Hollywood legendary director

Monday, March 25.

At around nine o'clock in the morning, Lehman and Liam and the company's legal staff arrived at 100 Universal City Avenue between Los Angeles and Burbank.

This park is as grand as Warner City, revealing five major details.

Speaking of which, Comcast, the parent company behind Universal, the second largest Internet service provider in the United States, had a revenue of more than 870 million in advertising business alone. In 2004, it proposed to acquire The Walt Disney Company for US$66 billion. , But eventually abandoned the acquisition due to opposition from the other party, Hao's Yuppies.

It’s just that Universal’s back is on such a thigh, but Comcast’s support for Universal is just like that. As long as there is a poor performance, it is a rebuke, but it is not as good as Fox’s position in News Corporation.

To put it bluntly, people who engage in broadband and network services put the world as part of the media channel to attract traffic and realize cash. It is not as good as News Corporation’s goal for Paramount to be the head of entertainment, and Comcast knows that the film and television industry is not rich. You just have to play around, you have to produce content that the audience likes, otherwise it's useless, and it just so happens that you can't worry about this kind of thing, and the world has never been able to get better.

Make a blockbuster film. If you are afraid of losing money and the management position is not guaranteed, you can only shoot more projects that are easy to generate profits, such as medium and low-cost comedy.

Like the "Meet the Father-in-Law" series, the "American Pie" series, the "Fake God" launched with Kim Carey, or what "The Bean Agent", "BJ Single Diary", "Spring Heart Ripples", "Forty" "Old Virgin" and so on. In the past few years, almost half of the world's focus has been on comedy. It is a comedy professional, and there are too many productions of the same type.

So for the first-line blockbuster that Firefly may come up with for cooperation-without them taking any risks, how could it be unwelcome.

The little girl at the front desk had probably been told, when she saw someone coming, she greeted her and made an internal call to inform her.

Soon, Nassim-Ellison brought a few executives to greet him.

Greetings all the way to a well-equipped conference room.

Both parties are efficient people. After simple politeness, they still have to talk about the project.

Lehman took out the prepared documents, including market audience analysis, sci-fi market prospects and part of the information on the "Ninth District" and handed it to the global party.

Next to him, Liam said in a timely manner: "This is the most thoughtful movie our company has prepared in the near future. The production budget is around 130 million. The purpose of coming today. I have talked with you before about the distribution and peripherals. I don’t know how many people are promoting..."

Nassim laughed and took over: "Our company still recognizes Mr. Lehman's ability to direct, and we are very interested in this cooperation. We can guarantee the schedule for this year's Christmas, but North American channels and overseas distribution, Do you have any other requirements?"

When Lehman heard this, he raised his hand in a rude manner and interrupted: "I only talked about overseas distribution, but in North America it has not been clearly stated that you will take over. As you all know, Firefly has its own distribution system."

Nassim is also not worried. What kind of business strength Blue Butterfly Pictures has is not impossible to inquire or analyze. First-line masterpieces like "District Nine" are still original projects, relying only on the popularity of Lehman and the main creative actors. Blessing is not enough from the perspective of publicity and distribution, because the theater operators can't spare the number of theaters that should be matched-if there is no help from the top five to release.

So seeing that he refused so simply, I only felt that it was a means of raising prices.

Nassim smiled, "You two, you can listen to our terms first. We at Universal are sincere, and we are very satisfied in case."

They are still very optimistic about "District Nine" internally, mainly because Lehman is worthy of this expectation, not to mention anything else, as long as it can achieve the results of "The Fog", Global relying on distribution operations will not only help channel business, The profit margin is also not small.

Well, at least you don’t have to consider whether you will lose money in the projects you invest in.

Therefore, after a small meeting yesterday, the senior executives of Global have decided to actively strive for the issuance business of the project.

And Universal’s box office rate is 15%, offline is 13%, and the conditions to bear the cost of copying, recording and transportation. Even Liam on the side is a little cautious, and 15% of the revenue of all channels. In comparison, it did give way.

It's just that I haven't fully touched the psychological expectations...

Lehman said with a calm face: "Not enough. If this is the case, I still hope that Universal will not participate in the North American distribution. The distribution rights in the North American market belong to Landie. You are responsible for communicating with the theater, and Landie is responsible for copying and publicity. How about? "

Several global executives sitting across from each other glanced at each other.

If this offer is unacceptable, then Blue Butterfly must be involved in the announcement, and they probably guessed the intention.

It is nothing more than expanding the channel business and does not want to give up the North American market. The bulk of global distribution can only be overseas.

However, it would be too "low prices", Spielberg didn't call that when he was still in DreamWorks.

But it seems that Spielberg didn't make money without him, and people haven't lost it yet.

Nassim thought for a while, then asked: "The two are very optimistic about the project, but can there be specific expectations?"

"Let's put it this way." Lehman pointed to the information, "This is a very creative project, not just as simple as science fiction. I think it should be a work that is easier to produce results than "The Mist". Of course, this is just My views as a director are for reference only."

If other directors say this when there is no feature film, Nassim will not be able to believe much, but he also understands Lehman’s character. He doesn’t like bragging, and he even likes to talk lower. To surpass "The Mist", it may exceed a lot, such as breaking 500 million globally.

Moreover, the project is a science fiction movie. Even if it is not as simple as science fiction, the market limitation of science fiction works in overseas market performance is also not big. The combination of the two is still very tempting.

"Director Lehmann, you have your own production company and distribution company. Of course, you should know the factors that affect the performance of a film. It is far more than quality and content. The proportion of publicity and distribution is very high. I can hardly believe the publicity channels of Blue Butterfly. If you can promote such high-investment works, if you can't open up the situation, it will have a great impact on overseas markets. If you really want to do this, this part of the loss is far higher than the fees charged by global agents."

In a word, Blue Butterfly may not be able to drive so much media traffic, there is no need to support it.

Ryman said: "I did not deny the importance of publicity, but if the film itself is not worth investing resources, even if there is channel strength, there is no use. I have confidence in my project and I am willing to spend money, as long as If Universal provides enough theaters, we can talk about the next step."

This is also very reasonable. Lehman’s biggest advantage is the market insight from later generations and the production experience accumulated over the years, allowing him to find out the shortcomings of certain projects, and then think of ways to supplement, such as some shots. He can avoid stepping on the pit in advance, like Wen Ziren is much smoother than his previous life, Sophia is not dragged down by "Peerless Queen", and Marvel puts Bruce Banner and Hulk in the "No Hulk" project. His dual thoughts are too reversed and turned into a sabotage movie...

This is the market experience of filmmakers who spent a long time shooting, thinking, and trial and error in their previous life.

Just like the failure of "Golden Compass", everyone understands that children should not go to the epic name of the magic movie, and the audience will be bored. When they enter the theater, they feel that they have been deceived by the promotion, and then they make bad reviews.

Everyone in the world is thinking.

Many people have analyzed the success of Firefly, and have come to one point, that is, Lyman's production ability and film selection vision are all guarantees.

Every year, I can shoot works that far exceed the law of market revenue. The dark horse always comes from the fireflies. Once or twice is lucky, but it has been 5 years, it is really good vision.

If Universal had such a grip and cooperated with their channel system, it would not have beaten Warner, kicked Paramount early, and claimed the number one market share, wouldn't it be because it was not guaranteed.

Seeing that they didn’t speak, Lehman eased his tone, “Overseas, Fireflies are unable to intervene. We also agree with 15% of the rake. You may not know that we cooperate with Lionsgate. No. 10, but "District Nine" is different from "Twilight" and "I Am a Hero". There is no traffic blessing. Well, you know what I mean."-If it weren't for Lionsgate, I would have looked for them.After all, the original novels of "Twilight" are sold all over the world, and they are mainly young people there. The same is true for "I Am a Hero".

"I admit that we don't have enough weight to get more theater support, but such a small help, right? In exchange for a project with a budget of 130 million, you don't have to worry about anything."

The eyes converge for a few seconds.

Nassim nodded as if persuaded, "Let’s talk about the details of cooperation."