Hollywood legendary director

In the office, Lehman is talking to Palman.

Although the spendling speed of the amber video is still fast, but the content price increases and the TV station blockade, Black and others have not attracted more user traffic, open the real burning mode -

Talking about a region in a region in a region, there is a minute of 10 billion in minutes.

In 14 years, Nafei promoted in the French area, and spent 12 billions in the purchase of exclusive content. This also guarantees that French business can expand to the local streaming site to form a piece of film roller, keep stock competition.

Furthermore, Leman doesn't want home's streaming media platform only by the group's media business, it is very troublesome, and the two channels of channels will be easy to pay for funds. This is not a good choice, appropriately inhaled capital. , Draw a strong aid, can better protect the amber.

Of course, A round financing needs to select a good time, and then in advance after communication with everyone, it is chosen after the "Dight-on" online.

In the idea of ​​Lehman, it is just a big grade. Holding more chips can exchange more capital, but the problem is, generally release the message to the financing negotiation, the intermediate pulling cycle will be very long.

Capital money is not a wind blowing, and their judgment on the project and the judgment in each direction will change at any time. In addition, the Internet's product this is self-contained, so it is clearly Note that finance will be financing next year, but it must be deal with capital in the time of the year.

According to Palman, "If you want to take advantage of the goodness of the high valuation, wait for the" right "online, light is determined to determine the conditions for determining equity exchange, do not talk a few rounds of basic appeal I don't understand, plus the contract, the money is raised, and the boss you said, I want to rely on the users of the "right to", "to enter the British, French area, in order to promote Can form a link to the product, but also the preparation of sufficient amount, otherwise the time is not yet. "

In other words, Palmman has been carefully listening to the idea of ​​the next operation of Amber next steps, and it is certain that the capital must be noticed before the project is on the line, and then stare at it, then wait for the "right" "I really have achieved ideal achievements, starting, quickly finalizing the last step investor, talking resources, such as" right "copyright, can have enough capital Let it bloom at all in the field of stream.

"It's still you understand." Leman praise.

"Boss, you maintain people who live in our factory, there is no content, how do our other businesses follow forward." Palman also laughed, and sent a horse ass.

"You just said very well, um ... I still have an idea." Leman went on: "Amber A round, I only finish 10% to 15%, and if I want to take 10 percent of the option rewards as part of the personnel, but there is a management package, priority platform repurchase, this piece you and Joseph took a charter. "

"Yes."

"Also, this part you take 2."

"I have taken the performance of the film and television copyright development." Palmann immediately opened.

"One code is aligned, do it."

......

One p.m.

Ron is called, saying that it is about the fund partner of the red shirt, and will come to Amber headquarters to talk about 2 o'clock.

Have to say, as the old VC (red shirt is a trust system, divided into three levels, the highest level is a partner, the intermediate is the investment director, the lowest level is the investment manager, analyst, its characteristics is limited partnership and bear the corresponding trustee Responsibility), their sense of smell has always been sensitive, and the attention to the streaming media industry is beginning to start.

Plus Leman also likes the way of operation of the red shirt - they always conduct equity investments in the early mid-term, and provide corresponding management and value-added services to assist companies grow, and ultimately IPO or other The way is quit and achieve capital appreciation.

You can simply understand that this institution is rushing to investment yield, and it is also a variable wealth management tool, but the starting investment is higher, the cycle is longer, but the investment risk is also smaller, more Suitable for large levels of funding.

So they don't care about the management and operation after listed, that is not their focus, they are only responsible for the funds raised - this type of VC is generally close to the rich, investment funds and banks.

Moreover, they generally like to lead, which is perfect for channel selection of Leman's financing funds.

After receiving the phone, I took a while in the office, I feel almost the time, Lehman went to Amber.

Today is Tuesday. After the company arrived, Ron has arranged everything, and the tread of the meeting has also put some decorations.

No one, one of the partners of the red shirt leads to the team.

This is a four-year-old, with a white-free glasses, seeing Lehman, hello hello.

"I have long heard Mr. Raiman, but they have been meeting."

"Please sit."

A guesthouse, the other side brought 2 people, and Lehman only took Ron and some information.

After mutual understanding, Ellen has the characteristics of investment institutions, very efficient, and it is not equal to coffee.

No way, the red shirt has the idea of ​​investment streaming media, especially looking at Nafei's cake by Goldman Sachs, ****, earth capital and other peers, and the environment is hot, of course I want to find one Good location in the admission.

The amber of Mann Media Holdings is what they think the most suitable.

On market share, Amber and Hulu are not more than Subtang, only Amazon + alternative to Nafei and sudden increase in resources;

On the prospects of operation, get the absolute support of the fireflies, and the two production deductions of the fireflies, this piece is very bad in the exclusive content, the user's remaining rate is not low, plus Hulu has not exposed the thoughts of financing, has been relying on Selling advertising bits and the drama slowly develop, how to see, there are only this family in the head competition of the stream.

"We have been talking about you before, and there is this direction of interest. I heard that you have been considering the A round of financing. We will come over, that is, what kind of idea is that you are in this regard, Can you talk to it ... "

"Don't worry, I first know how to see if you have a streaming media industry?"

Can't grasp the initiative, master the initiative, are you not a streaming media? How is it better?

The other party smiled, but also talked about some investments of the Internet and other products, chatted, Lehman suddenly curious his operation of the last TV station, and asked him that the cost of purchase of the old drama has increased significantly. Will there be an impact on the development of the streaming media?

"In fact, there is not so much problem, the streaming media is a new thing, the existence of new things will have a transformation process, I feel that the price of the original Nafei purchase content is not quantified, and the two will slowly reach a consensus. For example, how many costs and expensive dramas have been a year, you are producing, this piece you should have confidence than I am, no matter what, those small plants hope that streaming media will become a fixed financial channel to reduce The pressure they make. "

"Okay, you are taking me." Ellen said so much, it is also curious about his competition for Amber, "Douloads have experienced the blow, now slowly slow, users, users It is not a hurting bone, this foundation is, the stock price is affirmative, then do you think that Amber can reach a desired height under its pressure? "

"The stream market is so big, and it has been expanding. It is to compete. This business I have earlier is to supplement the profit point outside the original copyright production structure. I feel that it is not as good as it is. If you now, pay users at home and abroad also has 5.8 million, and it also accumulates a quite volume. "

Leman handed the last week of the last week of Amber, active data and users watch the length of the report. "These are all realistic data. Of course, there is also a period of time, I believe that you also know that it is not full. In the user selection and the traditional TV end, it is used to cultivate the user's habits through the streaming media platform. Although Nai Fei is sitting nearly 25 million users, the active activity of the same time is often around us. However, limited to content replacement, TV stations have always been influential, and the jump of the entire industry is very frequent, often in this month, renew Betculus this month, continue to order the next month, wait for the newly accumulated After reading it, I can run to other platforms. In short, the content is revolving around the content, not around the product, and the reason why Amber can have the current stock, you all know that it is the exclusive content of fireflies and the exclusive content of Yuli. Big busy, naturally it can also understand that the next step is to transplant more label groups to the platform itself. For example, I like to see sci-fi, I like to watch the daily, I like to watch horror movies, or other regions of the audience "

Ellen is not surprised, "This is also the reason for us. Amber has now reached the bottlenery period, and I see that you seem to pay attention to overseas users. It is the cost of native and competition, but said that competition is too high? "

"It's all users, there is no unsuitable." Leman did not certainly have no denying competitive costs, "the flow is large, the radiant surface is big, let me not rely on the enthusiasm and continuity of users paying, advertising This piece of commerce can be brought to millions of income for a month, and there is a large growth space in the future. "

"But the streaming media always puts the center of gravity in the user itself, isn't it, I miss you that you can't continue to sacrifice the user's viewing environment, and spread your advertisement on the homepage."

"Of course, it's okay to maintain the current placement."

"Oh, it seems that you are very planned." Ellen smiled slightly, "So, there should be no extra inspection between us, the future of my convective media is better, the glamor of the smart mobile is in the eyes And you should also understand what we should do. The red shirt has always been helpful to help the amber platform extension value. "

"Can I listen to your quotation plan?"

"A month ago, my colleague quoted 60 million, valued 540 million, now we have 200 million, take 4%, valuable 48 billion, if you have any service, we are very willing to help, such as Screening investors. "

"Low."

"Is it low?"

Ellen Diff did not expect that Lehman's considering did not consider it.

"Yes, it is far more than the ideal estimate of our team."

"Is this more distinctive?"

"Whether it is the amount or equity price is not suitable."

"What are you thinking about?"

"For the red shirt, if it is 200 million, I can only take 1.53%, but also have to help us solve the problem of traffic promotion, get Microsoft, Apple or Amazon, Facebook and other groups, I believe you have this Power and reputation. "

"Oh, is you joking? 200 million dilute 1.53%, valuable 13 billion yuan? If you have millions of subscription users, it is still, I can accept it, and I can help other parties, if This transaction is successful, I can help introduce it. "

Elun face is a little black. He thought he was sincere. It collected so many information in advance, gave a good price, and now listen to amber condition, always feel that they are too confident or not, there is no right, Otherwise, this valuation amount is too much.

The red shirt is not a problem, Nafei has now fell to one hundred billion, and nearly 190 billion peaks. This shows that this field is indeed optimistic (the US stock market has no retail households, the most raised operation) They are also willing to pay money, but they are too much fools.

What kind of standard inhalation is the most doing thing in this line, not to invest in risk, how do they feel that Amber can be divided into a cake in the stream of media, but there is also possible possible to extrud out by other peers Everything is absolute.

That is from the data, Mann's media land will continue to be about 800 million, counting exclusive content - if it is not exclusive content, and "Raytheon 2" online drainage performance exceeds the expectation of the red shirt, he It will not be valued for 4.8 billion.

This money, he believes that it is already high, even if the Internet products always stage the myth of the market - Facebook has repeatedly refreshed this industry in just 3 years, this is not a reasons for this price.

"Because the amber has a little bit of Napi, this is also the key to judgment different, to be honest, I think 13 billion valuation is low, but before you get the feedback, I am willing to bear low. Loss of it. "

Ellen saw Raiman confidently, and the heart also quickly reviewed himself, but it was really speculated that there was no special increase in the public relations brand. method.

"Can you tell me?"

"Homemade drama. Use the new drama client to attract a large amount of viewers who want to see the content." Leman revealed a little bit: "You should know that our TV series is working in a few new projects, I will put their first hand The show channel moves to streaming media. "

"Sorry, I don't understand the episode, I can't judge what kind of value it produces." Ellen also shook his head, "I have heard that" the right ", known as a single episode, but it hasn't come yet?" "

"I am right, the episode is scissed, and the difference can be broadcast next spring."

"That seems that today's transaction intention is unable to reach." Ellen passed: "You actually want to remind me this, right? You think" Dight "will let the amber will make a buoy next to the building."

"There is this reason, but the offer is 13 billion. I am serious. If you are willing to accept this condition, we will sign it immediately."

"No." Ellen stood up and bid farewell to Lehman, "Zeng Body, more than my personal judgment, I have to go back to discuss, have the opportunity to talk again."

"Trouble you run this."

Leman shakes hands with him.

"No trouble……"