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Chapter 560 A Big Shark Came

On the day that Glory International was officially listed, many people in the sports industry were frightened.

Why?

Zhu Ke is a super rich boss. As long as he is willing to spend a lot of money, then for some people and companies, it is a dimensional reduction blow.

To say a thousand words and ten thousand, any industry rules are vulnerable to huge amounts of money.

In fact, they guessed it right, Zhu Ke really planned to do it!

On this day, the heads of various subsidiaries of Honor International gathered at the head office to listen to Zhu Ke's instructions.

Zhu Ke looked around everyone, couldn't help clenching his fists, and said loudly: "Since Glory International has been established, then we must fight hard and make the first shot so that the entire sports world can hear our voice!"

As the voice fell, everyone nodded.

Can't help but feel a little excited!

"The boss is right!"

Felix Luca, the former vice president of Adidas and the current CEO of Honor International, said directly: "For sports giants such as Adidas and Nike, our newly established Honor International is bound to be a disruptor."

"To be more precise, we moved their cake!"

"According to my judgment, even if we don't take major actions, these vested interests will madly target us. This is not a war, but it is better than a war!"

"interest!"

"Eternal interest!"

"No one wants to see Glory International share their vested interests!"

Zhu Ke nodded heavily.

The other executives present were also up for twelve points.

As Luca said, Glory International was established, but it does not mean that the future will be smooth sailing.Thorns, roads, setbacks, blows, etc., will all be rushing forward. Zhu Ke and others must overcome the targets of vested interests.

Blocking money and money is like killing a parent.

Shopping malls are like battlefields, not just empty talk.

Under Armour President Kevin Plank said solemnly: "In fact, before the establishment of Honor International, to be precise, after we rejected the acquisition of Adidas and Nike, a large number of peers began to target us."

Next, Kevin Plank presented a detailed data report to everyone.

Rugby, basketball, football, sweaters, shoes, hats...

In the past three months, Under Armour Sports has suffered various degrees of targeting, squeezing, and suppression from its peers.

"Recently, I, Under Armour, intends to open new retail stores in major cities such as San Francisco, Chicago, and Salt Lake City, but...every time, my peers will stop them."

Kevin Plank said solemnly: "This was before the establishment of Honor International. Now, they will definitely increase their efforts, so we must not take it lightly."

A big pot of cold water poured down~

Forming a new company can never be smooth sailing, Zhu Ke knows this.

For a while, the atmosphere in the entire conference room was a bit solemn.

"Ha ha!"

Suddenly, Zhu Ke laughed: "I will always remember a sentence, as long as you are willing to spend money, then you can knock on all industry orders. Therefore, I decided to inject 500 million US dollars in 1 to 2 weeks."

500 million dollars?

When these words came out, whether it was Kevin Planck or Felix Luca, everyone was moved.

"Boss, is this true?"

Kevin Planck's eyes glowed instantly, he was eager to get more funds, and he was confident that Under Armour would develop better.

Adidas, Nike, Peak and other sporting goods giants, it is not a day or two that Planck wants to challenge them.

Felix Luca couldn't help clenching his fists.

He resigned from the headquarters of Adidas in Germany and chose to follow Zucker, not without revenge for Adidas.

...

As the days passed, the glory of the world was calm.

It seems that the entire sports world has not changed at all, but many people with a sensitive business sense already feel that the situation has changed.

"Dawn before dawn!"

"Look, the gang of Honor International will definitely make big moves!"

Mark Parker, the senior vice president of Nike headquarters, the future CEO of Nike Sports Kingdom, is also standing in front of the huge French windows of the office, looking into the distance.

The head of the Baltimore branch, Smith Joe, was surprised: "Teacher, are you so sure?"

"Of course!" Mark Parker was very sure.

Smith Joe couldn't help saying: "Any industry spoiler, as long as he is willing to spend a lot of money, he will definitely be able to set off a huge wave, but... this is just a process, and the final result is still unknown. In the past ten years, there have been Too many people have entered the sporting goods industry with a lot of money, and the result? They are all settling down. We Nike and Adidas in Germany have always been giants in the industry."

Hearing this, Mark Parker looked at him with satisfaction and smiled: "Yes, you have made a lot of progress. Within three years, I think you will be able to enter the head office and assume the responsibility of any department. people."

"Teacher, you passed the award."

Smith Joe was very humble.

at the same time.

Germany-Adidas headquarters.

"Will Honor International make big moves?"

"Of course there will be big moves. There is no doubt about it! Don’t forget, whether it is the super-rich Zucker Wald or our old colleague Felix Luca, they are not willing to be lonely and mediocre. After the establishment of Glory International, will they be content with the status quo?"

"Hehe, it's impossible!"

"The market pays attention to win-win, but it is more of one after another, and one mountain cannot tolerate the killing of two tigers!"

Herbert Heiner, the new CEO of Adidas Group, looked at the people under him very calmly.

He has strong self-confidence in his whole person, and he inadvertently infected everyone.

Although Herbert Heiner took the throne of Adidas Group CEO by attacking Felix Luca, his ability is super strong, otherwise how could he gain the full trust of the board of directors.

Herbert sits on the throne of CEO, that is fully elected;

On the other hand, Felix Luca failed to win a single vote;

This shows that the entire Adidas board of directors trust him to what extent.

"The market will never lack challengers!"

"They come and go, do we have to be afraid?"

"Don't forget that Adidas is the industry giant. Those who should be worried are always challengers who are overpowered. The newly established Glory International is just one of the many challengers. I always believe that, as long as We do ourselves well and don't get muddled, so even if the opponent is aggressive, it will never be able to shake us!"

Strong self-confidence!

Does Herbert Heiner look down on Glory International?

Of course look down!

He believes very much that even if Zhu Ke and others break into the sports world, he is confident that he has the ability to control everything.

but......

Industry giants such as Adidas, Nike, and Peak are not worried, but some small and medium-sized companies in the sports world are a reminder.

Well-known economist Moto said in a television interview: "Any industry disruptors will not be at risk for the emergence of the giants, but the middle and low-level people."

"A reshuffle of the industry will bankrupt many people."

For some small and medium-sized companies in the sports industry, Zhu Ke is a menacing big shark!

The second update of "" was sent, and the minister continued to open the code.