Hollywood legendary director

"Colombia and Firefly will push "Avatar" to win double prizes?"

"Colombian executives commented: "Avatar" has done something that 99.9% of the world's movies can't do. It has broadened the entire market and pointed out the future direction of filming. Why can't it win the Oscar? strange."

"Science fiction movies are the embodiment of imagination, and imagination is the source of progress in movies, or it is time for Oscars to face science fiction subjects."

Lehman, who was obsessed with filming, had to leave the crew and took a short vacation because of the arrival of the 82nd Oscars season.

First, on February 2, the organizing committee announced the nomination list.

Among them, although "Avatar" did not get an actor award, but the technology award and the final two awards-best director, best film, did not miss.

Based on this topic, Colombia and Blue Butterfly obviously did not let go of this time-to-day hype opportunity. The new round of marketing and public relations is about whether "Avatar" will win the double prize, which quickly attracted the attention of audience fans. It has even become the information of the discussion trend of the judges, judges and other public relations companies.

And everyone who has watched "Avatar" also hopes that the movies they have watched and their favorite movies will become miracle creators——

"It's like "Titanic" back then. It is reasonable to get the first result in film history and then get the grand prize, isn't it? The box office is so high that it is still rising. Does anyone have such persuasive power?"

"Haha, there is no actor nomination for "Avatar". It feels like the organizing committee is satirizing that the main characters of the movie are performing with a mask. No, it can't be called a performance at all. They are CG fusion. It’s a product, but I have to say that although I feel that "In the Clouds" and "The Hurt Locker" are good movies, but these masterpieces are unlucky enough to collide with "Avatar", their influence is not of the same magnitude. of."

"Only I care if Catherine, the director of The Hurt Locker, is Cameron's ex-wife? It's quite interesting that these two compete together. I really want to see Cameron's expression at the dinner party."

In fact, the discussion on Yahoo is only one aspect of the film’s influence. The forecasting agencies are also celebrating the coronation of "Avatar" in advance, as Liam said on the phone: "In the face of absolute strength, everyone's expectations are met. "

But Lehman is not so optimistic. It is a frequent occurrence of Oscars that the big fever must die. The old antiques seem to want to use this way to express their unique review of inconsistency and highlight professionalism.

After all, the "Saving Private Ryan" was so absent that year. Before the selection, the audience was well received. After the selection, the audience was so angry that they could not change the established facts.

It’s just one step to lower the popularity of "Avatar". It is now only one step away from "Titanic" and become the number one in film history. Fans and studios all over the world are staring at it, and it has been hanging up. Update the box office in real time on the Yahoo search list.

In the Columbia office.

When Lehman talked about this, the publishing president Gareth quickly understood Lehman’s intentions, but he quickly said: “Don’t worry, buddy. What does it matter if you don’t get it, the box office of Avatar has already exceeded Our estimation range is over. Even if we get the grand prize, it is just another round of hype, but it now has enough attention. With the profit margin approaching the upper limit, the more investment, the lower the rate of return. "

"But you are speaking from the perspective of return on investment. Have you ever considered the feelings of the creators of the crew? Would they expect us to actively PR and enrich their resumes.

"No, do you think Cameron attaches great importance to the Olympiad? In fact, after the nomination was announced, he didn't even call me a call, or I took the initiative to call, and then he said he wanted to be quiet for a while, It just hangs up. As for those technology awards, they are dispensable."

"You mean, we won't fight anymore?"

"Fight, why not, it's just that our two families don't need to put too much effort into public relations. You see, we just raised a lot of prizes and it caused discussion. This is enough." Gareth looked like Very pleasant.

The fact is that the second most profitable success of "Avatar" is Colombia, so their attitude towards Lehman has become closer recently.

"A business is done, we all have to look forward." Gareth was still cheerful.

"Yes, you are right."

Lehman agreed that this cooperation can bring Colombia hundreds of millions of dollars in income. Does that mean he can inquire about their intentions and take advantage of the close relationship?

Lehman didn't hesitate, and asked, "Well, Gareth, what do you think about the little spider?"

"This..." Gareth suddenly got a headache: Why did you talk about this again? It's really difficult to deal with.

"Are there any concerns? Maybe we can solve it. Do we need to sit down and talk about many things?"

"Forget it, let me just say it straight. Lehman, you also know that Little Spider is already a very successful IP project for our company, and... I am in charge of the distribution, and I am not responsible for the project production, you know Do I mean? This kind of big project involves all aspects, it is not a person can decide."

"I understand, I understand, but are there anyone interested in cooperating?"

"Of course, you may have underestimated your own production ability, but our advantages are not bad, and many people tend to develop independently."

"I mean if, what should I do to impress those who hesitate?"

"It's difficult, Lehman, would you give up the copyright to "Avatar" or the Marvel project?"

"Uh..." Lehman thought for a while, "the relationship between the two is somewhat different, I know, the development of the spider seems to be at a deadlock. I think you know how big the risk of restarting is."

"Risks often represent benefits."

Gareth was very busy, and Lehman was also very busy. After talking about this, he knew that Colombia still didn't change the meaning, so he took the initiative to leave.

In any case, before Colombia did not hit a wall, they were always emboldened. This is a prerequisite for sitting at the negotiating table that Lehman cannot resolve.

During this period, the Olympic awards have always been biased towards "Avatar". Even some stereotyped film critics have to admit the charm of "Avatar"-not to tell the story, but to say that they have found a new shooting direction. This kind of innovation can capture the audience's heart to enter the theater to watch movies.