Intelligent Industrial Empire

Chapter 431 Advertising, How Can You Lose the Uranus Superstar (3)

Originally it was just an eye-catching gimmick. When the market responded well, the editor-in-chief of "Science and Technology Pioneer", as a manager of a new era, knew the truth about hitting the iron while it was hot.

As a leader with keen insight, I quickly arranged my staff to find the author of that article. It doesn’t matter whether it’s true or not. The key is to understand the details of the so-called mobile phone that can make long-term mobile calls and can maintain stability. Technical Information.

"Science and Technology Pioneer" is a rigorous newspaper, so they refuse to fabricate the performance parameters of some cross-age high-tech products.Of course, the information provided by the whistleblower can only be reported after a rigorous and serious review.

After all, they can have their current status, not by some gimmicks or groaning without illness, such as "The Secret I and XX Have to Tell" and "That Night".

Therefore, under the guidance of the wise editor-in-chief, those reporters who are better than the paparazzi are looking for the woman who broke the news that her husband is incomparably prodigal, although they also know that this is a gimmick.

But in an era when the new generation of communication equipment has been hyped for several years and the voice is getting higher and higher, even if it is a gimmick, it can attract people's attention for a long time.

Every day, "Science and Technology Pioneer" has reports about this powerful and it is said to be extremely compact and epoch-making electronic communication equipment.

From its inception to the present, this is the first time that "Science and Technology Pioneer" has reported an electronic product that has not yet been listed. There is evidence that this epoch-making product was born in China.

Although, everyone who knows the situation understands that there are already small-scale products on the market abroad.After so many years of reform and opening up, China has made such great achievements in economic development, but it does not have any commendable products.Since its inception for so many years, it has been reporting new trends in foreign electronic products, which embarrassed the top and bottom of "Science and Technology Pioneer". Otherwise, their editor-in-chief would not have time to read third-rate tabloids with lace news as the core.

As a result, this newspaper, which was originally just a guide to the direction in the eyes of some electronic product enthusiasts, has sold a series of articles that resemble lace reports, plus some elements of exploration, and it has suddenly grown with a snowball speed. stand up.

"Mr. Li, are you still satisfied with our report?" The sales of the newspaper soared, making Tao Siyuan, the editor-in-chief, very high-spirited, but in front of the CEO of Wheat Mobile, he is just a small person.

Not to mention that this company has invested hundreds of millions of dollars, just relying on Li Lu, the strong woman who once made countless men YY in Huadu, has the beauty of a vase, and at the same time has the strong Li Lu of the business king, and has the strength of learning hegemony. No matter what, Tao Siyuan felt a lot shorter. In fact, his height was a bit shorter than that of Li Lu who was wearing a hateful dress.

"The effect is not bad, but there is still some difference from what we expected..." Although Li Lu recognized the current effect in her heart, she pretended to be disapproving on the surface.

No matter how effective this advertisement is, it is not her credit.

Besides, is it necessary to make a clear distinction between her friend and Yunfei?

This is just the first wave of advertising popularization, and the effect of publicity is far less intense than the upcoming wave of publicity.

"It's all good? President Li, this..." Tao Siyuan didn't expect that it would cause such a sensational effect, but it was only good to this woman.

Just good!That's it!

How big a sensation does it take to make this woman admire?

"Your mission is completed. In the rest of the time, we can continue to follow this hype. Our products will appear on the market in one month!" Li Lu took out a thick envelope and said the money, It's an extra for Tao Siyuan.

Although this is a hype, it is not a deception.

"Mr. Li, you have already paid for the advertising, this..." Although he refused on the surface, Tao Siyuan's eyes were only fixed on Li Lu's white hand.

"Nothing, this is what you deserve, and our cooperation will be longer in the future. Now the base station is basically completed in the capital, I think you can transfer the report to this..." Li Lu thought It was disgusting, but it didn't show the slightest appearance on the surface.

The more educated, the more hypocritical.

Money is a good thing. Since it's given to you, I don't intend to take it back. What kind of gentleman are you pretending?

If Tao Siyuan is really a gentleman and refuses to accept the money, this can be justified.

Is Tao Siyuan a gentleman?

Absolutely not. Otherwise, when the people of Wheat Mobile Company sent people to ask them to speculate, they just verbally refused. After Li Lu directly threw away 20,000 yuan, this product was incumbent!

And the hype is stronger than anyone else. As for the performance and function description of the wheat mobile phone, the researchers in the Jiuyi Research Institute are very confused, as if it is not their mobile phone.Especially, the moisture in the propaganda made the researchers of the communication projects of the Jiuyi Research Institute embarrassed...

"Editor-in-Chief Tao, is there anything else?" After Li Lu finished processing a file in her hand, she realized that Tao Siyuan, who should have left long ago, was still in her office, and her face suddenly became unsightly.

"Mr. Li, do you have time after get off work? I found that there is a nice restaurant here..." Tao Siyuan did not notice that Li Lu's face was not good. At this time, his eyes were still on Li Lu's shirt about to break. On the towering mountain peak of Button, swallowing hard...

"Editor-in-chief Tao, I have stayed here for a few months. I wonder where there are good restaurants and good teahouses in this city than you are a newcomer? Please go back, if you want to continue. If you cooperate!" Li Lu has never had a good impression of Tao Siyuan's transformation from a partner to a fly.

After so many years of wind and rain, Li Lu understands that some people cannot give face.

Once the face is given, he starts to push his nose to his face.

There used to be a product, with a lot of background, and gave Kmart a lucrative list. Out of gratitude, Li Lu agreed to the request for dinner.

As a result, that guy actually forcibly poured Li Lu into drinking, just to get drunk on this very seductive beauty with an angelic face and a devil figure.

Out of gratitude, Li Lu did not refuse. She endured her uncomfortable feelings and drank a cup, but she didn't expect that the product was actually too tight and moved to Li Lu. He also said that as long as Li Lu follows him, Li Lu can be spent. All walking sideways...

After slapped, Li Lu never went out with any non-relative men, of course, Yun Fei was an exception.

"Xiaoyun, the time to market our mobile phones is getting closer and closer. Can we achieve the goal we initially anticipated just by relying on the propaganda in the newspaper?" Li Lu is not very good at the effect of the newspaper media's promotion of electronic products. Optimistic.

Although the publicity strategy proposed by Yunfei is refreshing and has a strong effect, no product has appeared on the market now.

The freshness of the audience is very short-lived. If there are products appearing on the market now, the best results can be achieved, but the products will not be available for a short time!

There has never been a company that started advertising two months before the product went on sale.

Not to mention the issue of publicity funds, it is easy to cause visual fatigue to the audience due to long-term publicity, and thus no love for the product.

"Don't worry, the propaganda in the newspapers are just appetizers. Let the audience's enthusiasm cool down before a new round of advertising can play a greater role!" For advertising, any one who has withstood countless advertising bombings People, you can easily catch the eyeballs of a few people who have not been irritated by advertising in this world.

"Now can you tell me how I should go next?" Li Lu's most annoying is Yunfei's this.

Many things, no one knows Yun Fei's purpose until the last moment.

As it is now, Yunfei’s marketing strategy and publicity strategy for mobile phones did not tell her this general manager.

From the very beginning to the present, Li Lu has basically been the executor of various policies formulated by Yunfei.

This feeling is too frustrated.

"Sister, what do you think we should go next?" Yun Fei did not answer Li Lu's question, but looked at Li Lu with a playful expression on his face.

He is accustomed to relying on himself to control everything. Although he has gradually let go, Li Lu also has a very strong ability. For Yun Fei, even if he is as strong as Li Lu, he may not be able to execute many things well. He is satisfied.

Yun Fei is a perfect person!

"How do I know where you are going next?" Li Lu threw Yun Fei a hygienic eye, and said to Yun Fei dissatisfiedly.

In the next step, she really didn't know how Yun Fei should go, otherwise she wouldn't ask.

"If you are asked to formulate our mobile phone promotion strategy, how do you think it should be appropriate?" In the future, the mobile phone factory will not have much energy to take care of. He does this now. He does not tell Li Lu how to go next, just let She went to great lengths to think about how to make further publicity keep up with the current situation.

The market situation of a product is largely dependent on the effect of publicity.

Once, many people thought that the aroma of wine is not afraid of deep alleys.

In this era, no matter how good the wine is, if the alley is too deep, it is impossible for too many people to taste it.

Good wine, the person who wants to drink can know whether it is good or not, but the owner doesn't count it!

"What can you do? Are you planning to invite a few stars to shoot commercials?" Li Lu really doesn't know what she should do, although she has thought about a lot of possibilities these days.

Consumer electronics products have never looked for a celebrity endorsement.