

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