Hollywood starts with animation

A few days later.

June 14, 1997.

The box office at midnight and the box office on the premiere day of the "Human Elimination Project" have already been released, and they have been put together in the hands of the group CEO Victor for the first time.

"Good job!"

Victor looked at Kevin Fitch in front of him, and said excitedly: "Our new movie really did not disappoint us. It had a box office of 5.01 million US dollars at midnight and a box office of 23.7 million on the day of its premiere. It was the No. 1 box office in North America on Friday. One."

The first day box office of 23.7 million, even if it was placed in Hollywood in 1997, is still the top ten box office on the first day of the new year.

The box office at Midnight is $5.01 million. Although not much, it can’t compare with the future box office of more than US$57 million in the midnight show of "Star Wars 7"; and it’s not as good as the box office of over US$60 million in "Avenger 4". In 1997, it was considered a pretty good box office result.

Kevin Fitch was also happy to say: "Not only that, the average attendance rate of our "Human Elimination Project" in the major theaters is also the first place on Friday. It is conceivable that the North American box office champion for three days this weekend It must belong to us."

Victor and Kevin have reason to be excited.

You must know that the production cost of "Human Removal Project" is only 12 million US dollars. If you don't count the box office components with theaters and film funds, and the cost of film promotion, Wald Pictures will have it in just one day. Able to recover costs.

This achievement is enough to be proud of!

"Kevin, in my name, you will inform Ms. Donna of UPN TV network to cooperate fully with the second announcement of the "Human Removal Project". At the same time, contact our cooperative media and newspapers to ask them to add For big publicity, I will call to inform you financially."

Victor said immediately.

"Okay!" Kevin Fitch replied immediately.

"Wait!"

Victor suddenly added again: "Don't forget the online media and forums, as well as the navy troops we hired, to make them act again."

Kevin nodded immediately and agreed.

We must know that in this time of film publicity work, online publicity accounted for almost half of the publicity funds.

In Hollywood in the 90s, this was undoubtedly a very bold act!

But the final result was a surprise to the entire Wald Pictures!

The publicity effect on the Internet has more than doubled compared with last year. This makes Victor very keenly aware that the main publicity channel for movies in the future will no longer be the offline traditional paper media, but the online Internet. .

The creation of the navy forces, Wald Pictures is the first implementation in the Hollywood field!

The effect is naturally great!

Da Da Da~!

After Kevin Fitch left the office, Victor called immediately to inform Zhuke of the good news.

"Really?!"

At this moment, Zhu Ke couldn't hide his excitement.

"Our new film was so good at the box office, and it ranked first at the box office on Friday?!"

The box office of "Human Elimination Project" far exceeded Zhu Ke's expectations.

It is important to know that in the original time and space, the film produced by Universal Pictures has a total box office of more than 89 million US dollars in North America; in 2013, it did not even enter the top 30 North American box office rankings of that year.

but......

But now, according to the current box office trend, the film has exceeded 100 million U.S. dollars in North America. This is definitely a sure thing. As for how much dollars can be harvested in the end, it depends on the publicity.

"Victor, the second promotion of the movie is all up to you. If you need support, please feel free to contact me." Zhu Ke immediately gave a promise.

"Okay, boss."

Victor hung up solemnly.

Now that the group has grown stronger and in good condition, Zhu Ke does not need to worry about a lot of things, but only needs to control the overall situation.

Zhuke, who is so happy, just wants to open a bottle of champagne to celebrate.

.......

Disney Pictures.

Compared with the excitement of Wald Pictures as a whole, the senior management within Disney Pictures is a bit full of haze.

Because their company’s film "The Earth Shaking Earth" was only ranked second in the North American box office charts this Friday.

At the box office on Friday, only $6.3 million was reported!

"Damn Wald Pictures, go to his mother's "Human Removal Project"!"

An executive scolded: "According to our previous estimates, even if the box office of "The Earth Shaking" on the next Friday is less than $10 million, it will definitely not be so low!"

The movie "Shocking Earth" this weekend is its second weekend.

On the three days of the weekend last week, the movie "Shocking Earth" scored 51 million US dollars at the box office, ranking first; this weekend, although they knew that the "Human Elimination Project" was coming, they did not expect the box office gap to be so. Great.

"Humph!"

Another executive snorted coldly: "It's useless to say it now. At the box office for three days this weekend, our "Shocking Earth" is out of play, but we definitely can't just wait and die."

"Yes!"

The executive who spoke first agreed very much.

Now they don't expect "The Earth Shaking", but June 15, which is tomorrow, is Father's Day in Western countries, and on this day Disney has a new film released.

-"Hercules"!

It is a well-known IP work of Disney Pictures. As early as the 1970s, it was already on the movie screen, but it was in the form of an animated film. In the late 1980s, Governor Arnold starred in the live-action movie version of "God", and achieved the top five box office results in North America that year;

And this time now, Governor Arnold and Disney have joined hands again to perform the new "Hercules", and Disney also attaches great importance to this.

but!

The "Humanity Elimination Plan" that popped up suddenly made them feel threatened.

This incident even shocked the Walt Disney Group, the parent company of Disney Pictures.

Michael Eisner, Chairman of the Disney Group, personally gave instructions:

"Idiots, we are the great Disney. No matter what you do, you must suppress the arrogance of the "Human Removal Project". Once the box office of "Hercules" is affected, you will all get out of here! "

"Yes!"

A group of senior executives from Disney Pictures were in a cold sweat.

After all, the speaker is Michael Eisner!

The famous Disney emperor!

Even though he is now deeply involved in a struggle with members of the Disney family, he still has absolute rights to the Disney Group.It is not an empty word to say to let them go.

If you don’t believe me, just look at Michael Ovitz!

Ovitz is well-known in Hollywood, and he co-founded the CAA brokerage company that can be called a giant. In the acquisitions of Columbia and Universal Pictures, he is even more invincible and has repeatedly ranked first in Hollywood power. one person.

And, in 1995, he joined the Disney Group and became the president of the Disney Group, whose status is second only to Eisner.

But the result?

Only less than a year later, he was swept out by Eisner!

The once brokerage giant Ovitz was so embarrassed that it once became a joke for the entire Hollywood.

You said, Disney Pictures employees, can you not be afraid of Eisner?

Can you not take his words to heart?