I am a nobleman in England
Chapter 352
Regarding the investment intentions that Arthur suddenly mentioned, Chen Chuanqi was taken aback for a while, and then he recovered his qingming, smiling and said, "Is Mr. Bolin serious?"
"Of course, I am very optimistic about the prospects of legendary literature. Although original literature is an emerging market, it has unlimited potential. If possible, I am very willing to invest."
He was not directly rejected. Arthur, who was originally just a casual trial, seemed to see an opportunity to intervene. He knew that the legendary literature in the future would be packaged and sold to Fat Penguin as a whole, and he was reorganized and listed by Fat Penguin to create a market valued 35 billion group , Since there is this opportunity to hit a nail in advance, naturally he will not let it go.
"Since you are so sincere, we won't refuse people thousands of miles away. This matter can be considered." Chen Chuanming pondered for a while, and smiled and agreed.
Chen Chuanqi was the first to see the value of IP, so he created the legendary literature with the starting point as the core in 2004. The legendary literature once accounted for more than 70% of the online literature market.
However, since the beginning of the acquisition in 2004, Legendary Literature has not only suffered years of losses, but also has not been nervous about the idea of using the original copyright. It has also made two additional investments in it, with an additional 10 million in 2005. In 2006, an additional 100 million yuan was added, although the value of the starting point can be fully affirmed.
However, it has been losing money and spending money without making a profit. It has also caused a lot of complaints within Legend Group, which has begun to decline. Recently, Legend Literature has issued a new loan report and hopes to borrow another 200 million from the head office. This makes the group There have been many internal differences. He is having a headache. It is not that the Legend Group cannot afford to pay, but that it continues to smash like this. There is no profit, and he cannot explain it to the shareholders. After all, the current Legend Group is a company. Listed company.
The other people who heard the conversation between the two have different expressions and different moods. Some people are happy with the injection of new funds, but some people feel headaches and rejection because of the additional power in the legendary literature.
The people who felt headaches included Boss Wu. He glanced at his opponent's ceo of Legendary Literature, and found that the other party was indifferent. He couldn't help but sigh in his heart. To tell the truth, he was willing to let Legend acquire the starting point. It is hoped that under the impetus of the legend, the starting point that ordinary startups desire to go public can also be realized.
However, the structure of Legendary Literature is too complicated. From the beginning, it was not a business group that grew naturally, but a plate based on the strategic layout envisioned by Chen Legend and kneaded through capital actions.
In fact, over the years, the starting point team has repeatedly confronted the unified will of the Legend Group.At first, Chen Chuanqi deliberately tried to make the starting point free, and he gave up because of his opposition. Later, when he implemented the company-wide access to the Legend Pass system, he also tried his best to resist, but in the end Chen Chuanqi personally tried to implement it.
There are more group interests that bind the starting point and many business companies.For example, before accessing Legend Online's billing system and payment system, the starting point has to pay a high fee of 20% of revenue.In addition, wireless revenue scores 20% to the wireless department of Legend Literature, which is strange if it loses consecutive years.
More importantly, legendary literature is not just the starting point. The management considers the overall interests, not a particular one, so there are big differences...
Arthur naturally doesn’t care what other people think. As long as Chen Chuanqi agrees, it is enough, and Arthur also wants to understand why Chen Chuanqi did not reject his investment proposal. Since the other party has the idea of listing Legendary Literature, then look for it. The right investor is a must, and his Arthur Boleyn identity and wealth level are both good choices.
At the same time as pan-entertainment, the original literary content is a piece of jade, and at the same time the valuable value of copyright resources and mobile Internet access is coveted by everyone.
Arthur really valued it very much. Although he also took a certain risk. After all, the development of legendary literature was not smooth. In fact, legendary literature has the opportunity to make legendary literature into a scale of tens of billions, but because of various internal friction , Only paying attention to the layout and ignoring the execution and other reasons, a good hand is poor.
Speaking of which, Legend is going in the right direction, but one reason is that he went too early, and the other reason is that he went too eagerly.Because of the eagerness to gain revenue, Legend failed to persist in every direction for a long time. Once a project did not gain revenue in a short period of time, it immediately changed lanes and started anew with a new project.As a result, employees are not able to adapt to the previous project before they are invested in the next project. In addition to the time it takes to switch roads continuously, the cost of the legend is extremely high.
It was the lack of this characteristic of patience and persistence that led to the later decline.Arthur also hopes that his entry can change something slightly, even if it can’t be changed, this investment is also worthwhile for him. It’s a big deal, waiting for the day of acquisition, and now his investment will be doubled. make up.
Moreover, he can also get the moon first by approaching the water tower, get some famous IP in the later period, hold it in his palm, and plug in the film and television circles of the celestial dynasty...
Financing and investment are by no means a matter that can be accomplished in a few words. This involves negotiations and compromises in many aspects, requiring teams from both parties to engage in contact and negotiation.
Of course, Arthur and Chen Chuanqi have agreed on the tone of cooperation, and the rest will naturally be handled by their respective hands. Because of this relationship, the relationship between the two parties will become closer and the atmosphere will become more harmonious. .
At noon, Chen Chuanqi hosted Arthur, and came to the high-end private kitchen restaurant Rongfu Banquet hidden in the villas of Mordu Sinan Mansion. Hearing Chen Chuanqi's introduction, he only made private customization without menu.It can be said that it is the unique high-big smi restaurant in the city.
Business banquets are decent, family banquets are friendship.
In the words of Chef Rong Jiayan, "Eat a table of dishes with stories in a house with stories", but I have to say that whether it is from environmental hardware, food, service and other software, Arthur felt a kind of Luxurious and refined.
With the help of the wine table culture, Arthur also came into contact with the truest side of Chen Chuanqi, the warmth, and the two people talked most about family affairs, not wealth and business.
During this meal, the guests and the host enjoyed the meal. After the meal, the two of them sat at the tea table, drank tea, and chatted about the topic of games. After knowing that there is also a mobile game studio under Arthur’s, and developed two When he started the popular mobile game, he didn't have much interest, and in the subsequent chat, Arthur also discovered a problem that had plagued him for many years.
Why did Legend's game business fail so quickly? After some communication, he knew the reason. In fact, Chen Chuanqi did not look down on "Legend", but looked down on any game.He really has no feelings for this game business, games are just a tool for making money.
"Online games have made me become a mainstream figure in society. To be honest, online games cannot carry my dream. I want to transform and want the society to recognize my value..."
After separating from Chen Chuanqi, sitting in the returning car, Arthur kept thinking about Chen Chuanqi's words in his mind. Whether he was drunk or not, this should be the truth of the other party. He didn’t look down on the game, perhaps because The game puts too much pressure on him.When people equate "Legend of Chen" with online games, he is the chief culprit in the eyes of the heavenly society and the parents.
This can also explain why he would spend money to build an entertainment empire, and to make him rich, the group's main game business has been thrown aside and left to fend for itself.
Arthur couldn't help feeling regretful, his character determines his destiny. The other party is not a real entrepreneur, but more like an idealist who has never experienced human suffering.