Hollywood legendary director

The subtitles rose slowly, and the projection room was no longer quiet.

In fact, when the plot of "Dead Silence" went to the middle and late stages, the executives of the theaters were wondering how many screens and film arrangements to give.

After the film was shown, these people did not shy away from Lehman, Wen Ziren and others, and directly discussed it on the spot.

After all, the crew signed the guarantee from the beginning. In any case, it must be released. Even if the quality of the film is poor, it will have to be shown in North American theaters, not to mention that "Dead Silence" may be very difficult. Nice movie.

What might be very good?

The president of AMC Cinemas Los Angeles sitting in the back row of Lehman said: "This film is not a problem for fans who can accept the element of horror, but the average fan may not accept it. The scale of the lens is too scary."

"Dead Silence" is at least a step up in terms of excitement compared to "Chain Saw".

After all, the latter is "human, torture," and "jigsaw" is just a torture with revenge; the former is "ghost, revenge", "Mary Shaw" is like a shadow watching in the dark. In terms of the level of shock, of course the former wins - can ghosts be compared with humans.

Not to mention that "Mary Shaw"'s killing methods are very cruel, and they are often carried out in the dark, and the sense of fear increases.

After the lights came on, a group of people praised Wen Ziren:

"James Wynn, this movie you made is great. I think the frightening atmosphere in it is more full and exciting than "Chain Saw".

"Yeah, the plot is good, the characters are all up."

"...Type masterpiece, our Emperor Cinemas will definitely support it."

"..."

Wen Ziren was very happy to be recognized, and he kept nodding in response: "Thank you, thank you everyone."

At this time, it was Liam's turn to play.

He took a group of people to the cubicle to discuss the specific matters of the screening.

Although the cinema executives here expressed their recognition of the film for the first time, it was more of a polite and spectacle.

When it comes to the question of the amount of resources, most of them are sensible.

Because they are quite sure that horror movies are in the niche market. Many viewers will not watch them if you shoot them. In addition, the MPAA review agency has rated the movies as R-rated. Under this restriction, minors The market is almost gone.

Of course, as a horror genre, "Dead Silence" has some bright spots, and for some such fans, it certainly meets the taste.

Moreover, even Japanese horror movies like "Midnight Bell" and "The Grudge" can sell in Hollywood box office, and even change the skin to shoot the American version and still make money. I don't believe in "pure beautiful movies" like "Dead Silence". "The audience is not waiting to see you at all.

But it is impossible for the theaters to give too much resources. After some compromise, the amount of paintings opened in the first week will be fixed.

The performance of the film and whether it will continue to be praised or withdrawn depends on the specific market fluctuation arrangements after the release of the box office, attendance rate and decline.

If the situation is good, no one will have trouble with the interests of the various theaters.

In this way, your 100 screens and my 200 screens will basically cover all counties and towns.After several releases, Blue Butterfly Pictures is still very familiar with this kind of theater negotiations.

Furthermore, the September schedule is not a prime time. The audience base itself is the same, so there is no special blockbuster competition.

The film source arrangement for the entire September included "Exorcism", which was released the day before yesterday, and was released by Mubao. The production capital was all overseas power; there was also an animated film "Zombie Bride" released by Warner; on the 23rd, There will be a "Crisis in the Air" produced by Touchstone Pictures. As for the independent films of other small households, there is basically no threat.

It can be said that "Dead Silence", which was released in mid-September, actually only needs to compete with these two or three at the box office to seize the market.

Among them, "Zombie Bride" is an animation, and the market overlap is not high; "Crisis in the Air" follows a suspenseful route, but the location of the case is from the ground to the plane, which is somewhat competitive; but it can truly be compared with "Dead Silence" Only "Exorcism" had a head-on collision.

After all, both of them are horror themes, and the market audiences overlap.

So, it goes without saying that the box office split between the two parties must be very serious, and it depends on whether "Dead Silence" can suppress "Exorcism."

After initial consultations, the theater executives quickly left.

After a while, Liam who had sent the group away returned to find Lyman.

"How's it going?" Lehman asked.

"After they discussed, the scale of "Dead Silence" should not be less than 1,600 screens, and the division of filming time is also very reasonable."

"Well, get the momentum as soon as possible to promote the movie that will be screened on the horse theater."

"Don't worry, I have ordered to go down."

...

Just as Lehman was thinking about the release of "Dead Silence", the biggest competitor "Exorcism" has been screened for three days.

Based on real events, this movie about the possession of evil spirits performed well in the box office market.

As a B-level small-cost investment work with no star actors, no big directors, and no gold medal productions, only US$20 million in production costs, less than 5 million US dollars in the first day of the publicity, won 9.75 million US dollars , Three days later, a total of 30.05 million total, won the box office champion next week in the first weekend.

I have to say that although the actors in it are not well-known, they perform very well, at least they don’t look rigid and act out.

Taking into account that Mubao Pictures did not invest much in the initial announcement of resources, but the box office was not small, and it was still growing. After the next week, Mubao quickly responded and increased resource investment.

However, "Exorcism"'s single-day report on Monday was only 5.75 million US dollars, a drop of more than half, but because it is a working day, I can't see much, maybe there is a turnaround. No matter how bad, the movie box office has returned .

With this in mind, Mubao Pictures continued to invest resources. Until September 15, the total North American box office of the film had reached more than 48.7 million.

Just when Mubao felt satisfied, September 16th, Friday.

Wen Ziren's second work, "Dead Silence", directed by Wen Ziren, is finally officially released.

The theater knows that Wen Ziren's previous director's performance is not bad, he has accumulated a certain fan base, and arranged 1,645 screen support. In this time period, he is already ranked first.

Of course, the "Exorcism" released in the same period also has close to 1,700 screens. After all, they have proven the potential and are profitable. As a not-so-popular schedule, no one can dominate it.

But for Firefly Pictures and Blue Butterfly Pictures, even if they can't dominate, they must at least overtake "Exorcism", otherwise they don't have to run into this schedule.

Isn't it because the competition is not strong enough to be released at this time?

Of course, all of this depends on the results.

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