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After solving the club issue, the entire company also entered a normal operation.

The special effects group has been established.However, the special effects group of the entire film and television company is only a part, and other groups are also intensively maintaining high-speed operation.

It is the entire film and television company composed of these people that has caused the entire film and television company to cause an uproar within the entire industry in the past year, like a giant dragon emerging from nowhere, causing a stir. Water rises.

And this is also a company that makes a fortune from the beginning.

At the beginning, the establishment of such a company was just for the convenience of self-publishing works. However, with the success of several works, the entire company has also begun to change. First of all, the current operations and projects of the entire company are not limited to Kou Zhun's film and television works, of course, Kou Zhun is still the biggest sign of the entire company, but because of his mystery, this sign is actually not so loud.

And in the past six months, Kou Zhun did not produce other works except for one Taiji. Therefore, if Kou Zhun alone is only relying on himself, then the entire film and television company will never have the scale and status in the industry like it is now.

This is what Kou Zhun had anticipated at the beginning.

This is also why he was before.I chose a lot of works for the reasons why film and television companies invest and distribute.

After all, when he let Kou Yu come to his company, he didn't just want him to become his own puppet, but he really wanted to make a career. Now the size of the entire film and television company can be said to be worth it. It is better if you think at the beginning, and the future is brighter.At least in terms of these projects in his hands, even if some of them are destined to lose money, as long as a few succeed, then the entire company is enough to go further.

What's more, the entire company has invested in 16 projects since its establishment a year ago. I don’t know if it’s luck or Kou Zhun’s vision. Although not all works make money, there are really no works that make Kou Yu lose money. of.

As for that kind of blood loss, it was not even once.

This also makes Kou Yu more bold. On the one hand, with the success of several movies, the name of the entire company has been completely awakened, and the foundation is gradually accumulating. On the other hand, he is also out of opposition to Kou. Believe.

"These projects are carefully selected by him. Although I don't know if they will be successful, they should be at least not bad."

For example, for thirty-three days of being broken in love, to be honest, even he himself did not expect that such a simple and low-cost movie would achieve such high returns.

This also made him more confident in Kou Zhun's subsequent release of Tai Ji.

"I said Xiaozhun, but I have put all the resources we have accumulated over the past year on this movie. Don't lose the chain of your power supply."

After leaving the club, Kou Yu and Kou Zhun returned to the film and television company. In Kou Yu's office, Kou Yu first processed a few documents, and then looked up and said to Kou Zhun.

And Kou Zhun also knew what Kou Yu meant.

After all, he is also the signboard of the entire company. It can be said that as long as he can continue to succeed, the entire company will not fall into desperation and will go further, but if he fails, then the image of the entire company and even the brand will be affected. It will also have a certain impact, even if it will not be stinking for thousands of years, it will at least make people cautious.

"Even a director who has produced several high-grossing movies in a row can't be successful."

This kind of thinking will naturally appear in the hearts of everyone in the industry.

Another reason why he is bound to win this time and must win this battle is that Kou Zhun chose the release schedule.

To tell the truth directly with Hollywood blockbusters is definitely not a wise approach now, but Kou Zhun single-mindedly wanted to do so and he couldn't stop it, so he could only put all his resources on the early promotion of the film. As for whether the investment is worth it or not to obtain the corresponding benefits, we can only see the quality of the film itself. Even if he has already witnessed the success of Kou Zhunjielian, will he win this battle? Kou Yu was also unsure.

"After all, it was a Hollywood blockbuster, and it was also a blockbuster series, and the first two box office can be said to have harvested the world. The results are very impressive and the reputation is far-reaching. Compared with such a blockbuster, Kou Zhun was in the previous one The way is like a little guy who can't be said to be an ant, but definitely not big."

After all, Kou Zhun made comedies. Compared with this kind of special effects blockbusters, comedies really have no winning rate in the past ten years.

After all, the movie itself pays attention to an audition experience, and comedy films are just a kind of weakening in this respect, while Hollywood blockbusters completely expand this audiovisual experience.

In other words, comedy movies can be watched even if you sit in front of a computer, but Hollywood blockbusters are an absolute audiovisual experience that can only reflect the shocking feeling when you sit in a movie theater.

If the two are compared, to be honest, there is no comparison at all.

So even if he is confident about Kou Zhun, he is not optimistic about this matter. Of course Kou Zhun knows this, but he doesn't care.

"To promote this kind of thing, as long as the early stage is not bad, you can get a certain rate of filming. As for how much box office you will get in the later stage, you also watch the movie itself, and I am naturally quite confident about the movie itself."

"In fact, I also believe that such a film should not lose money, and as long as we can not lose money, then it means we won."

This is also the new market rule now.

As the China Film Industry market has entered a period of rapid development, the previous market rules no longer apply to this period. According to the previous market rules, some films can harvest a lot of box office, but other types of films can also be used.As a supplement, in other words, there will be no case where one film will kill all the box office.

This is also the reason why many films are actually willing to be released together with the films of some big directors, because although these big directors' films can harvest a lot of box office, they will also bring a certain degree of popularity to other films, and some of them have nothing to do Low-cost and high-income films will naturally be driven by such enthusiasm and achieve good results.

But as the China market entered this stage, this rule was completely broken.

The current market rule is that a film can be completely killed.Within the same period, if there is a Big Mac movie, then other movies are not even qualified to drink a bit of soup. 90% of the box office of the entire market will be taken by such a Big Mac. This will also make Some films will be released on the second day after they are released on the first day.

I have to say that this is also the sorrow of some low-cost films.

After all, not all directors can get huge investment, and some low-cost films will naturally become the cannon fodder overwhelmed by the Big Mac.This is also what Kou Yu is worried about, that is, he is afraid that Kou Zhun's movie has been added to the summer vacation for too long, and such a give up will be swallowed by a giant like Transformers 3.

After all, judging from the reputation accumulated by Kou Zhun’s previous films, even if this film is not particularly good, it is not difficult to make money back, or even want to make a profit. Films like Transformers III are directly confronted, so it is easy to make the audience contrast and affect the box office.

However, I have considerable confidence in this kind of inaccuracy. On the one hand, it is because although from the perspective of the current market, Hollywood blockbusters can be said to occupy more than half of the entire Chinese film market, but in fact.Chinese movies are not weak, especially comedies. You must know that in the past 10 years, the entire Lunar New Year archive has been the world of comedies. Therefore, the fans of the entire Chinese market actually have a high degree of tolerance for comedies. In other words It is said that it is a more popular type, which is also the reason why people can succeed in large-scale goods on the embarrassing road.

The other reason is that although Transformers III is a Hollywood blockbuster, and it is the end of a series, fans all over the world are looking forward to the release of such a film, and although the China region is later than other regions A little bit, but instead of affecting the enthusiasm of the Chinese audience, it mobilizes the audience’s enthusiasm even higher. In other words, although there is still a month before the release, many fans are already looking forward to the release of such a movie.

This also makes the two films, which were released at the same time, Taiji and Transformers, in fact, there has been a gap in popularity from now on.Transformers III is much higher than the one that is far higher than that of Thai because it hasn’t been released for a long time, and no one knows what kind of movie it is. Even the director of this movie is the director who was on the road before. , But Kou Zhun’s low-key nature does not give him any advantage in this regard. After all, few fans now pay attention to who directed this film.Unless it is some top director and relying on top directors such as distance, there is still a certain gap.On the other hand, it's because Transformers are tough.

However, Kou Zhun has more confidence in his film.Because no one knows that such a film is actually a hidden Big Mac.

The movies that swept the entire box office market that year are definitely not weaker than some Hollywood blockbusters. After all, the visual effect is only an experience, but the emotional experience can be repeated many times, especially for comedies. There are some points that need to go through. Only by pondering can he burst out his original charm.

However, he did not completely ignore Kou Yu's concerns.

"Although I have confidence in our film, we can't underestimate the enemy. Since the opponent has a higher heat than us. Then we also need to adopt some methods that can give full play to our local advantages. Click on it."

Kou Yu nodded when he heard Kou Zhun's words. He is no stranger to this matter. People have done this before in Jiongtu, but now Kou Zhun proposed it, in fact, she had already planned.

This is also something that Hollywood blockbusters cannot do.

Although after entering 2015, Hollywood blockbusters also fully entered the Huaxia market and started development conferences, making some premieres and other publicity, but now Hollywood still maintains its own high cold feeling towards the Huaxia market. , Like the reason why I let our films enter the China market, just want you to feel the charm of international films in the China market.

Very proud.

But this time the latter is not ready to operate like the last time.

"We went to various universities last time, but what we are familiar with this time is actually not a good way to go to various universities. After all, college students are on vacation, so we can go to various cities this time. As the core. As a publicity, in addition, we have to go to a few central cities to gather some influential people in the industry to watch our film."

"For example, some directors and actors, as well as some well-known filmmakers, media professionals, etc. As for film critics, we can also invite in, the purpose is to let our film hit the word of mouth before it is released, although this will make the audience There is a feeling that even though I haven’t been in the seat, I’m directly applauded, but it will also make some viewers more curious."

"In addition, don’t neglect the influence of Weibo. On the one hand, we have to invite some filmmakers on Weibo to enter the screening stage, let them make some comments and promote it at the same time. On the other hand, we must also participate We do some activities in Weibo, such as letting viewers post comments, and we use cash rewards as gimmicks. In this way, we can increase the discussion of our movie. In addition, we can invite some short video talents to follow some of our movies. Let’s make some funny promotional videos to expand the influence of our film."

Kou Zhun’s words are quite clear, and this is what he really thinks. With the gradual popularization of the Internet world, it has actually broadened the world of netizens to some extent, but it has actually reduced the netizens’ world to a certain extent. world.

For example, you will always like things you like, but things you haven't touched before will not come to you actively. In other words, the online world will only make you like more and more things that you cannot touch. Things will only become less and less. This is not to say that your receptivity has become more, but just because the Internet will screen your preferences.

And such a change will also make many people who don't pay much attention to movies ignore some excellent movies.

And these methods of Kou Zhun are to be able to make this movie out of the circle.

Only in this way can the influence of the film be broadened.It will also increase the fun and fun of the whole movie. After all, as a comedy, fun is the core element. Only when people find it interesting and fun, will they like this movie more.

Playing is the theme of this world.

After listening to Kou Zhun's words, Kou Yu nodded solemnly.

"I will find someone to arrange these, of course, some links need to be implemented after the movie is released."

Of course, Kou Zhun nodded and said nothing, and then began to check some recent company projects. The number of times he came to the company this year is really handful, but he will not waste this time every time he comes. Time, for the entire company, although he believes that Kou Yu can manage well, Kou Zhun still wants to make some own interventions in the selection of some projects.

"After all, I know which projects can make money and which projects are to lose money. Why do I know that I have to jump in."

Thinking of this, Mr. Kou began to select these projects of the company, and I have to say that as a large film and television company that has developed in full swing, there are really many projects in the entire company recently, except for some of the projects that Kou Zhun has selected before. , And some are preparing to advance.

Among them, there are many films whose names Kou Zhun also knows.

And many of them can have very good results, which made Kou Zhun nod his head, thinking to himself, this girl is really capable, even if I don’t know what will happen in the future, but the choice of the project is down. Also has his own insights.

For example, some projects, although the overall box office is not high, but they are also some classic cases of low cost and high box office.

It can be said that although there are some Kou Zhun can't grasp, the overall success of the project is mostly.

But when he saw Meng Wei's name, Kou Zhun couldn't help but frowned.

Is it?

When he noticed Kou Zhun's expression, Kou Yu couldn't help but look at the list of items, and when he knew which item depended on Zhun to look at, he also started to introduce the item.

"The director and screenwriter of this film is actually a well-known writer. It can be said that it is quite influential in our Chinese literature. It can be said that a young man’s pain mentor led the trend of a generation of vivid literature. There are many readers, Each book can sell millions of copies."

"And the reason why I left this project in our future projects is that I have taken a fancy to this point. After all, a writer who has already made some achievements in the field of literature and becoming a director is actually a gimmick. As for the extent to which it can be achieved. , It depends on himself."

Kou Zhun looked at the name of this project, but couldn't help but shook his head.

"How could it be him?"

Kou Yu looked at Kou Zhun's expression and raised her eyebrows and asked:

"What? There is a problem with this project?"

As for Kou Zhun's expression, it became a bit tangled.

"Actually, I know this writer also knows that he still has a very good appeal in the entire literary field, but a writer who changes his career to make movies is not very professional, and the project is really hard to say. ."

The name of this purpose is three characters, Xiao Shi.

To be honest, although this project is notorious in the future, the box office is still good, and 4 consecutive titles can be regarded as harvesting more than one billion yuan.

It can be imagined that this guy's ability to attract gold is indeed good, and his appeal is also good.

It can be said that if Kou allows his company to invest in such a project, there is a high probability that it will not lose money.

But it is these projects that make Kou Zhun's toothache. If they are really done, their company's name will be really bad.After all, this project is really a headache, and the score on Douban is really good, with an average score of 3.6.The film that is hailed as the new generation of tourism films is by no means a waste of fame.

This also makes our director Guo's next few films, it is called a bleak, let alone a big profit, it is a loss of money.

In particular, the next stunt claims that it cost hundreds of millions to build advanced special effects, but the final box office was only tens of millions, which was a pitfall for the production company of this movie.

The treatment is completely different from that of another well-known writer who was transferred from a writer to a director.

In the past, they also had a head-to-head PK, and eventually ended with Director Guo completely defeated.

"Isn't this project good? I think this guy is still very good in the publishing industry. Even if he makes a movie, he shouldn't lose too much, right?"

Kou Yu kept looking at Kou Zhun's expression and said so.

This is really not her nonsense. In the publishing industry, this guy is quite good. Don’t look at Kou Zhun and now he has published several well-known works, but compared to our director Guo, writer Guo, he is still inferior. , At least in terms of the number of premiere albums of several movies, such as this small era.By 2011, two books had been published, and the overall sales volume reached 5 million. In other words, each book had sales of 2.5 million. This also enabled her to publish her third book in the era of gold medals. In the first printed volume, there are horrible figures of 2 million.

In 2011, he also got such a number of first prints for his critical title. It is conceivable that his hot length in the first night can be said to be quite powerful. It is no wonder Kou Yu would choose such an author to invest. , After all, can have this kind of appeal, even if it is a bad filming director who can change career, it will not be lost.

But Kou Zhun was still not prepared to be contaminated with such dirty water.

"I know he is very appealing, but I think this project is unreliable. First of all, I have read his two books. On the whole, they are actually not suitable for presentation on a movie screen, and the plot is also really a bit of blood. , So this item should be crossed out, it is not suitable for us."

The latter drew a line directly on the plan and crossed out his project.

I know that it’s not that he has money and doesn’t make it, but that he’s struggling to make money. After all, after the movie of the small era came out, although a large number of enthusiastic fans entered the movie theater, the scolding aroused could completely overwhelm this movie fan. At that time, their film and television companies will become the target of public criticism. Customers don’t want this to happen to them. After all, some dirty water will be difficult to wash off if it sticks to them, and the benefits brought by these films are also for Kou Zhun. It's not a big deal.

"For 4 consecutive films, after removing the cost and publicity, I earned less than 1 billion. To be honest, it's not too much. For such a small amount of money, I can't make it. I just want to find a big-selling film. Is it?"

But thinking about this, Kou Zhun closed the project book, and after a few words with Kou Yu, he left the company. After all, as an entire company that left the shopkeeper, except for some projects, he needed to filter, and he really couldn’t get involved. While walking on the road, he was still thinking about the small age.

"According to the timeline, the first film of this movie should not be released in 13 years. I didn't expect that the film has already started preparations in 11 years. It is really early enough."

And thinking about him this way, I couldn't help but think of the other director Guo who had pitted against Mai Mang.

"He is already preparing to make a movie, is the other one too soon?"

Compared with our director Guo, Kou Zhun has more confidence in that one. At least the few films that that one made are all those who went to the cinema to contribute to the box office. It can’t be said to be a masterpiece, but it can also be considered a masterpiece. The above is unique.