I am a nobleman in England

To develop a professional APP, you must first have a general framework and the real core content of this software. The core of the photo wall is not to take pictures with a mobile phone or to modify the filter effects of photos.

The real core is the integration of many social elements on the mobile terminal, such as friendship establishment, reply, sharing, and collection. This is where the greatest value of the photo wall as a service rather than an application exists.

"...100% free custom-designed filters and borders, which can be shared to Facebook, Twitter and other social platforms in real time. Parallel and radial blur effects provide additional depth of field effects, which requires a professional SLR. The effect taken by the camera, my idea is to make this effect foolish, so that everyone can use a mobile phone to take pictures with SLR effects."

Arthur returned to the bedroom, sitting in front of the laptop, watching Edward Ye in the video window, and two IT technical elites from the game studio, and began to put all he could think of about the camera interface on Huawei mobile phones. Introduce the effects you can think of to your subordinates.

Since Arthur wants to imitate, Arthur will not hesitate and hesitate, but act immediately, and can grab a day or a day. Compared with the INS development company, his biggest advantage is that he knows the software he wants and finally takes shape. In this way, you can avoid many detours and go straight to the molded product from the beginning.

"Uploading needs to be unlimited, instant uploading and sharing! Interact with friends through receiving and sending, likes and comments, and the software must realize full support for the front and rear cameras of all smartphones..."

Listening to the explanation of his own boss, the three people, including Edward, were swiftly recording key words with a pen. After Arthur finished speaking, Edward asked: "Boss, listen to your idea, this The application software not only involves a professional photo processing system, but also involves online communities and the software's own sharing platform. If it is to be developed in a short time, this requires a large team and a large investment in advance. Only in this way can the development cycle be shortened."

"I know, so, I need you to make money when I rush back to London, so I will gather all the staff and form a development team of 20 people. When I return to London, I will personally take charge of this studio!" Arthur I attach great importance to this photo wall app. It is all up to it whether we can rely on it to share a big cake in the social market of the online world.

"Okay, boss, I will post the recruitment information right away." After listening to Arthur's idea, Edward, as an IT professional, naturally saw the excellence and future prospects of this software, and at the same time he was not knowledgeable about his own. The young boss admires even more.

Next, Arthur desperately began to think about all the filters related to cell phone photography. To be honest, he really regretted it. Why didn't he be narcissistic at the beginning and figure out the functions of cell phone photography.

As for the establishment of a 20-person development team, is it a bit too big? Arthur didn’t think about it. What he wanted was fast. Since he wanted to be fast, he wanted to grab time. Knowing that he was behind, he would only He can win with more and less, and use money to overwhelm others. He believes that if the internal is not enough, the external is not enough, and as long as the external conditions are sufficient, it can also come from behind.

Don't say it, it really made Arthur, a shameless plagiarism, put him on the right side and hit the Achilles heel of the INS development company!

INS has only two founders from the beginning of its establishment. Yes, the company has only two people. They were developed by their two founders a little bit by touching the stones until it received a round of venture capital of 7 million in 2011. After the US dollar, the INS company only increased to 4 employees, and then to the 13-person team when it was acquired. Therefore, the INS personnel organization has been extremely streamlined.

And such a small-scale team can handle the rapidly increasing number of users and provide innovative services so freely. This is another wealth legend in Silicon Valley.

The success of Ins was able to "stretch big with small". With only a dozen employees, it was acquired by Facebook for US$1 billion, and it became the industry benchmark in one fell swoop. It is really unbelievable to say it.

However, this time, their destiny is about to be changed. The miracle had already been plundered when Arthur thought of them!

In the video conference, Arthur said a lot about the functions of the many apps in his memory. The more he said, the more solemn the face of Edward on the other side became. Finally, he directly persuaded: "Boss, there are too many functions and too many changes, although comprehensive, But it may not be favored by users!"

"Huh?" Arthur was a little confused by Edward's words. According to his comparison of a certain penguin, isn't it the more functions, the more comprehensive the more popular it is?

It is not surprising that Arthur has this kind of thought. After all, his understanding of INS is really limited to what he knows from materials and reports. He has not even used it.

Compared with general APP, which has a short life cycle of half a year, and a long life cycle of two to three years, Ins's ability to maintain a hot trend has exceeded ordinary expectations.If the qualified phrase "less changes" is added again, it seems to completely violate the mobile Internet "loving the new and disliking the old" law.

If you are an initial user of INS, you will find that INS has not been much different in terms of user interface, functions and other subjects.

Seeing the essence through the phenomenon, it is this constant that has made Ins stick to it.The core of the unchanging is to follow the human xing operation, user psychology and usage habits. After all, there are always things that are difficult to change.Ins cleverly integrates these hard-to-change things into its core.

In fact, many European and American APP software are like this, which is completely different from the situation in the heavens as Arthur remembered.

According to Arthur's memory, the development path of APP is like this. First, it attracts users to download and use with a simple interface and practical functions.

After the number of users reached a certain level, we started to update and add more features.Then, in order to maintain the update frequency, many flashy features were added. As a result, both the response speed of the APP and the user experience began to decline.

Immediately afterwards, in order to make a profit, adding untouched things such as advertising, shopping, community, news and even smart hardware, completely destroyed the original appearance of this APP.

At this time, this APP has lost its original taste and function, but succumbed to the magic of money, became puffy, and completely entered the misunderstanding that fullness is equal to powerful.

Tianchao’s APP is proud of all, because it can win the favor of investors, make profits as soon as possible, and have the potential to develop in various fields, but don’t forget that a professional APP suddenly gets involved in other businesses and fields. In contrast, it is often only the fur and it is not popular with users!

In European and American countries, on the contrary, it is believed that small and beautiful, specialized and Jing, is the foundation for the rapid development of APP.If you want an APP to succeed and increase its existence, it must return to its true nature, reject vague positioning, and truly do one thing well.Once it becomes the four differents, the crisis may also begin to envelope.