I have 240,000 hours a day

You can search for "I have 240,000 hours a day to search novels (www.soxscc.com)" in Baidu to find the latest chapters!But the surprise Kou Zhun gave everyone is not over yet.

After talking about statistics, Kou Zhun asked another question.

That is advertising.

"For streaming media sites like our Kiwifruit, the main revenue model is advertising. But for our Kiwifruit, advertising is not a long-term solution, and we even need to compress the ads as little as possible."

It's just that the big guy doesn't quite understand Kou Zhun's proposal.

Even Gong Yu didn't understand.

"Kou Shao, if we compress the ads, where do we get the revenue? Our website is already very large now. If there is no revenue in this area, how can we buy new videos for everyone to watch? If there are no new ones Content, then our users will gradually lose."

After hearing this, Director Kou could see that other senior executives could clearly see that everyone had the same idea.

But Kou Zhun just looked for this and shook his head lightly, then he sighed and said:

"I said that advertising is not a long-term solution. First of all, although advertising can bring us revenue, the existence of advertising will affect our user experience, and user experience is the most important consideration for user viscosity. Therefore, reduce the use of advertising. The quantity is optimizing the user’s experience and enhancing user stickiness."

"In addition, there are many streaming media sites like ours on the market. Although our size has certain advantages compared with other sites, this advantage is only due to the size. If you can’t Planning a good development route, then this kind of volume will only become a heavy burden that drags us to death."

"So today, when websites are flourishing, what we need to do is to stand out among the many websites and reduce the intake of advertisements, which is one of the most effective ways."

"As for the website revenue that is affected by the reduction of advertising, we can switch to another form, membership."

"We can set up a certain system for our website to hierarchize our users. For example, members and non-members. This model can help our website determine the actual number of users and also help us determine The user's viscosity number."

"After all, those who can handle membership must be loyal users of our website, and for these users, we can grant them certain privileges. For example, they can browse the whole network without ads. For example, they can have a higher level than non-member Audio and video experience."

Kou Zhun said slowly, and what he was talking about was the future membership model of the website, but compared to the membership model that was only determined in 14 or 15 years, Brigadier Kou advanced this model by three full years.

And the appearance of this proposal directly shocked Gong Yu and others again.

Because they had no idea that members could become the main income of the website.

In addition, they also have some doubts.

"Does anyone really apply for membership because they don't want to watch ads?"

"And if you just change the audio and video effects and shorten the advertising time, isn't this differentiated treatment enough?"

Gong Yu and others expressed their opinions.

But this Kou must have prepared well.

He smiled slightly when he saw everyone, and then confidently said:

"Of course I know that just changing the audio and video effects and shortening the advertising time is really not worthwhile for paying for membership. But what if members can watch more video content than non-members?"

"And this is another suggestion I said to improve the ecology of the website. Now the ecology of our website is to constantly update new content, new videos, and new TV series on the Internet. The copyright fees required for the purchase of these videos are for us. It is the biggest expense besides network maintenance." Jiujiu Book Pavilion www.99shuge.com

"But the cost is actually not worth it, because some videos are not only in our software, and most of the TV shows and movies have been shown on TV and theaters. For this A product that has been consumed once, and then put it on our website to continue consumption, obviously users will also have a kind of fatigue."

"And there is another point worth noting, and that is pirated websites. It is equivalent to buying copyrights. Pirated websites have more advantages than us. First of all, they have fewer advertisements than us, and they have more updates on videos. Quickly, because it takes time for us to buy copyrights, but pirated websites will not. This is one of the reasons why our user base has not reached another level. That is, pirated websites pose too much threat to us."

"So if we want to stand out from the many websites, there is only one way, and that is to create content that belongs to our own website only, which is the so-called self-made content."

"As for these contents, we open them to members, and then use the members' mouths to promote them. On the one hand, it can help us build momentum for the website, and on the other hand, it can attract more people to handle members and increase website revenue."

Not allowed to stop here, he stopped, turned his head and looked at everyone present.

At this time, the series of words in the apartment and others were dumbfounded.

Because these things Kou Zhun said were never thought of before, or they had this idea, but they didn't know what to do.

After all, in this era, who would have thought of a website that would develop its own content?

What everyone thinks of more is how to quickly repost those fresh news, fresh videos and fresh TV series.

The change from a reposter to a creator really caught everyone off guard.

But then everyone was excited.

Especially Gong Yu.

The reason why kiwifruit can have the magnitude of the later generations, Gong Yu is definitely an indispensable person. Both his courage and his determination are far superior to other entrepreneurs.

Like now.

After listening to Kou Zhun's series of words, Gong Yu was only slightly shocked, and then his eyes became brighter, like two small suns.

Because he can foresee what a major change the website will usher in if it does this.This is not just a problem that stands out from many websites, but a problem that can completely change the ecology of the website.

Although he knows that self-made content will definitely increase the initial cost of the website, if self-made content is attractive enough, then he can think of what changes the website will usher in.

After all, a website is just a way of disseminating information.

But if it is self-made content, the website will serve as the source of information, and any website that wants to share information from him must go through them.

This is definitely a huge shift from identity to status.

This is definitely a challenge worth taking risks for the development of kiwifruit.

But then the question also came.

What content should they produce to attract users?

And what scope should this expenditure be?

And how long should this self-made content take?