Hollywood legendary director

On the second day of the signing of the contract, Morik Ruger could not wait to use the media resources of Warner Group to announce that he would continue to cooperate with Firefly Pictures.

It also said that not only "The Walking Dead" will be broadcast on HBO, the two sides will maintain a closer cooperative relationship.

As soon as the news came out, the major TV networks that were still competing for the project have stepped up to develop their own project operations.

At 8 pm on January 22, the second episode of The Walking Dead began to air.

At the beginning of the screen, it was Sean dating Rick's wife Lori Linzhong.

It turned out that during the time when Rick was in a coma in the hospital, when the zombies raided the town, it was Sean who was protecting Lori to escape.

On the way to escape, I slowly gained a good impression.

And because Rick is not there, life or death is uncertain, and the green plot naturally happened.

On the other side, after Rick killed the zombie girl, the gunshots attracted the surrounding zombies.

In a hurry, he hid in a tank.

When he was trapped inside and desperately wanted to commit suicide, Glenn appeared, contacted Rick via radio and helped him escape.

In the original work, the Asian role of Glenn was played by South Korean actor Steven Won. In this version, Ryman chose a Chinese descent, who played the role of a thief and villain for five years.

Speaking of it, American stereotypes and racial discrimination are not a day or two.

Afterwards, Glenn took Rick to a department store building and met several survivors.

On the top of the building, Morben, an old white man, was dissatisfied that a black man and a Chinese descent were taken in the team, who was persecuted by force.

Rick pulled out his pistol and interrupted him, and locked Moore on the roof with his handcuffs.

At this moment, more and more zombies gathered at the door of the department store building, lacking water and food, and Rick began to lead everyone to escape.

During the chat, Rick and others summarized some rules of zombies.

One is that a living person will be infected quickly if bitten; the other is that the vitality is tenacious, except for destroying the nerve center of the brain, any fatal injury is useless; the third is that it will be attracted by the huge sound, and the ability to distinguish human blood, the vision is almost No.

So, a scene that is more awesome than the exciting shots of ntr at the beginning.

Rick put a zombie in from the side door of the building, and used a fire axe to break the zombie to pieces, smearing the almost black zombie blood on everyone.

Rick was ready, tried it, and sure enough, the zombies gathered didn't notice their existence.

Several people walked out along the road and were cautious all the way, but they were chased by zombies because they made a little movement when looking for a vehicle.

They continued to flee, and Moore, who was locked on the roof, and the black people who remained behind also sweated in their hearts.

But when they saw Rick and the others escaping smoothly in the car, the two began to panic, thinking they were abandoned.

The relationship between the two was not good, but the blacks couldn't bear to leave Moore, who had beaten him, on the roof alone, and wanted to hand over the keys.

After some tossing, Rick drove the car back again...

Accompanied by cheerful music and cheers during racing, the zoomed-out lens is frozen on the preliminarily formed protagonist...

"The Walking Dead" is also in the audience's voice discussing the plot and under the close attention of other TV stations. Nielsen released the results as soon as he collected the ratings statistics.

"The Walking Dead" successfully defended the title of simultaneous ratings. The average viewership of the second episode was 25.5 million, and the highest viewership still reached more than 27 million.

Several TV stations saw this kind of data and analyzed the elements of the great success of The Walking Dead.

In addition to the novel plot and excellent production, the most important thing is the linkage to the movie "New York".

Of course, this may also be related to the director's shooting ability.

After all, few film directors switch to TV series production.

Just like the "Brothers" in which Spielberg was the producer in 2001, it also achieved great success.

The addition of this kind of film director's strength is also a publicity stunt for the audience.

To be able to see the work of a film director from outside the cinema will certainly arouse the curiosity of the audience.

Due to various factors, the current popularity of viewership has been achieved.

But even if you understand this, what use is it?

After all, it is still a matter of content production.

The more heavyweight newspapers also praised "The Walking Dead" as always.

Lehman is now looking at the entertainment page with a copy of the "New York Daily" in his office.

"According to the specific data collected by Nielsen, the second week of "The Walking Dead" added more than 2 million new subscribers. There is no doubt that HBO is the big winner in this cooperation.

As for the producer, Firefly Pictures, an internal source revealed that the broadcasting rights for the first season of this TV series alone can bring them more than $80 million in revenue.

Not to mention the new gambling agreement. If it can be reached, the subsequent offline copyright operation can bring considerable benefits. In the long-term, it is not less than HBO’s direct purchase of broadcast rights.However, the investment in the production of this drama is less than 40 million, and Lyman Last, a film director who has continued to succeed in Hollywood, continues his success.A TV series has a profit of about 100 million yuan, which makes people have to look forward to his follow-up actions."

After reading this article in the New York Daily, Lehman couldn't help thinking for a moment.

In terms of input and output, after deducting the studio share of Gyro and Zhadao and some performance rewards created behind the scenes, the first season of "The Walking Dead" actually made a net profit of 70 million US dollars.

After all, company operations also cost money.

The income is high, and the net profit left is comparable to that of a big-selling movie.

However, the copyright of TV series is still a long-held asset in the United States where the protection is in place.

It is also very good for Blue Butterfly Pictures, which can take over the offline DVD market.

If you continue to follow up the distribution market, even if there are not too many media resources for publicity, the need for close ties with the market is also an important distribution experience for a company that is just starting out.

A long way to go...

Lehman wrote and painted on the memo beside him, Yahoo, Microsoft, Twitter...

The rise of new online propaganda resources may be the future of Blue Butterfly Pictures that cannot control the newsprint media.

Of course, there are also streaming media that have been overlooked...

Lehman is more confident than anyone else that the flashpoint for the future of film and television is on the Internet.

It's just that the current Firefly Pictures is still too weak and its fund reserves are insufficient to support the growth of streaming media terminals.

The time is not yet ripe...