Hollywood legendary director

Since the development of film markets in various regions, the achievement of breaking 100 million on the first day is not so unattainable. The 36 million on the first day in North America is not an exaggeration.

But if it's low, don't forget that "Avatar" is released on Wednesday, and it is counted in the range of working days, and this result is currently the first box office.

Starting with this trend, it must be an extremely excellent standard, but compared to the goals of Aspiration, it seems that the domestic harvest is not so amazing, but it has exploded overseas, or it has exploded.

Yes, the emergence of this kind of result has surprised many forecasting agencies and box office journalists.

why?

Everyone broke 100 million on the first day, but everyone said that both at home and abroad, only "Avatar" really relies on overseas regions to exceed 100 million, and the support of overseas audiences is very high, directly refreshing the top of many regions. Daily record, and reach a height that can only be looked up.

Upon learning of this news, Disney, which had not yet won the number one box office share of the year in the live-action movie market by its hard power, could not sit still, and Robert Iger immediately called in several department management.

"Everyone, everyone knows, the first day box office of "Avatar"..."

As soon as the words came out, Jeff, the vice president of the production department, felt sticky sweat on his palms, and the whole person was a bit spinning, although he felt it after the internal trial screening of "Avatar" received the resources of theater operators. This scene happened, but after it really came, it still couldn't alleviate the emotional fluctuations that should be there.

The reason why Robert called them is very simple. The "Avatar" project was abandoned and a high-level person needed to back it up, especially if the prospects of the project looked very good-if you lose, the decision to abandon may be praised. But unfortunately, no.

And the question is, who should bear the responsibility?

Of course, the shareholders will not hold back the pot, nor will the forehand, so he can only be the deputy's turn, so he panicked.

"What's worse," the executive of the publishing department continued: "In recent days, some states in the east have encountered snowstorms and the weather is very bad. Many viewers have been forced to stay at home without going out. Otherwise, the North America of "Avatar" The results will be better."

"Yes. What's more, for Cameron's films, the audience's enthusiasm for watching movies will not come and go quickly. The current high-scoring reputation is likely to create a strong long-term market..." Someone is still stable Analysis, "If you do this, it is impossible to see if it does not exceed 2 billion, but the potential for profit has already been shown."

Don't forget, the box office is excellent, the offline market and copyright peripherals will be correspondingly excellent. The audience of "Avatar" is not single, and it will not rely on a certain group of groups to maintain high efficiency in attracting money like the "Twilight" series.

For these professionals, through the audience feedback and specific market data on the first day, many things have been analyzed, and many things have happened, so they can naturally know them.

To be more detailed, it is said that it is a joint screening at home and abroad, but some ticket warehouse areas, such as China and Japan, have been postponed until after the New Year.

In other words, this is not considered the strongest screening period of "Avatar", similar concepts are the points that people need to weigh.

110 million overseas, which also means that the 81 regions that have been screened have contributed an average of 1.3 million US dollars in the first day's box office. Such performance will logically have a small decline in the first two weeks, because the first two weeks were originally The box office concentrated revenue segment of blockbuster films is based on this-the global gain of 100 million a day, that is also stable over 1 billion, even if the third and fourth weeks fall by more than half, 1.5 billion is stable, and it can be achieved by box office Pay back.

This is not the most ideal state. A little more optimistic, the two-month operation cycle may really break the record...

Of course Robert Iger thought of this, so he solemnly read the data, and quickly called the company management.

"Adding the morning and evening games, one day harvest 150 million..."

Repeatedly chewing the number of 150 million, although Robert's face is not happy or sad, the wrinkles on his forehead also indicate that he is not at peace. It is just that as the helm of Disney, he is regretful, thinking only now. How to quickly cover up the period of strategic disadvantage.

After all, this will involve the intricate struggle within Disney, and he has to cut the mess quickly and let people admit his fault.

But who should it be?

He looked at Jeff, who was in charge of project production and shooting, and was also involved in the shooting of 3D documentaries...

Yes, after witnessing all of this, he did not give the company the confidence to judge. This is really a negligence in work.

......

"150 million on the first day!"

"Is the overseas box office so high?"

When North American audiences also read the news on the first day of the screening in the newspapers, the comment areas of major movie websites were instantly swarmed by proud fans.

Under the "cool" film reviews throughout the article, the number "150 million" has become popular again.

In other words, this is what happened in the comment section of "Avatar".

After all, "Avatar" doesn't have much to talk about. It is neither as high-quality as "The Dark Knight", and fans are discussing the plot and characters; nor is it like "Transformers", where many fans contribute to the box office and run Come to complain about the irrationality in the movie.

In the comment area of ​​"Avatar", the audience's attention to the plot is rarely seen in blockbuster movies. Almost most of the comments are related to visual effects, or they complain that they did not buy tickets to the iamx theater.

It can also be seen from these comments that the audience has an urgent need to watch movies, and because there are too few imax theaters, many viewers who have seen it plan to wait for an iamx ticket to watch it again.

It was also under this situation that the outstanding performance of "Avatar" continued its own harvesting journey. In the North American market, on the 19th, which is the first week of the screening, it was reported to receive 40.2 million on Saturday, and it dropped a little on Sunday on the 20th. 38.7 million, 5 days of screening, North America accumulatively accounted for 162 million.

Overseas, after the first day of the market explosion, 305 million were directly swept away in 5 days, and the global box office reached 467 million in a flash, creating a series of records again and becoming the focus of media coverage in various countries.

In just 5 days, "Avatar" completed many films that were not available in the entire screening cycle, and became a hot analysis object of many box office analysis agencies, and even the media began to echo what Lehman said. Surpassing "Titanic" and bluntly said that the dominance of "Avatar" can be worthy of the first throne of the list.

But no matter what, witnessing a miracle also requires a process, and the hot discussion from the outside has not too much affected the operation of Firefly's own affairs.

In a blink of an eye, 2010 came, and some things were on the agenda...