Intelligent Industrial Empire

"Don't look at me with such suspicious eyes, Brother Xinyun, get immortal!" Yun Fei couldn't help joking when seeing the two men staring at him suspiciously.

Believe that you have a ghost!

The true eternal life is death.

Didn’t some people say that death is the beginning of life!

Jiang Wanmeng and Sun Yansheng are both highly educated elites.If it weren't forced, they would definitely not agree to Yun Fei's non-discriminatory request, this guy is actually embarrassed to brag here.

If you really believe in Yun Fei, maybe you don't know how the two of you died.

"In Wanyan's warehouse, there are tens of thousands of finished products, right? In the material warehouse, there are still 80,000 sets of materials? So, my 20 million is not used for the maintenance of Wanyan's daily production. It’s not used for the development of more advanced VCD players, but for marketing. I don’t know why you two who have both high elite education can’t think of a good marketing strategy. Do you think that these products should be spread all over Is the city's department store enough?" Yun Fei knew that if he didn't bring out something shocking, these two goods would always feel like he was in trouble.

Although I did this myself, it was indeed a disaster.

"Sales is the most important part of an industry! Look at these things you have done. From the production of the first product to the present, more than half a year has passed. Only more than 7,000 units have been sold. Feel ashamed? President Jiang, I won’t talk about it. After all, the education received in China has limited vision. Mr. Jiang, I have to say you. You have eaten raw beef in the United States for more than ten years. Is it milk for more than ten years? Don't you know that these foreign products have been overwhelmed with advertisements before they are researched out?" Yun Fei began to preach.

Wan Yan's biggest failure lies in the choice of propaganda strategy!

They have indeed invested tens of millions in product promotion, but they are all selected print media.

Although this kind of publicity has a wide coverage, it does not give people an intuitive impression. Their advertisements, like explanatory texts, are not inflammatory at all.Even if someone is interested in such a product, they will be frightened by such a high price when they go to the mall to take a look!

The original VCD player, but just in case!

Those who can afford it have no time to use it.

Those who have time to use it can't afford it.

In this era, the average salary in China is only one or two hundred yuan!

Tens of thousands of wages can be afforded by a dual-income family for five years without food or drink. Who can stand it?

Fortunately, these two goods still know the price reduction, although the price is still almost half a million, at least, the range of people who can afford it has expanded many times.

"Boss Yun, you can't stand up and talk! Our VCD players, whether in the international market or in the domestic market, are a newly born business. The market is not mature at all and we need to cultivate... Sun Yansheng felt very awkward when he heard Yun Fei's words.

This kid, only twenty years old, was actually born as a talented student in the United States.

"Is the cultivation of the market that you cultivated like this?" Yun Fei asked angrily.

Now, not only were Jiang Wanmeng and Sun Yansheng staring at Yun Fei as if they were idiots, but even the three daughters sitting next to Yun Fei did not recognize them.

They all felt that Yun Fei was a typical example of being cheap and selling well.

The most hateful thing is that I don’t know how to pretend to be here now!

The sale of home appliances is not as simple as the sale of CNC machine tools!

"Any new product must be advertised before it goes on the market. It does not require consumers to be familiar with it, at least to let them know that there is such a thing! When trial production, they must be familiar with it. In mass production, it is necessary to carry out an all-round advertising bombardment in a three-dimensional space!" Later generations, who are annoyed by all kinds of overwhelming advertisements, are absolutely annoyed by how to advertise more effectively than in this world. Anyone knows.

Consumer products must have various advertising strategies at different times.

Moreover, according to different strategic objectives, different marketing strategies and advertising strategies have to be selected.In China in this era, it is estimated that few companies have done comprehensive and systematic project planning before developing new products.

In the golden age everywhere, as long as the product quality is not too rubbish, there are not too many market competitors, and the audience is not too small, you can make money anyway.

At present, China has not heard that several companies engaged in industry have gone bankrupt.

The main reason why Yun Fei is talking about these marketing aspects here is to teach Ni Lishuang and Mao Yadong, especially Mao Yadong!

After the wheat mobile phone factory starts production, Mao Yadong will be transferred to the wheat mobile phone factory as the marketing manager, otherwise, this girl will pester herself all day, not only making Ni Lishuang uncomfortable, but also making herself uncomfortable, and even making Yunfei uncomfortable.

"Don’t think I haven’t read any books, just think I’m fooling you in front of you. If you want to talk about the understanding of the market and the understanding of customer psychology, you will not be able to compare with me for another ten years. All need talent!"

Yun Fei didn't notice that his own shameless behavior was getting more and more serious.

But this is also a common problem of the traversers.

No one crosses the crowd to have a face, and the face is definitely thicker than the inversion of the city wall.

Yun Fei has more than 20 years of experience than others, and he only allows others to study for ten years to compare with him.

Moreover, this bastard actually regarded his half-jar marketing knowledge derived from Du Niang as a talent!

"I know that you have done market research and evaluated the market before developing VCD players. This is not wrong, but do you have a complete plan to achieve your expected goals? Do you have a long-term strategic plan? A perfect market Do you have a strategy? Where is the target customer group of the product? How to better attract customers' eyes and make them willing to pay for our products? Do you have a detailed plan? When there are competitors in the market, we will How should you deal with these things? If you have a detailed plan for these things, do you think anything will happen to me?" Yun Fei's series of questions caused both Sun Yansheng and Jiang Wanmeng to be confused.

They are the same as Chinese investors in this era. They only need to make a rough market forecast on the product through some simple market analysis, and then start to build factories and produce. Once they encounter market competitors, they have no solution except for product price reduction. .

But those foreign-funded enterprises are different. They have taken all these aspects into consideration before building factories.

The VCD produced by Wanyan does not have any competitors in the domestic market or the international market.

These problems of Yun Fei made Jiang Wanmeng and Sun Yansheng, two top students at home and abroad, embarrassed. At the same time, they also made Ni Lishuang and Mao Yadong around them stare at them, although they didn’t know where Yun Fei learned it. These things directly agree with Yun Fei's statement-talent!

In North Korea, the entire country basically cannot find the marketing curriculum.

In a planned economy, does North Korea need to do business?

No need!

Do you need to do business with foreign countries?

Yes, but they only do business with the former Soviet elder brother and China.The big brother of the Soviet Union helps the younger brother from time to time. Where can he take advantage of the younger brother?I didn't look at it, did people sell fighter jets or missiles, high-precision and sophisticated weapons used to resist imperialist invasion, all at a loss?

China is not even talking about it. The North Koreans are so poor that they can't even wear underwear. If China is a big country that takes advantage of them, what is the reason?

Therefore, Park Yan Hee was confused.

Although I don't understand, she can't rule out her admiration for this first man, perhaps the only man in her life.What a profound knowledge of this!

"Boss Yun, how do you think we should go out of Wanyan's current plight?" Sun Yansheng and Jiang Wanmeng agreed with Yun Fei's words.

Our ancestors taught us that we should not fight unprepared battles.

It's not accidental that Yun Fei, this young boss, has such a wealth!

"Now what we Wanyan need to do is not other, but publicity! Let more people know our products. As for how to publicize, I think no one is more attractive than celebrity endorsements, so we need Look for a celebrity to shoot an advertisement! As for which celebrity, this needs to be considered. In addition, the advertisements we shot mainly targeted local TV stations in big cities such as Huadu, Shanghai Stock Exchange and the capital. With a capital of 20 million, it is almost done!" Yun Fei poured out the use of his 20 million funds.

..........................

"Boss Yun, I don't know if you are interested in the shares in my hand?" When the two were about to leave, Sun Yansheng proposed to transfer his shares to Yun Fei.

"Old Sun, are you crazy? What we said before we came here is not like this!" Jiang Wanmeng was stunned.

He did not expect that Sun Yansheng would withdraw at this time.

Yun Fei got 40% of Wanyan's shares, and then Sun Yansheng sold the shares in his hand to Yun Fei, and Yun Feike could absolutely control Wanyan!Since then, Wan Yan has been surnamed Yun.

This was something Jiang Wanmeng could not accept anyway.

If Wan Yan wants to develop, it is indispensable to use the resources in Yunfei's hands.

Although Yunfei only pays 20 million, he still has a lot of channels in his hands, especially for market operations.If Yunfei wants to take any major actions against the company, he can use Sun Yansheng's equity to directly deny Yunfei.

Now Sun Yansheng actually came up with this!